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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Clean Ingredients
- Cruelty Free
- Sustainable Packaging Brand
- Give Back
RMS Beauty's Back2Brow Powder is a long-wearing brow powder formulated with clean ingredients that defines, shapes, and stays put. Like natural hair, it has a hint of luminosity.
Benefits
- Shapes & defines brows
- Natural finish
- Long-wearing
- Non-comedogenic (does not clog pores)
Key Ingredients
- Cocoa seed butter: Rich in antioxidants & fatty acids, it fights free radicals as it deeply nourishes and conditions both skin and hair
- Ethically-sourced Mica: A natural mineral in a light-reflecting, fine powder form that creates a lustrous finish
Formulated Without
- Parabens
- Phthalates
- Sulfates
- Gluten
- Begin with the spoolie end to brush out brows
- Use the brush end to sweep back2brow powder on, from the beginning of the brow at the corner of the eye, upward to the arch, and down through the tail
- Go back in with the spoolie to soften and further shape
- Can be applied with a wet brush for more color payoff
Light: Mica, Kaolin, Theobroma Cacao (Cocoa) Seed Butter, Sorbitan Sesquioleate, Cellulose, Ethylhexyl Palmitate, Zinc Stearate, Caprylyl Glycol, 1,2-Hexanediol, Tocopherol (non-GMO), *Helianthus Annuus (Sunflower) Seed Oil, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).
*Certified Organic/Certifié Biologique
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
THIS! -together with the rms back2brow brush-> PURE MAGIC
I LOVE this brow powder so much! I initially purchased the shade light for my cool-toned dark blond/brunette hair, which is perfect, because this light color has a cool undertone. It looks so natural, you'd think i was born with the most perfectly defined eyebrows :) Later on I purchased the shade m...
Most Helpful Critical Review
A Couple Drawbacks
The powder itself is just OK. As for longevity, it didn't last as long as the powder by Anastasia. The limited color selection is also inadequate. The darkest color was much too warm for my black brows. For those of us with black brows and grey hair, we need something cooler to look natural.
1098 results
Great brow power!
I have been using this brow powder in medium for a few months now and I am extremely happy with the color and staying power. A powder is so much faster and more natural looking than a pencil, for me anyway. The RMS brow brush is also amazing and the best brush for natural looking brows.
Great Staying power and multipurpose
Reviewed at
I love Back2Brow. Excellent formulation. Wonderful stayin power. The colo rlight also is the perfect soft lid color, and the dark a beautiful liner/smudge that lasts all day. No irritation and simply beautiful on mature brows and eyes.
This is a terrific product!
Reviewed at
This is a terrific product! Very easy to apply lightly with the special brush. Lasts and doesn't flake! Be careful selecting your shade because it has a lot of pigment! The medium is going to work for most folks!
Great product
Reviewed at
This is a wonderful product. It goes on evenly. I like the colour very much.
More natural than a pencil
Reviewed at
More natural than a pencil