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Summary
Joico's Color Balance Blue Shampoo instantly neutralizes brassy/orange tones on lightened brown hair, while re-strengthening and protecting hair.
Benefits
- Instantly neutralizes unwanted orange and brassy tones
- Long-lasting results through 12 washes
- Boosts shine and smoothness
- Over 2X stronger hair*
- Controls static
- Gently cleanses
- Neutralizes unwanted orange and brassy tones
- Boosts shine and controls static
- *Against combing breakage on damaged hair vs. a non-conditioning shampoo; when using Color Balance Blue Shampoo and Conditioner together
Key Ingredients
- BLUE PIGMENTS directly attach to the hair and instantly neutralize unwanted orange tones and brassiness.
- GREEN TEA EXTRACT AND UV ABSORBERS help fight fading and tonal change to keep color looking great.
- SMARTRELEASE TECHNOLOGY, their one-of-a-kind liposome delivery system, packs a punch - continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effects of daily styling.
Item 2569594
Apply to wet hair. Leave in 3-5 minutes. Rinse. Repeat 2-3x per week, alternating with regular shampoo. Follow with Color Balance Blue Conditioner for best results.
Water/Aqua/Eau, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Cocamide MEA, Ammonium Laureth Sulfate, Glycol Stearate, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Arginine HCl, Phosphatidylcholine, Rosa Canina Fruit Oil, Camellia Sinensis Leaf Extract, Panthenol, Polyquaternium-47, Polyamide-2, Ethylhexyl Methoxycinnamate, Ethylhexyl Salicylate, Sodium Chloride, PEG-7 Glyceryl Cocoate, Disodium EDTA, Citric Acid, Guar Hydroxypropyltrimonium Chloride, Amodimethicone, C11-15 Pareth-7, Laureth-9, Glycerin, Trideceth-12, Butylene Glycol, Sodium Hydroxide, Phenoxyethanol, Sodium Benzoate, Sorbic Acid, Salicylic Acid, Benzyl Alcohol, Limonene, Linalool, Amyl Cinnamal, Fragrance/Parfum, Blue 1 (CI 42090).
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
4 weeks in so far so good
I got this product about 4 weeks ago and I honestly see the difference. For reference I got a balayage done 6 months ago and bc of covid I haven't been able to get back to the salon so my hair began to turn reddish/brassy. I started this shampoo about a month ago and my hair is now a nice dark honey...
Most Helpful Critical Review
Dried/damaged my hair
Wow I never leave reviews but I need to save someone else from trying this. I strayed from my usual stylist and my highlights turned orange. I got this shampoo after reading reviews "my blonde turned blue/green bla bla" I thought 'great, powerful stuff! just what I need!' I put it on my orange highl...
41 results
Amazing for brass
I bleach my roots and tone with this shampoo alone, it works. If you read the directions it's designed to last through 12 washes, so it's not something you want to use every time you wash. It's potent and will turn your blonde hair greenish blue if you over use it. It's not for ashy blonde but for creating a nice neutral, natural clean looking blonde. The aqua shade of it will tone out orange and red while slightly toning any yellow into a natural blonde color. You want some yellow in your hair to have a true blonde shade. If you're looking for ash tones then you def want to go for the violet shampoo instead. Well I really love this shampoo and hope this helps.
Great stuff!!!
It seems to do the job. Love the scent! My hair didn't feel any different in texture after using it. Definitely will buy again!
It heps
Verified Buyer
I recently used a color remover on my hair to remove red hair color. Most of the color is gone but it left a copper tone to my light brown hair. This shampoo/conditioner got rid of all that copper. It smells great and left my hair feeling healthy!
Overall didn't work for me
This brand was recommended by my hairstylist and I do love this brand, but this shampoo just didn't cut it — I purchased it along with the conditioner and used Olaplex No. 5 first to help with any drying effects and as far as drying, my hair felt moisturized which was nice but it did nothing for the brassiness. The shampoo is somewhat dark blue and the conditioner is light almost baby blue! Will be returning.
Performs, but hate how it makes my hair feel
It does seem to keep my hair from getting brassy, but I hate how it makes my hair feel. It also seems like my hair gets oiler faster after using it.
Questions
Q&A
Showing 5 out of 11 Questions
- Q
Will this profuct stain my shower?
- Asked by Anna
- Official Answer By Joico - Brand EngageHi Anna! Thanks for your question. No need to worry, Color Balance Blue Shampoo will not stain your shower! ✨💕Was this answer helpful to you
- Q
I box dye my hair a brown color and over time it fades to this brassy brown I don't really like. Would this help with that?
- Asked by Nicole
- Official Answer By Joico - Brand EngageHi Nicole! Thank you for your question! The Color Balance Blue Shampoo will neutralize unwanted orange tones and brassiness on brown hair. We would recommended pairing the shampoo with the conditioner for best results. Hope that helps clarify! ✨💕Was this answer helpful to you
- Q
Is this unscented ?
- Asked by Corry
- Official Answer By Joico - Brand EngageHi Corry! Thank you for your question. The Joico Color Balance Blue Collection is not unscented. Hope that helps! ✨💕Was this answer helpful to you
- Q
Will this shampoo remove the orange tint in bleach blonde hair?
- Asked by Blondie
- Official Answer By Joico - Brand EngageHi Blondie! Thank you for your question! The Color Balance Blue Collection will neutralize unwanted orange tones and brassiness throughout the hair. We would recommended pairing the shampoo with the conditioner for best results. Also, we would highly recommend applying only to the unwanted brassy or orange tones. With the strong blue pigment, it may turn any lighter blonde sections an undesirable shade, since yellow + blue = green. Hope that helps clarify! ✨💕Was this answer helpful to you
- Q
Will this product get out orange tones in bleach blonde hair?
- Asked by Denise
- Official Answer By Joico - Brand EngageHi Blondie! Thank you for your question! The Color Balance Blue Collection will neutralize unwanted orange tones and brassiness throughout the hair. We would recommended pairing the shampoo with the conditioner for best results. Also, we would highly recommend applying only to the unwanted brassy or orange tones. With the strong blue pigment, it may turn any lighter blonde sections an undesirable shade, since yellow + blue = green. Hope that helps clarify! ✨💕Was this answer helpful to you