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Maybelline Full 'N Soft Waterproof Mascara #1
Maybelline Full 'N Soft Waterproof Mascara #1

 Full 'N Soft Waterproof Mascara

$10.99

or

Color:Very Black Full 'N Soft Waterproof Mascara Very Black
Size:0.28 oz

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Details

Benefits

  • Advanced thickening formula is enriched with Vitamin E to soften and nourish lashes
  • Helps to prevent lash loss
  • Waterproof mascara formula
  • Ophthalmologist tested, hypoallergenic tested, suitable for contact lens wearers

Item 2047246

Ingredients

Petroleum Distillates, C8-9 Isaproraffin, Disteardimonium Hectorite, Beeswax, Canauba Wax, Water, Synthetic Beeswax, Allyl Stearate / VA Copolymer, Paraffin, Proplyene Carbonate, Polyvinyl, Laurate, Silica, Rice Starch, Panthenol, Hydrolyzed Corn Starch, Methylparaben, Isoceteth-20, Lecithin, Acrylates, Ethyl Methacrylate Copyolymer, Tocopheryl, Acetate, Disodium, Cocoamphodiacetate, 2-Oleamido-1, 3-Octadecanediol, Simtheicone, Diazolidinyl Urea, Proplyparaben, Disodium EDTA. May Contain: CI 77492, CI 77499, CI 77491 / Iron Oxides, CI 75470 / Carmine, CI 77007 / Ultramarines, CI 77288 / Chromium Oxide Greens, CI 77289 / Chromium Hydroxide Green, Mica, CI 77891 / Titanium Dioxide, CI 77510 / Ferric Ferrocyanide.

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3 items

Current Product

Maybelline

Full 'N Soft Waterproof Mascara

Color

Very Black

$10.99

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Current Product

Maybelline

Full 'N Soft Waterproof Mascara

Color:

Very Black

$10.99

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Review Snapshot

by PowerReviews

805 ReviewsWrite a Review
87%
of respondents would recommend this to a friend
Ratings Distribution
Pros
Cons
My Beauty Routine Takes
Best For
Describe Yourself
Most Helpful Positive Review
Bring it back!

I've been using this mascara for as long as I can remember, and I'm having a hard time letting go! It has the best brush, holds a curl in my lashes while lengthening them and looking and feeling natural. It used to be available in brown and lasted forever. Now for some reason they stopped making thi...

Versus
Most Helpful Critical Review
Smudges/migrates under eyes BAD

I wear waterproof mascaras so that my mascara stays in place and I don't get raccoon eyes under my small eyes. I know they can be harsh to my lashes, so I tried this one on an online shopping whim since it it supposed to be easier to remove. Well, remove it did - but it removed itself, not with my h...

805 results

ALMOST NAILED IT!

Submitted 3 years ago

By Suzy Girl

From Georgia

Verified Reviewer

Reviewed at

Maybelline North America - BV

Almost Perfect! Love the waterproof. I wish it was very slightly thinner, so it wouldn't clump and glob (I always have to use a lash sepatater while applying). Also wished it came in a Brown/Black color (Very Black is a bit too dark for my complexion) I am a dark blonde, so any lighter, and this definitely wouldn't work. Again, it almost hit the mark, but......I'm still looking.

Bottom Line No, I would not recommend to a friend

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Don't mess with a good thing

Submitted 3 years ago

By Diane 911

From Springfield, MO

Verified Reviewer

Reviewed at

Maybelline North America - BV

What happened to the Full 'N Soft Waterproof mascara???????? I have been using this mascara for 10+ years and in the past 3 months I have purchased 4 tubes and they are not the same anymore. It's way too thick and heavy, very hard to apply to the lashes. I'm currently using some older tubes that I happen to still have around. Hate whatever it is that was done to change what was the perfect mascara for me. Please bring back the original formula, really don't want to have to find a new product.

