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Highlights
Summary
Smashbox Always On Gel Eye Liner is a super-saturated, long-lasting, waterproof pencil gel eyeliner that glides on. It stays blendable for a few seconds so you have playtime to create limitless looks that will stay put for over 24 hours - even in water!
Benefits
- Long-lasting
- 24-hour wear
- Pigment-rich gel formula
- Waterproof
- Cruelty-free
Formulated Without
- Parabens, Phthalates, SLS & SLES, Alcohol, Gluten, Triclosan, Formaldehyde, Retinyl Palmitate, Coal Tar, Hydroquinone
Item 2503791
Apply along lash line using short strokes.
Studio Tip: Mix colors to create your ultimate graphic eye look.
Use it with:
- 24 Hour Shadow Primer
- Super Fan Mascara
- Photo Edit Eye Shadow Trios
Trimethylsiloxysilicate, Hydrogenated Polyisobutene, Synthetic Wax, Isododecane, Polybutene, Ethylene/Propylene Copolymer, Helianthus Annuus (Sunflower) Seed Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Copernicia Cerifera (Carnauba) Wax\ Copernicia Cerifera Cera \Cire de Carnauba, Rhus Succedanea (Japan) Fruit Wax, Silica Silylate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate,.May Contain: Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499), Aluminum Powder (CI 77000), Bismuth Oxychloride (CI 77163), Black 2 (CI 77266), Blue 1 Lake (CI 42090), Carmine (CI 75470), Chromium Hydroxide Green (CI 77289), Chromium Oxide Greens (CI 77288), Ferric Ammonium Ferrocyanide (CI 77510), Ferric Ferrocyanide (CI 77510), Manganese Violet (CI 77742), Ultramarines (CI 77007), Yellow 5 Lake (CI 19140).
Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up to date list of ingredients.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Most Helpful Positive Review
Nice bold color, don't have to go back and fill in voids
I love the photo finish primer, and my sister gave me this for Christmas in fishnet. I was impressed. Normally I buy cheaper eyeliner because I'm constantly filling in areas or resharpening, but this glides on easily and fills in well without having to go back and fill in bare spots. I saw others ha...
Most Helpful Critical Review
Meh.
I really really wanted to like this- I am on the hunt for a liner that lasts on the waterline. I think this transfers a lot throughout the day and I also have had a lot of trouble sharpening it. It comes with a really great tip- you can get a pretty precise line. However, after sharpening it for the...
500 results
Not ALWAYS On, but close.
I originally purchased this because I was going on a trip to Phoenix AZ, where the temps were hitting over 100 consistently. It was great! It held up allll day AND night. When I came back home to the East Coast, where it was 20 degrees cooler, but very humid, it didn't even last the day before disappearing. A lot of comments are talking about the difficulty of sharpening. At first, it kept breaking off before I could get it to a point. So I put it in the FREEZER for a few minutes, then sharpened it. And it worked!
My go to liner
Verified Buyer
It's easy to apply, does not smear and last all day
Unable to sharpen
Verified Buyer
This pencil will not sharpens. Love the product but waste of money if you can't use it.
Like Everyone Can't Sharpen
Reviewed at

love it but frustrating that you can't sharpen it. I'll try some recommended sharpeners but there's got to be a better way. For what you pay you should get more use out of the pencil.
Worst Eyeliner I've ever used
It's so difficult to put on. Lots of gaps. No playtime. I have no idea who this works for.
Questions
Q&A
Showing 5 out of 46 Questions
- Q
Can a pencil sharpner be used on this smashbox always on gel liner, or how do I sharpen it?
- Asked by AR
- Official Answer By Smashbox USThanks for asking! We want to share that the Always On Gel Liner is a sharpenable pencil. We recommend using a cosmetic pencil sharpener; sharpen gently in full rotations, and clean your sharpener gently.Was this answer helpful to you
- Q
How do you get the point sharpened?
- Asked by Jill
- Official Answer By Smashbox USHello there! To sharpen Smashbox Always On Gel Eye Liner, simply twist the cap closed. When you hear a click, stop twisting. Your liner should be freshly sharpened and ready for you to line as as desired!Was this answer helpful to you
- Q
Please tell me the exact brand/name of sharpener you recommend to use with this eye liner. I love this eyeliner but have tried about 3 different COSMETIC sharpeners and none work good with this pencil. Thank you
- Asked by Lulu
- Official Answer By Smashbox USHi There! We suggest using the Ulta brand cosmetic pencil sharpener. Here is the link; https://www.ulta.com/p/cosmetic-pencil-sharpener-prod1951196?sku=1951196Was this answer helpful to you
- Q
Any more colors other than black?
- Asked by HC
- Official Answer By Smashbox USHi There! Fishnet (black) is the only shade carried at Ulta. For a wider shade range we suggest trying the Always Sharp Kohl Eye Liners by Smashbox. https://www.ulta.com/always-sharp-waterproof-kohl-liner?productId=xlsImpprod5580067&_requestid=3762393Was this answer helpful to you
- Q
How do you make the tip longer
- Asked by Bonnie
- Official Answer By Smashbox USHi There! The Always On Gel Liner does require a cosmetic grade pencil sharpener to lengthen and sharpen the tip. Was this answer helpful to you