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Summary
Highlights
It's a 10 Miracle Shampoo Plus Keratin delivers the intense conditioning and protection of keratin protein in a simple daily shampoo. This shampoo protects color, shields against environmental damage, and leaves hair bouncier and softer with every use.
Benefits
- Keratin Protein infused
- Helps restore moisture
- Increases shine
- Nourishes dry hair
- Decreases frizz
- Preserves hair Color
- Improves elasticity
- Provides UV protection
- Locks out humidity
- Helps prevent breakage
Features
- Color-safe
- UV protectant
- Paraben-free
- Gluten-free
- Leaping Bunny Certified
Key Ingredients
- Keratin Amino Acids and Hydrolyzed Keratin:restores lost moisture to dry, brittle, color treated or otherwise damaged hair by infusing it with the same natural proteins that make up hair in the first place
- Panthenol: a highly effective moisturizer, fortifier and anti-oxidant
Item 2249078
Apply to wet hair with massaging motion. Rinse thoroughly.
Water (Aqua, Eau), Dimethicone PEG-8 Meadowfoamate, Fragrance (Parfum), Propanediol, Phenoxyethanol, Olive Oil PEG-8 Esters, Polyquaternium-11, Polyquaternium-10, Silicone Quaternium-22, Polyglyceryl-3 Caprate, Dipropylene Glycol, Cocamidopropyl Betaine, Glycerin, Fructooligosaccharides, Cinnamidopropyltrimonium Chloride, Beta Vulgaris (Beet) Root Extract, Aloe Barbadensis Leaf Juice, Wheat Amino Acids, Soy Amino Acids, Arginine HCl, Serine, Threonine, Withania Somnifera Root Extract, Phyllanthus Emblica Fruit Extract, Ganoderma Lucidum (Mushroom) Extract, Trigonella Foenum-Graecum Seed Extract, Biotin, Citric Acid, Sodium Hydroxide, Citrus Limon Peel Oil, Geranyl Acetate, Linalool, Terpineol, Tetramethyl Acetyloctahydronaphthalenes
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Questions
Ask a QuestionQ&A
Showing 3 out of 3 Questions
- Q
How is thia product listed as Vegan? What source is your Keratin from?
- Asked by LilyPad
- Official Answer By It's a 10 Haircare - Brand EngageHi there! The Miracle Shampoo plus Keratin is not vegan, as it uses keratin derived from sheep's wool.Was this answer helpful to you
- Q
Is this sulfate-free?
- Asked by Sulfates?
- Official Answer By It's a 10 Haircare - Brand EngageYes, this shampoo is sulfate-free!Was this answer helpful to you
- Q
Does the shampoo contain sulfates?
- Asked by Jlr67
- Official Answer By It's a 10 Haircare - Brand Engageno sulfates are added to our Keratin shampooWas this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
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Most Helpful Positive Review
Pricey, but well worth the money!
I love this shampoo! I purchased this product because I wanted to keep my hair healthy and devoid of split ends after getting it cut short. This shampoo has certainly delivered! My hair feels SO soft, and it's shinier than ever before. It smells great. I have not had any problems with lather. I actu...
Most Helpful Critical Review
Wanted to love it!
I honestly wanted to Love this shampoo reading all the great reviews and i love it's a 10 products, the leave in treatments and their deep conditioner are staples in my hair routine!!! Thought the shampoo was going to be just as amazing but for me and my hair it was the total opposite. It left my en...
268 results
I wanted to love it
I typically love It's a 10 products, even down to their brushes. This shampoo is nothing special at all. It could just be my hair though. It gives me the same result as my cheapo shampoo does. My hair doesn't come out shiny and soft like when I use my Paul Mitchell shampoo. It just feels… average.
Not good for cleansing your hair!
This shampoo does not work well. I love the keratin spray so I decided to use the shampoo and conditioner but they were not as good as the spray. The shampoo did not lather well and didn't feel like it actually cleaned my hair. Not worth the money.
Yes!
Verified Buyer
I use this daily! My hair stylist I was using, fried my hair, and my hair felt and looked awful. Falling out left and right! This is making me feel confident enough to go outside 🫣
I will buy this again.
Verified Buyer
Worked great on my dry over processed hair. Used it with the mask it's a 10 conditioner
Love this!
Verified Buyer
Smells wonderful and keeps the frizz away!