Bottom Line No, I would not recommend to a friend

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Not as good as it used to be

Submitted 3 years ago

By Stephers

From Yuma, AZ

This was my go-to mascara for years until now. Even though the formula is waterproof, every time I wear this, it "melts" onto my undereyes. My husband told me on Christmas Eve (once we got home) that it looked like I had been crying due to the smudging of the mascara. It initially looks great and my eyelashes hold a curl, but due to the smudging, I won't be repurchasing this anymore.

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Love this mascara

Submitted 3 years ago

By Moonlissa

From New Orleans, LA

Verified Reviewer

Reviewed at

Maybelline North America - BV

Waterproof, but easily removed. This is my favorite. Fantastic!

Bottom Line Yes, I would recommend to a friend

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Changed the ingredients?

Submitted 3 years ago

By Rebecca1979

From undisclosed

Verified Buyer

Reviewed at

Maybelline North America - BV

I've used this mascara for almost 20 years and always loved it. The most recent tube I purchased feels like there has been a complete change to its ingredients. It feels so heavy on my lashes and doesn't apply nearly as easily. I find myself taking twice as long to do my lashes because of how it applies.

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Q&A

Showing 5 out of 12 Questions
Q
Does this have parabens or phalates?
Asked by K
Official Answer By Maybelline - Brand Engage
Hello there. Thank you for reaching out about Maybelline Full ''N Soft Waterproof Mascara. Parabens are a group of commonly used ingredients that act as a preservative in cosmetics and personal care products. They are highly effective in preventing the growth of fungi, bacteria, and yeast that could contaminate and degrade products. As part of our commitment to deliver high-quality, effective products, certain parabens are used in some of our formulations to ensure the safety of our consumers. Extensive research spanning decades has confirmed the parabens in our portfolio are safe at the concentrations we use. The U.S. Food & Drug Administration (FDA), which regulates the personal care industry, upholds these findings. While we take great care in evaluating each ingredient we use and are confident in our products’ safety, we know there is public conversation encouraging consumers to avoid certain ingredients, as is the case with some parabens. Based on growing demand for products that do not include parabens, we substituted them for other preservatives in some of our products. Consumers can look on our products’ labels to see what ingredients are included. Additionally, as part of our innovation strategy we are developing packaging systems and new product formulations that are less vulnerable to microbiological contamination, which will limit the use of preservatives in general.Was this answer helpful to you
Q
Is this a tubing mascara?
Asked by Kayla86
Official Answer By Maybelline - Brand Engage
Hi there! Full 'N Soft® Waterproof Mascara. This advanced thickening formula nourishes with Vitamin E to create softer and fuller looking lashes. Nourished with Vitamin E, this advanced thickening formula creates full and healthy-looking lashes that are silky-soft. The Quick Dissolve System allows for quick and easy mascara removal to help prevent lash loss. We hope this information is helpful! Was this answer helpful to you
Q
if i rub my eyes will it make me look like a raccoon.
Asked by jordan
Official Answer By Maybelline - Brand Engage
Hi there, thank you for sharing your interest with our Full 'N Soft Waterproof Mascara. This mascara won't run, smear or smudge. We you give it a try and love it! XOXO Was this answer helpful to you
Q
Are there fibers in this mascara??
Asked by Emily
Official Answer By Maybelline - Brand Engage
Hey There! Thank you for sharing your interest with our Full 'N Soft Waterproof Mascara. This product does not contain fibers. We hope this information helps! XOXO Was this answer helpful to you
Q
Does it come in brownish black?
Asked by Jane
Verified Reply - Brand ExpertHi Jane, Full 'N Soft Mascara only comes in Very Black. If you are looking for a waterproof mascara that will give you a soft, voluminous look, we recommend checking out our Volum' Express The Mega Plush Waterproof Mascara in Brown Black! See here: http://www.ulta.com/volum-express-mega-plush-waterproof-mascara?productId=xlsImpprod4480193Was this answer helpful to you