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Summary
Highlights
The Morphe Make It Big Volumizing Mascara is longwearing and makes a big statement giving you large and in charge lashes that won't flake out.
Features
- Innovative wand is designed & coated for pump-free use
- Ophthalmologist tested
- Safe for contact lens wearers
Research Results
- 100% of users experienced instant volume*
- 100% of users experienced an immediate lengthening effect*
- 98% of users said the mascara was easy to build & layer*
- *Based on a U.S. clinical study of 50 consumers
Item 2578271
Get the most out of your Make It Big Volumizing Mascara. It's as easy as 1, 2, 3:
- The innovative wand is designed and coated for pump-free use. No need to pump before application (product will build up).
- Make sure to wipe off excess product on a tissue to avoid any buildup on the tip and tube.
- For fully coated, clump-free lashes, comb through from root to tip with a back-and-forth motion.
Water (Aqua, Eau), Paraffin, Glyceryl Stearate, Synthetic Wax, Stearic Acid, Acacia Senegal Gum, Butylene Glycol, Palmitic Acid, Oryza Sativa Cera (Oryza Sativa (Rice) Bran Wax), Polybutene, VP/Eicosene Copolymer, Ozokerite, Aminomethyl Propanol, Hydrogenated Vegetable Oil, Phenoxyethanol, Stearyl Stearate, Hydroxyethylcellulose, Iron Oxides (CI 77499).
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Reviews
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Most Helpful Positive Review
Best clean mascara I've ever used!!
RMS, Lily Lolo, Pacifica, Tower28, Thrive, Jane Iredale, Physician's Formula and Cover Girl Clean (to name just a few off of the top of my head) - they can't hold a candle to Morphe. I have spent so much money on so many mascara over the years that just left me disappointed and broke. I tried Morphe...
Most Helpful Critical Review
Possibly the worst mascara I've ever bought
I was so excited to get this mascara because morphe is my favorite makeup brand and has been where the majority of my recent makeup purchases have come from. However, this mascara is probably the worst one I have ever used. I've had $3 mascaras (like lash princess) that have ran circles around this....
1411 results
Best clean mascara I've ever used!!
RMS, Lily Lolo, Pacifica, Tower28, Thrive, Jane Iredale, Physician's Formula and Cover Girl Clean (to name just a few off of the top of my head) - they can't hold a candle to Morphe. I have spent so much money on so many mascara over the years that just left me disappointed and broke. I tried Morphe on a whim when I was shopping at Ulta and saw that they had a smaller size tube. I researched to discover it was a clean brand and I couldn't wrap my brain around the low price! I'm now on my third tube and have recommended to many friends. I do wish the shape of the brush was a bit different to allow for more accurate application at the tip. I believe the few negative reviews about clumping would completely go away if the brush shape was redesigned. I am extremely skilled at mascara application, so this doesn't really bother me too much. It does require a little more finagling to mold my lashes just right. I love that the formula doesn't dry crunchy but instead soft and flexible, which allows me to add several coats and do lots of shaping and lifting. It does slightly smudge as the day goes on, and this is exacerbated by the fact that I heavily moisturize my aging skin. Again, this doesn't bother me too much because I periodically give my under eyes a gentle swipe with Pipette balm, which tidies me up nicely. My quest for my favorite mascara has finally ended!
AWFUL AWFUL AWFUL
This is absolutely the worst mascara I have ever used! wet and wild is better than this and I don't like Wet and Wild I had this stuff on for not even 2 hours and had transfer under my eyes and I wiped it away and then I go back an hour later and I have all this underneath my eyes and I am in a climate controlled environment and I have not been sweating when I applied my makeup I waited to do my mascara after I used my setting spray because I had the same experience a day before and I was thinking that maybe the settings spray cause it to get wet and cause a transfer. No awful product don't buy it!!!!
Eye popping!
Separates and extends my lashes. Love the brush too
Thick
I wanted to like this because I like most Morphe products, but I don't use it much. It's really thick and chunky, and makes my eyelashes clump together and often it runs. I wouldn't dream of putting it on my lower lash line. I personally don't like the look.
Best Mascara ever!!
Reviewed at

This mascara is My fav. My lashes look like a false lashe effect. I love it!!