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Benefit Cosmetics They%27re Real%21 Tinted Lash Primer

Benefit Cosmetics

They're Real! Tinted Lash Primer

Mink Brown

Item #: 2295079 Size: 0.3 oz

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They're Real! Tinted Lash Primer defines AND primes lashes. Wear it alone or with your favorite mascara! When worn alone, the mink - brown primer gives lashes a natural, feathery look. Worn as a primer, it boosts lash length separation for a beyond belief look.

Benefits:

  • Mink-brown tinted primer can be worn alone or under your favorite mascara
  • High performing gel formula conditions lashes with Provitamin B5 leaves lashes soft enough to layer mascara up to 6 hours later*
  • Custom ExtraFlex brush is specially designed to move with lashes for beyond belief separation


Works 2 ways!

  • Wear alone to tint define lashes for a natural, feathery look.
  • Wear as a mascara primer to dramatically boost lash length separation.


They're Real! Tinted Lash Primer:

  • 89% said lashes had a natural look*
  • 91% said it was soft enough to layer on mascara 6 hours later*


Plus They're Real! Lengthening Mascara:

  • 94% said it defined lashes**
  • 92% said it boosted length, lift separation**

*Consumer panel survey on 65 women over 1 week.
**Consumer panel survey on 66 women over 1 week.

Try Me Size They're Real! Tinted Lash Primer available - Click here!

Wiggle the wand at base of lashes then sweep upward from root to tip. Wear alone or layer your favorite mascara on top.

Beauty tip: Wear under They're Real! Lengthening Mascara for dramatically boosted lash length & separation or under Roller Lash Super-Curling & Lifting Mascara for dramatic curl.
Aqua (Water), Glyceryl Stearate, Butylene Glycol, Polybutene, C18-36 Acid Triglyceride,Euphorbia Cerifera (Candelilla) Wax, PVP, Steareth-21, Stearic Acid, Palmitic Acid, VP/EicoseneCopolymer, Nylon-12, Copernicia Cerifera (Carnauba) Wax, Phenoxyethanol, Steareth-2, AminomethylPropanediol, Hydroxyethylcellulose, Caprylyl Glycol, Panthenol, Algin, Acacia Senegal Gum, Serine. May Contain: CI 19140 (Yellow 5, Yellow 5 Lake), CI 42090 (Blue 1 Lake), CI 77007 (Ultramarines), CI 77163 (BismuthOxychloride), CI 77288 (Chromium Oxide Greens), CI 77289 (Chromium Hydroxide Green), CI 77491, CI77492, CI 77499 (Iron Oxides), CI 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), CI 77742(Manganese Violet), CI 77891 (Titanium Dioxide).

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How to Use+

Ingredients+

Shipping & Coupon Restrictions+

Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real! Tinted Lash Primer
 
4.6

(based on 675 reviews)

91%

of respondents would recommend this to a friend.

Pros

  • Applies evenly (304)
  • Defines & separates (292)
  • Doesn't clump (272)
  • Lengthens (251)
  • Easy to apply (248)

Cons

  • Dries out quickly (14)
  • Smudges (14)
  • Difficult removal (13)
  • Smudges or runs (12)
  • Clumps (11)

Best Uses

  • Anytime (308)
  • Everyday (243)
  • Going out (139)
  • Daytime (89)
  • Sensitive eyes (74)
    • Reviewer Profile:
    • Natural style (340), Classic style (234), Trendy style (55)
    • Was this a gift?:
    • No (4)

Reviewed by 675 customers

Displaying reviews 1-10

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5.0

Loveee it

By Tania

from Texas

About Me Natural Style

Verified Buyer

Pros

  • Applies Evenly
  • Defines & Separates
  • Doesn't Clump

Cons

    Best Uses

    • Anytime

    Comments about Benefit Cosmetics They're Real! Tinted Lash Primer:

    I have very sensitive eyes and I use it everyday without complain, and it doesn't flake.

