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Not Your Mother's aura boost Thickening Shampoo
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Highlights
Summary
More is more when it comes to the volume and strength that Not Your Mother's aura boost Thickening Shampoo delivers to stressed strands. The creamy lather gently cleanses and thickens as green tea extract, peptides, and magnesium help support stronger strands for full, soft, healthier looking locks.
Benefits
- Hair shampoo for women helps thicken and add volume to stressed, depleted hair
- Helps support stronger strands that look and feel healthier
- Creamy lather gently cleanses without stripping
- Helps fortify with green tea extract, peptides, and magnesium
- Leaves hair feeling full, soft, and clean
- Thickening shampoo for fine hair, thinning hair, or breakage-prone hair
- Great for all hair types, including straight hair, wavy hair, and curly hair
- Safe for color treated hair
Scent Type
- Vanilla Chai Scent
Formulated Without
- Sulfate Surfactants
- Parabens
Item 2649494
Lather into wet hair. Breathe. Rinse thoroughly. For best results, follow with aura boost Thickening Conditioner.
Water (Aqua) (Eau), Sodium Cocoyl Isethionate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Glycol Distearate, PEG-150 Distearate, Isopentyldiol, Polyquaternium-10, Crambe Abyssinica Seed Oil, Pisum Sativum (Pea) Seed Extract, Hydrolyzed Quinoa, Panthenol, Sodium Hyaluronate, Rosmarinus Officinalis (Rosemary) Flower Extract, Magnesium PCA, Glycerin, 1,2-Hexanediol, Propylene Glycol, Quaternium-80, Trisodium Ethylenediamine Disuccinate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Tetrasodium Glutamate Diacetate, Ethylhexylglycerin, Phenoxyethanol, Potassium Sorbate, Sodium Benzoate, Citric Acid, Fragrance (Parfum), Tetramethyl Acetyloctahydronaphthalenes, Benzyl Alcohol, Benzyl Benzoate
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
The Not Your Mother's Aura Boost Shampoo & Conditi
I recently tried the Not Your Mother's Thickening Aura Boost Shampoo & Conditioner, and honestly, I'm impressed! From the very first wash, my hair felt cleaner, lighter, and noticeably fuller. The shampoo lathers beautifully without feeling heavy, and the scent is fresh and uplifting — not overpower...
Most Helpful Critical Review
Fail
My hair is fine, high-density, low porosity, and easily weighed down. This shampoo left like a coating on my hair. It didn't feel clean. I tried shampooing twice but that made it worse. The conditioner washed out easily which is usually a sign that it won't actually condition. Anyway, I'm not sure h...
104 results
Shampoo
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
It's just overall amazing!! With super cute packaging that tellin you all the info you need. Comes out easy and extremely easy to rinse out. Makes here super clean and smooth
Nice smell, great volume for hair
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
My scalp felt very fresh, I wouldn't say that there's much of a difference with my hair thickening, but with the volume it is pretty noticeable, overall it's a 10/10 and appearance is great
Amazing volume and scent!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
Not Your Mother's Thickening Shampoo has become a staple in my routine! From the very first wash, my hair felt noticeably fuller, lighter, and so much more voluminous. It lathers beautifully without feeling heavy, and it leaves my hair clean without stripping it. The scent is fresh but not overwhelming, which I love.
A volumizing shampoo that gently cleanses while gi
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
If Aura had a Boost Thickening Shampoo, it would be a go-to for anyone who wants lightweight lift without drying out the scalp — the formula would cleanse gently yet effectively, adding body and volume thanks to nourishing ingredients that support fuller-looking strands. It'd leave your hair feeling refreshed, with more bounce and thickness after each wash, making it ideal for fine or limp hair that needs a boost without heaviness. Plus, paired with the matching conditioner, you'd get a complete routine that cultivates density while keeping your hair soft, shiny, and healthy.
calming
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
This shampoo and conditioner has easily been a new part of my shower routine!! I love the smell of the products because it really calmed me down throughout the shower. The texture is nice too, it's not too runny or too thick. Definitely would continue to use it!