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L'Oréal EverPure Sulfate-Free Purple Shampoo
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Highlights
Summary
L'Oréal EverPure Sulfate-Free Purple Shampoo is color protection plus neutralizes brassy & orange tones, for color treated, blonde, bleached, sliver hair.
Benefits
- Use EverPure Bond Strengthening Shampoo and Conditioner as your daily hair care regimen
Features
- America's Number 1 Purple Shampoo - Tone your color on the go with EverPure Purple travel size, mini shampoo and conditioner
- Purple shampoo corrects brassy yellow and orange tones
- Purple toning shampoo for color treated blonde, bleached, highlighted brown, silver hair
- Formulated without sulfates, parabens, DMDM hydantoin, added phthalates, gluten ingredients
- Deeply moisturizes and leaves color brighter, use Purple Shampoo and Conditioner System 2-3x per week
Item 2617203
Use 2-3 times a week instead of usual shampoo. Lather into wet hair, leave in up to 2 minutes. Rinse. Follow with Purple Conditioner. For more intense results, gradually increase leave-in time & frequency of use. For damaged, bleached hair, begin with no leave-in time.
Pre-caution: Keep away from eyes.
Aqua / Water / Eau, Coco-Betaine, Disodium Laureth Sulfosuccinate, Sodium Cocoyl Isethionate, Sodium Lauryl Sulfoacetate, Sodium Lauroyl Sarcosinate, Glycol Distearate, Sodium Chloride,Decyl Glucoside, Parfum / Fragrance,Polyquaternium-10,Sodium Hydroxide, Amodimethicone,Ppg-5-Ceteth-20,Citric Acid,Peg-55 Propylene Glycol Oleate, Propylene Glycol, Carbomer, Acrylates/Beheneth-25 Methacrylate Copolymer, Ci 60730 / Acid Violet 43,Butylene Glycol, Benzoic Acid,Trideceth-6,Linalool, Salicylic Acid, Magnesium Nitrate, Hexyl Cinnamal, Hydroxycitronellal, Sodium Benzoate, Cetrimonium Chloride, Tetrasodium Edta, Sorbitol, Hibiscus Sabdariffa Flower Extract, Methylchloroisothiazolinone, Magnesium Chloride, Methylisothiazolinone Fill Code D230036/2
We think you'll like
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Reviews
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Ratings Distribution
Hair Type
Most Helpful Positive Review
The absolute best!
My natural hair color is brunette. I was going for a beachy sunkissed hair look. So I dyed my hair light brown and added honey highlights at home using boxed dye. This shampoo really allowed me to choose how light I wanted my highlights. Every time I go to the salon and get it done I end up with blo...
Most Helpful Critical Review
Better than expected
I received this product complementary from Influenster. I was very skeptical as I have tried many similar products without much satisfaction. The packaging is nice I like the squeeze bottle as I feel it's easier to get product out. I was really not a fan of the scent I know it says hibiscus but ther...
3496 results
Smells so good!
Recently went blonde and this is the second purple shampoo ive used. I've used it 3 times so far and it smells amazing! It's really pigmented but doesn't stain at all. I bought the conditioner as well and I'm really happy with how well it's worked for me.
Eliminates brass, but caution if you have curlier hair!
Hair Type Very Curly Hair
This toner works well to remove brassiness, but left my hair extremely dry and damaged.
Gift for Mom
It was a great deal at Ulta, my mom loves this and the associated product.
Unpleasant smell
Verified Reviewer
Reviewed at

This shampoo has an unpleasant smell, which reminded me of tree tea oil. Used once, won't use again.
It works!!
Verified Buyer
Keeps the white in my heavy salt and pepper hair, white and vibrant. Love that is has no harsh ingredients!