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Highlights
Summary
The HALF MAGIC Eyelectric Extreme Lengthening Mascara is the ultimate mascara for extreme length and WEARABLE color. This ultra-defining tubing formula is clinically tested for flake-free, racoon eye-proof wear.
Benefits
- Extreme length
- 12-hour wear
- Racoon-eye proof & flake-free
- Easy & gentle removal
Features
- Ophthalmologist tested & safe for contact lens wearers
- Cap & vial are made with 30% post-consumer recycled materials
Item 2639867
Layer two coats or more for more dramatic color payoff.
To remove, apply warm water and use fingers to gently slide the mascara off the lashes.
Store your mascara in a cool and dark place to maintain the formula's vibrant color (away from heat and light).
Avoid getting product into the eye. If this occurs, wash affected area thoroughly with water.
Indigorgeous: Water (Aqua/Eau), Acrylates/Ethylhexyl Acrylate Copolymer, Glyceryl Stearate SE, Glycerin, Alcohol Denat., Mica, Dimethicone, VP/Eicosene Copolymer, Copernicia Cerifera (Carnauba) Wax (Copernicia Cerifera Cera/Cire de carnauba), Stearic Acid, Butyrospermum Parkii (Shea) Butter, Glyceryl Caprylate, Phenoxyethanol, Ricinus Communis (Castor) Seed Oil, Tromethamine, Palmitic Acid, Laureth-21, PVP, Xanthan Gum, Sodium Dehydroacetate, Methylglucamine, Hydroxystearic Acid, Tocopheryl Acetate, Ethylhexylglycerin, Silica, Euphorbia Cerifera (Candelilla) Wax (Euphorbia Cerifera Cera/Cire de candelilla), Polyglyceryl-3 Stearate, Tin Oxide, Myristic Acid, Sodium Phytate, Ultramarines (CI 77007), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77499), Ferric Ferrocyanide (CI 77510).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Hands down the best tubing mascara out there
I've been using tubing mascara since they came on the market, whenever that was-- 15 years maybe? 20? I've literally tried them all, been faithful to a few. All mascara (including waterproof) gives me panda eyes unless it's a tubing formula. My complaint about most tubers is that even when I like th...
Most Helpful Critical Review
Too gooey on my lashes
While this tubing mascara does make my lashes look thicker and longer, it has some major problems that makes this one a no-go for me. - First, it goes on kind of sticky or gooey, so my lash comb cannot get between the lashes to separate them nicely. I have to clean the lash comb before I can do my ...
101 results
Far better mascaras exist
This is really just ok. The brush is great, its silicone and tapers so that its easy to get to your tiny corner lashes. The first day I wore it, I thought it was great. But the more I wore it, i found it to not layer well, makes the lashes look very spiky and harsh. And don't rub your eyes, even a little bit or you will find some lashes bare. Overall not impressed.
So long!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
I love a good mascara, and even if I choose not to wear makeup on any given day, I'll still wear mascara. This mascara claims to lengthen lash appearance, and boy, it does. It makes my lashes look so long! It's not volumizing, so it looks more natural on my less-makeup days. And it comes off easily, too, in tubular pieces versus creating black smudges.
Very interesting color
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
I never would have expected to want to wear a teal mascara, but this is super interesting and adds some flair to a neutral eye look to be a nice pop of color. The formula itself is just how I like it (not too wet but also not too dry) and the mascara is easy to remove with warm water. It's not clumpy and really touches each lash, and I actually really like that it's a clear bottle so you know what color it is but also so you can see when it's drying out and getting used up. I actually want to buy a bottle of the black to try it now too because that's how much I liked the formula!
Love it!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
I absolutely love this mascara. It is my first time using different color than black for mascara. I was little hesitant. But oh boy! The color is so amazing! I love how it lift up my eyes without over powering its color. The brush bristle is so great as it controls the product and avoid getting too much on your eye lashes. I am a fan now! Must try
Love
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
I absolutely love this stuff it's amazing. It feels so light on my lashes like I'm Not even wearing any mascara! Also the color is so good it's a real nice black
Questions
Q&A
Showing 1 out of 1 Questions
- Q
Is this a tubing mascara?
- Asked by Caidyn
- Official Answer By Half Magic - Brand EngageHello! Yes, this is an amazing tubing formula that comes off with ease with water!Was this answer helpful to you