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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Cruelty Free
Verb's nourishing Purple Hair Mask, powered by acai, brightens, hydrates and softens while toning yellow hues. This formula was designed to reduce brassiness in both color-treated and natural blonde, grey and silver hair tones. Great for all hair types.
Benefits
- Neutralizes brassy, yellow hues in blonde, grey & silver hair between salon visits
- Intensely hydrates & softens
- Smoothes frizz
- For all hair types & textures: fine, thick, wavy, curly, kinky and straight and those with blonde, grey & silver hair tones
Key Ingredients
- Pro-vitamin B5 hydrates, smoothes & adds vibrancy to dull strands while providing hair with a natural boost of body
- Sunflower seed extract contains fatty acids that deeply nourish & increase hair manageability while providing natural UV protection to prevent color fading
- Violet pigment cancels out yellow, brassy tones
- Acai extract is high in antioxidants which help protect fragile strands & provide ultimate moisture
After shampooing, work formula through damp hair. Allow Purple Mask to sit on the hair for 5-7 minutes. Rinse. Use once a week or as needed.
Stylist Tip: Follow up with a few pumps of Ghost Oil after rinsing to seal in moisture and prep for styling.
Aqua/Water/Eau, Dimethicone, Stearyl Alcohol, Cetyl Alcohol, Glycerin, Cetyl Esters, Behentrimonium Chloride, Dimethyl Isosorbide, Quaternium-80, Panthenol, Stearamidopropyl Dimethylamine, Amodimethicone, Arachidyl Alcohol, Isopropyl Myristate, Euterpe Oleracea (Acai) Fruit Extract, Helianthus Annuus (Sunflower) Seed Extract, Pelvetia Canaliculata Extract, Boswellia Carterii Gum Oil, PEG-12 Dimethicone, Cetrimonium Chloride, Trideceth-12, Behenyl Alcohol, Hydrogenated Vegetable Oil, Polysorbate 20, Isopropyl Alcohol, Citric Acid, Parfum/Fragrance, Arachidyl Glucoside, Xylitylglucoside, Anhydroxylitol, PEG-12 Allyl Ether, Polyquaternium-10, Polyquaternium-67, Caprylyl Glycol, Maltitol, Hydroxypropylammonium Gluconate, Hydroxypropylgluconamide, BHT, Carnosine, Butylene Glycol, Propylene Glycol, Xylitol, CI 60730 (Ext. Violet 2), Myristyl Alcohol, Maltodextrin, Glucose, Sodium Acetate, Ethylhexylglycerin, Silica, Sodium Benzoate, Tartaric Acid, Benzyl Alcohol, Potassium Sorbate, Chlorphenesin, Phenoxyethanol, Hydroxycitronellal, Butylphenyl Methylpropional, Limonene, Linalool.
This brand is excluded from most Ulta Beauty coupons.