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Not Your Mother's aura boost Thickening Shampoo
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Highlights
Summary
More is more when it comes to the volume and strength that Not Your Mother's aura boost Thickening Shampoo delivers to stressed strands. The creamy lather gently cleanses and thickens as green tea extract, peptides, and magnesium help support stronger strands for full, soft, healthier looking locks.
Benefits
- Hair shampoo for women helps thicken and add volume to stressed, depleted hair
- Helps support stronger strands that look and feel healthier
- Creamy lather gently cleanses without stripping
- Helps fortify with green tea extract, peptides, and magnesium
- Leaves hair feeling full, soft, and clean
- Thickening shampoo for fine hair, thinning hair, or breakage-prone hair
- Great for all hair types, including straight hair, wavy hair, and curly hair
- Safe for color treated hair
Scent Type
- Vanilla Chai Scent
Formulated Without
- Sulfate Surfactants
- Parabens
Item 2649494
Lather into wet hair. Breathe. Rinse thoroughly. For best results, follow with aura boost Thickening Conditioner.
Water (Aqua) (Eau), Sodium Cocoyl Isethionate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Glycol Distearate, PEG-150 Distearate, Isopentyldiol, Polyquaternium-10, Crambe Abyssinica Seed Oil, Pisum Sativum (Pea) Seed Extract, Hydrolyzed Quinoa, Panthenol, Sodium Hyaluronate, Rosmarinus Officinalis (Rosemary) Flower Extract, Magnesium PCA, Glycerin, 1,2-Hexanediol, Propylene Glycol, Quaternium-80, Trisodium Ethylenediamine Disuccinate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Tetrasodium Glutamate Diacetate, Ethylhexylglycerin, Phenoxyethanol, Potassium Sorbate, Sodium Benzoate, Citric Acid, Fragrance (Parfum), Tetramethyl Acetyloctahydronaphthalenes, Benzyl Alcohol, Benzyl Benzoate
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
The Not Your Mother's Aura Boost Shampoo & Conditi
I recently tried the Not Your Mother's Thickening Aura Boost Shampoo & Conditioner, and honestly, I'm impressed! From the very first wash, my hair felt cleaner, lighter, and noticeably fuller. The shampoo lathers beautifully without feeling heavy, and the scent is fresh and uplifting — not overpower...
Most Helpful Critical Review
Fail
My hair is fine, high-density, low porosity, and easily weighed down. This shampoo left like a coating on my hair. It didn't feel clean. I tried shampooing twice but that made it worse. The conditioner washed out easily which is usually a sign that it won't actually condition. Anyway, I'm not sure h...
104 results
Lathers well
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

Love the smell with this shampoo. It was thick but not too thick and a good consistency to lather without using a lot of product. Made my hair feel clean and shiny.
Smells FANTASTIC
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I recieved this product for free in exchange for my honest review. Both myself and my mother tried the shampoo and conditioner and loved them. First of all, I loved the way that the product dispensed. It comes out of the top of the lid and it makes it easy to clean off without getting caked and hard to close like lids that close on the side. That might be a weird thing to appreciate, but I think it's unique. The product smelled amazing, like warm sugar. It reminds me of a tom ford perfume that I own. The shampoo lathers a lot with only a little bit of soap. So it will definitely last a long time. It didn't leave my hair feeling dry and depleted, like other shampoos have. It did give me some volume and made my hair feel very clean and soft. Thank you for the opportunity to try.
Silky volume
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

This shampoo smelled really nice without being too strong. It had a smooth consistency that lathered well and didn't leave any residue. My hair was definitely more voluminous after using this product, and it was soft and silky. However, I don't think it felt thicker, it was still very fine. Regardless, I'm a fan and will continue using it.
Smells amazing!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

I love the smell of this shampoo and how smooth and effective it is. It's so useful and the packaging is extremely adorable and minimalist which I love.
Good and easy to carry around!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at

The design of the product is perfect size and easy to move around! The bottle is compact and not heavy at all. The product makes my hair nice and soft and really holds the durability. It is very compatible!