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Summer of hair love
Shine? Boosted. Curls? Juicy. Your vibe this summer? Free. Lean into it with picks we know you'll love from this can't-miss sale.
Your ways in
go big
Must-have jumbos
Save on best-selling shampoo and conditioner from Biolage, Pureology and more.
get more save more
Buy one, get one 50%
First time ever! Mix and match from select brands. Handpicked for you, for all curls.
cue the new
Just-dropped haircare
Shop fresh picks from Dyson, Briogeo and other brands you love.
$3.50 off
Deals we love
today only | app exclusive
Free gift for you
Get a free 6 piece Peter Thomas Roth gift with any $50 Ulta Beauty app purchase.
online only
Shop Summer Sale
Deals on your favorite makeup, skincare, haircare and fragrances through July 4.
What's New
12 items
2X Points
Summer of Self-Care
12 items
Beauty Services
Your best look. Our promise. Each service begins with a complimentary consultation with a licensed beauty pro. Ask questions and share ideas—we'll do the same.
Come for a quick touch-up
100% gray root coverage. Out the door as quickly as 30 minutes. Discover the Redken Express Root Touch Up.
Add an Olaplex treatment
Try the Repair and Protect service at the Salon at Ulta Beauty.
Our corporate commitments
We're committed to creating a more inclusive world that brings possibilities to life for all.
Our guests are at the heart of all we do, including choices in how you shop.
We use the power of beauty to enhance the world around us.