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Summary
Highlights
Intensify your eyes with Persona's creamy 24 HR Waterproof Eyeliner that glides on smooth for all-day to all-night wear. Featuring a smooth, blendable formula, it's ideal for both the lash line and the waterline.
Benefits
- Smudgeproof, waterproof, long-lasting wear
- Rich pigmented color
- Smooth blendable formula
- Ideal for both the lash line & waterline
- Vegan
- Made with love in the USA
Item 2564268
Use the creamy eye pencil to precisely line your eyes or smudge them during the first 30 seconds of application for a more smokey look.
Plum: Trimethylsiloxysilicate, Hydrogenated Polyisobutene, Synthetic Wax, Isododecane, Polybutene, Ethylene / Propylene Copolymer, Rhus Succedanea Fruit Wax, Silica Silylate, Pentaerythrityl Tetra-Di-T-Butyl, Hydroxyhydrocinnamate, Copernicia Cerifera (Carnauba) Wax. May Contain: Iron Oxides (Cl 77491, Cl77499, Cl 77492), Titanium Dioxide (Cl 77891), Mica (Cl 77019).
This brand is excluded from most Ulta Beauty coupons.
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Questions
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- Q
When are u restocking this product I want it!!!!! I was going to place an order and it disappeared from My bag 😕so sad!!! Please let me know when this will be back in stock as you all only sell it online 😞😭😭
- Asked by Gaby
- Verified Reply - ChristinaSo that we may provide you with the most up-to-date product availability info, please contact us at gethelp@ulta.com for help. Thanks!Was this answer helpful to you
Reviews
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Most Helpful Positive Review
Wow! I am impressed!
I bought only 1 of these during the 21 Days of Beauty and I wish I had bought more! This is a great eyeliner! I can apply it and have time to smudge it out and then it is there all day! I wear it around 12-14 hours a day and it looks just as good at night as it did when I put it on that morning! I w...
Most Helpful Critical Review
Good if you can sharpen it without breaking
I bought 4 different colors, they're "ok". The pigment is there on all colors I bought but they definitely smudge and fade rather quickly. The definite downside of these is how hard it is to sharpen them once the tip is dull without it breaking! Ive wasted so much product by trying to sharpen it- it...
143 results
Doesn't Budge
This eyeliner is smooth on application and does not make me look like a raccoon by the end of the day. A happy customer!
No
Not much color to product and on my older eyelids it just gathered in wrinkles, not pretty. Basically didnt stay for me.
100% recommended
I LOVED this pencil eye liner. Goes on smooth and stay on all day.
Super disappointed
I purchased 2 and they both smudge easy and it doesn't last long. I also was not aware they had to be sharpened. I would have never purchased them if that was the case. They continue to break.
Glides like butter
I discovered this brand online and decided to try the blush and eyeliner. I am wearing the color Plum and love how easily it went on. Definitely compliments my brown eyes.
