Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
Color Wow Root Cover Up Powder
Yay! You're earning points!
Summary
Color Wow's Root Cover Up camouflages your dark and gray roots and/or extends highlights for perfect color every day. Fills in sparse areas and evens hairlines for the look of thicker, fuller hair.
Key Ingredients
- Reflective, multi-tonal mineral powder (in 8 shades)
Benefits
- Fast and easy, precise, no mess application
- Water and sweat-resistant, lasts until shampooed out
- No stiff or sticky residues
- No waxes or dyes; won't come off on clothes or pillows
- Blends seamlessly, looks naturally dimensional
- Great value: compact includes 6 months - 1 year of applications
Formulated Without
- No waxes, dyes or peroxide
Item 2278091
Start with dry/styled hair. Load up small end of the brush. Pull hair flat and taught against your head, then press brush down firmly into roots, starting from scalp and working out. Do not use sweeping motion. Apply more powder as needed. Use same technique to fill in hairlines or extend highlights.
Talc, Mica, Synthetic Fluorphlogopite, Octyldodecyl Stearoyl Stearate, Ethylhexyl Palmitate, Zinc Stearate, Silica, Pentaerythrityl Tetraisostearate, Zea Mays (Corn) Starch, Aluminum Starch Octenylsuccinate, Kaolin, Methylparaben, Triethoxycaprylylsilane, Propylparaben (CI 77499 (Iron Oxides), CI 77491 (Iron Oxides), CI 77891 (Titanium Dioxide), CI 77266 (Carbon Black, Black 2), CI 77492 (Iron Oxides), Tin Oxide (CI 77861).
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
My Beauty Routine Takes
Best Uses
Commitment To Color
Describe Yourself
Hair Type
Most Helpful Positive Review
Amazing
I had to miss my color appointment due to work issues. Your salesperson recommended this. I was skeptical but purchased. I am so thrilled.. the product feels natural and covers with very little product. It is one of the best purchases I have ever made.
Most Helpful Critical Review
Eyeshadow works just as good
I read another reviewer saying it and it's true, this is overpriced eyeshadow! I tried eyeshadow and worked the same, but cheaper. That being said using these powders have a better look for root cover-up than spray root concealers or dry shampoo. Only thing about this product is the brush they provi...
1462 results
Started having bad reactions
I used this for years on a couple spots by my bangs. Then I noticed that it began to itch very badly every time I put on ! I ignored it as long as I could before I realized I was probably having an allergic reaction. It caused more hair to fall out on either side of my bangs in addition to the horrible burning and itching reaction. it sucks cause the coverage was great !!
Great product between hair color appointments!
Hair Type Very Curly Hair
This covers my gray well and holds between washes on my hair. Easy to travel with too.
The best most natural root touch up!
I have tried many, many brands to cover up the grey strands framing my face and part which appear around the 2 week mark after I have my hair colored, Im trying to make my color last for a couple of months so i dont have to go in every 4-6wks, this by far is my favorite brand, I keep going back to this, it does a great job of coverage, looks very natural, doesn't wear off during the day or night if i decide not to wash my hair
No did not work
Hair Type Straight Hair
I wanted the product to just slightly highlight my bangs. It didn't even work. It did no highlighting and it wouldn't stay in my air.
Not the same…
Hair Type Wavy Hair
I've used this product for at least 8 years. It used to last a long time and cover well. But the last two times I've purchased it, the coverage is poor and the amount of powder in the cassette has decreased. After only a few uses, I've already started to see the bottom of the container.