Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
or
Offers
Use previous and next buttons to navigate the slides of the %1 Product Carousel
Free Gift with purchase
Free Ultimate Repair Night Hair Serum with $55 Wella purchase (valid thru 11.28.26 in-store or shipped orders only; pickup and same-day delivery not eligible. While quantities last; in-store availability may vary)
Earn points on this purchase.
Summary
Wella Colorcharm Vivid Darks Permanent Cream Color achieves vibrant color on naturally dark hair. This permanent dye lifts color up to 3-4 levels, no bleach needed, and helps combat damage with a built-in metal purifier.
Benefits
- Made with 5 nourishing lipids to leave hair soft and smooth to the touch with seamlessly even tone from root to tip
- Lifts 3-4 levels with no bleach needed
- Built-in metal purifier helps to combat damage
Formulated Without
- Phthalates and Parabens
Disclaimers
- VIVID DARKS color to be used with 30 volume developer only
- This product is designed for Naturally Dark Hair ONLY (not to be used on previously colored hair)
Item 2639139
Mix 1 part Wella Colorcharm VIVID DARKS hair color with 1 part Wella Colorcharm 30 volume cream developer. Apply to the hair using a bowl and brush. Develop for 30-40 minutes, then rinse, shampoo, and condition.
Aqua/Water/Eau, Cetearyl Alcohol, Propylene Glycol, Ammonia, Dicetyl Phosphate, 1-Hydroxyethyl 4,5-Diamino Pyrazole Sulfate, Ceteth-10 Phosphate, Steareth-200, Trisodium Ethylenediamine Disuccinate, Sodium Hydroxide, Sodium Sulfate, Ammonium Sulfate, 1-Naphthol, Sodium Sulfite, 6-Methoxy-2-Methylamino- 3-Aminopyridine Hcl, Ascorbic Acid, Parfum/ Fragrance, Xanthan Gum, Disodium Edta, 2,4-Diaminophenoxyethanol Hcl, 1-Hexyl 4,5-Diamino Pyrazole Sulfate.
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
dpHUE
Color Boosting Gloss+ Deep Conditioning Treatment
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Shark Beauty
FlexStyle IonCurl Ion Air Drying, Curling & Styling System
T3
SinglePass Curl X Ceramic Extra-Long Barrel Curling Iron
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
High Quality Product! Does what it claims! Will be purcha...
I did some reading into Wella ColorCharm Vivid Darks Permanent Cream Color in Crushed Copper and was really looking forward to trying out this product and doing a review! I love playing around with colors in my hair! Crushed copped looked like it would be a great compliment to my hair. I knew 1 tub...
Most Helpful Critical Review
Not Burgandy
I used this on my hubby's hair who already has bleach on it, and on my Mom's hair who doesn't have bleach, but she has gray hairs. I followed the instructions, and even then, the color came out very vibrant and more of a hot pink, not what it shows on the box, I will say it might have been my fault ...
173 results
Good quality dye
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
The instructions were easy to understand and the color was very vibrant. The only thing is it stained my cabinet (I know i should have protected it) but other than that it was good. Hair dye always fades really quick for me but this has lasted.
Not all that
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
This product came with everything you need to do it yourself! It didn't take on my dark hair even with the developer. The smell is super strong. I do see this having the potential to be very vibrant on lighter color hair without lifting. It also bleeds a for few washes after.
Good
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
To be honest I haven't colored my hair just yet im going to color it in about a month 😭 . But i have used wella products before and they are good products well for me the color vibrancy is good if used on dark hair 🫶🏼 the scent is sorta strong if you get a full wiff lol but its manageable. It does last a while tho . But use on dark hair or natural hair .
Great for dark hair
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
My hair was previously colored a dark brunette color and my natural hair color is black. I used the color muy magenta and while mixing, it looked really red but I was pleasantly surprised at the result. There is a strong scent but it didn't bother me. I left the color in for about 30 mins. After washing and drying my hair, the color came out very nice and I liked that my hair wasn't dried out. So far I've washed my hair 3 times and the color still looks good.
Pretty good
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
First time trying this product and it went pretty well. The color is vibrant and the scent is kind of strong but I'm used to it. So far it also has been holding its color as well. I'd recommend.