Product Reviews Rated 4.43 out of 5 stars
222 Reviews
Most Helpful Positive Review Brow Power is Awesome!! If you have not tried out IT Cosmetics Brow Power Universal Eyebrow Pencil then you are truly missing out!! This eyebrow pencil is definitely worth trying!! I am so happy that I did. I have tried out so many eyebrow pencils and I didnt like any of them at all because they were so hard to use. I currently use Chella eyebrow cream and I love it but sometimes its hard to shape my eyebrows with the little brush it comes with. IT Cosmetics Brow Power is the first eyebrow pencil that is easy for me to use. It makes my eyebrows look so good! It's not waxy and the texture is so great. The pointy side of the eyebrow pencil makes it so easy to shape them. This eyebrow pencil is also universal!! At first I was skeptical of the fact that it is universal but I was pleasantly surprised. All you have to do is apply it in harder strokes if you have darker eyebrows and lighter strokes if your eyebrows are a light color. I have medium brown eyebrows and it matched my eyebrows perfectly. It makes my eyebrows look so natural! It also has a spooley on the other end of the pencil, which is so convenient! It makes it so much easier so that I don't have to worry about digging through my makeup bag to find one. I will definitely purchase IT Cosmetics Brow Powerfull Universal Eyebrow Pencil when I am out of this one. I definitely think it is worth the price! For anyone out there that is looking for an amazing eyebrow pencil, I would definitely recommend IT Cosmetics Brow Power!
Most Helpful Critical Review Highly dissatisfied with this product! This IT Cosmetics Brow PowerFULL Eyebrow Pencil did not perform as well as i hoped. The product arrived broken from the base and every time i used the product and went to screw it back down so the lid would not crush the product their was a click noise and the product would be like a sling shot and almost jump out of the tube! When i applied the product to my brows and went to use the spoolie the product was smearing in other places i did not want. Also the tringular tip after one use for defining was gone and my tip ended up looking like a rounded edge on both sides. I could have cut the product to give my that tringular tip back but their is only two inches of product and by it self this product would only last me maybe two weeks if im lucky. This product did not last all day and do not touch your eyebrows or the product is going to smear all over the place. I currently use a variety of IT Cosmetics and this by far was a disappointment but like to see how they partner with dermatologists and plastic surgeons ti develop their products but this IT Cosmetics Brow PowerFULL Eyebrow Pencil needs some work because its performance and quality is by far the worst eyebrow pencil i have ever used and i do not reccomend to anyone!
Reviewed by 222 customers Just right 5
MaxsMom from Hanover township, PA
I have been using for a couple years. The taupe blends great with my eyebrows and lasts. I would highly recommend.
Très Naturel! 4
LouLou from San Ramon, CA
I love the way the pen with the angle lights on to make a natural shape. The small blending brush is the perfect finishing touch. It may take a couple of times to grasp the right pressure to brush the product into the eyebrows, but when you do, I think you'll find that you love it! I was, however, somewhat disappointed that I could not tell that there were fibers to give the look of fuller eyebrows. That said, I cannot complain - this really is my favorite eyebrow pencil ever.
Love IT Cosmetics 4
ChristineR from Orlando, FL
I love that the color blends in but it is a little rough on the application. I wish it was smoother, it's like comparing Crayola and Crazy Art crayons...crayola colors a lot smoother!
Love this ! 5
Queenbee01 from Raleigh
Love the way it's easy to apply. My brows have always been light and thin but this pencil makes my brows look fuller. I use this even when I'm not wearing make up.
Awesome! 5
Sue from Yardley, Pa
Every morning I fill in my sparse eyebrows with this product!
Not worth the money 1
Joker from Rochester ny
Product doesn't go on smoothly. I Am very disappointed
Not impressed 1
Gina from Peoria, AZ.
The color is supposed to be universal but that was not true. This color was too light on me and I wasn't a fan of the product either. It didn't stay on for most of my day. It seemed to fade quickly. The product smeared very easily too. I won't be purchasing this again.
Disappears 1
Cozzie from Plainville mass
This particular eye brow pencil is awful. I looked in the mirror 2 hours after application, and 1/2 of it was gone
Too thick to control 3
Shawna15 from Tucson
The color was nice and did adjust to what my color needed to be but just just not comfortable when holding this product in your hand it feels like you're doing your brows with a mascara toon it's just like a marker body rather than a pencil
I would buy this again! The best ever! 5
Bird from Oklahoma
I have used several brands, from drug store to Benefit, and this one is best!
Love the product and will buy again 5
Pat F from Mullica Hill, NJ
IT full Universal Eye Brow Pencil was a perfect match and is easy to apply
Love this product 5
AngieRN from Tucson, Az
Love that you can decide the color of your brow just by how much pressure you place on the product.
So Glad I Bought This! 5
Dance Mom from NJ
This is so easy to use & makes my brows look much fuller. Color is neutral so looks great!
Love it. 5
Casun from Ca
I really like IT brow power universal eyebrow pencil. I never thought I would need an eyebrow pencil, as I have always had full eyebrows, but as I got older the outer eyebrows have become sparse. Grey hairs have also come in. This helps to fill in where needed.
Great Product 4
Netter from North Dakota
I like how well this goes on & blends without looking fake or too dramatic. I've tried a gel product but found that to be too thick and stiff
Tried again very unhappy 1
MM from PA
This is the second time I purchased a iTcosmetics eyebrow pencil and the product falls out of the case.
As soon as I opened this one the pencil part fell out. I am glad I got it on sale I will never purchase again!
This is my go to eyebrow pencil - always easy & looks great 5
FL gal from Summerfield, FL
First time I used the pencil I wasn't crazy about the look but if you keep a light hand with the pencil and then use the brush to go over the color, everything is perfect
The best!! 5
Sassy from Terry,ms
I love this brow pencil. Makes my brows look natural. I have dark brows so I press harder. I will keep buying!!
I like this pencil 4
Nana Banana from Pennsylvania
I really like the end results of using this pencil. I have almost no brows towards the ends - and this really fills in and looks very natural. Good choice of colors too. But it didn't last. By the end of the day, the pencil towards the ends of my brows were gone. I guess I could use a setting spray.
Too dark, tip broke, returned 3
Anna from OR
Purchased to fill in natural brows. Darker than what I imagined a universal color would be, but manageable. Went on smoothly, no tugging on delicate brows., and stayed on throughout the day. However, 2 weeks into using the tip broke at least 2/3rds of the way down, and shot out every time I opened it after that. Tip also showed significant drying in the first 2 weeks of use. Did not perform as well as it should have for the price, returned.
Great Brow Product 5
Stefanie from OH
This eyebrow pencil is so easy yo use. The universal color is pressure based wich gives me a natural looking brow. It doesn't smudge
I love this!!!! 5
Brandi from Mooresville Nc
My favorite brow pencil.Very natural...
This is the only eye brow pencil I will ever buy! 5
Eureka from IL
This pencil is so easy to use, and the results look natural.
horrible, i would not purchase again. 1
LindaXM from CA
i really wanted to like this item, it came on blotchy when put on and some it started flaking, i used the pointy side of the pencil for thinner lines and it would smear instead of going on smoothly. i tried using the spool to even it out, instead it smeared. I finally had to add a powder over it for it to stay. i do not recommend this product, the only thing nice about this is the color, great color.
I always look for and buy this brrow pencil 5
N/A from Wellington FL
Great product. I don't have negatives