     
    4.0

    Love the tint

    By NBinNC

    from North Carolina

    About Me Natural Style

    Verified Buyer

    Pros

    • Applies Evenly
    • Defines & Separates
    • Doesn't Clump

    Cons

      Best Uses

      • Anytime

      Comments about Benefit Cosmetics They're Real! Tinted Lash Primer:

      This is my first purchase and I love this tinted primer! Better than using white primers that may show up on lashes if not fully covered with mascara. This primer doesn't make your mascara/lashes clumpy or wear off easy. I've been using this product for a few weeks now and am very happy with it. I definitely will purchase it again. The only con is the price. I am hoping, however, that I will get to use it for awhile before it dries or runs out.

       
      1.0

      Not for me

      By Isa

      from San diego

      About Me Classic Style

      Verified Buyer

      Pros

      • Applies Evenly

      Cons

      • Flakes

      Best Uses

        Comments about Benefit Cosmetics They're Real! Tinted Lash Primer:

        Im looking for a product that will not make my eyelashes droop down. This product just don't deliver

         
        5.0

        Eyelash healthy

        By Sandy G

        from Denver CO

        About Me Classic Style

        Verified Buyer

        Pros

        • Applies Evenly
        • Defines & Separates
        • Great Brush

        Cons

          Best Uses

          • Anytime

          Comments about Benefit Cosmetics They're Real! Tinted Lash Primer:

          After venturing into lash extensions for 3 months I got so tired of the gritty feeling and upkeep I steamed them off with salt water (don't recommend). Unfortunately my natural lashes broke and needed some loving care. After just one week of using this product with its B vitamins and conditioners the results are visible and as it coats and conditions my lashes back to health. It's soft all day and easy to take off or just sleep in. The one color amber hue is perfect for all lashes. Great product

           
          5.0

          On My 3rd Tube!

          By Emma

          from Fountain Valley, CA

          About Me Classic Style

          Verified Reviewer

          Pros

          • Defines & Separates
          • Doesn't Clump
          • Great Brush
          • Lengthens

          Cons

          • Dries Out Quickly

          Best Uses

          • Anytime

          Comments about Benefit Cosmetics They're Real! Tinted Lash Primer:

          My natural lashes have always been so average. When I started using this after 1 month I started to see a difference in my lashes! People started telling me they looked longer and they do! This product shows you instant results when first applying it: keeps your lashes separated and lengthened when applying mascara. But after 1 month of use daily, I started to see a long term effect of this product too, my lashes have grown longer. Do not be fooled this product is not meant for volume or is not one of the lash growth serums, but I do really enjoy this primer giving my lashes good provitamins and keeping them not clumpy. I really enjoy this product.

           
          5.0

          great product

          By lmg

          from TN

          About Me Classic Style

          Verified Buyer

          Pros

          • Applies Evenly
          • Defines & Separates
          • Doesn't Clump
          • Great Brush

          Cons

            Best Uses

            • Anytime

            Comments about Benefit Cosmetics They're Real! Tinted Lash Primer:

            separates lashes preparing them for mascara better than anything i've ever used & i'm 65

             
            5.0

            Really like this primer

            By Karen

            from Washington, DC

            About Me Natural Style

            Verified Buyer

            Pros

            • Applies Evenly
            • Defines & Separates
            • Doesn't Clump
            • Great Brush

            Cons

              Best Uses

              • Anytime

              Comments about Benefit Cosmetics They're Real! Tinted Lash Primer:

              I just started using a primer for my lashes and this one works very well. It goes on easy, no clumping and is brown. I think the mascara "attaches" to it better than starting with nothing on my lashes. I would recommend it.

               
              1.0

              Wouldn't buy it again.

              By Norma

              from Georgia

              Verified Buyer

              Comments about Benefit Cosmetics They're Real! Tinted Lash Primer:

              It doesn't really do anything.

               
              4.0

              ...

              By ...

              from ...

              About Me Natural Style

              Verified Buyer

              Pros

              • Applies Evenly
              • Defines & Separates
              • Doesn't Clump
              • Great Brush

              Cons

                Best Uses

                • Anytime

                Comments about Benefit Cosmetics They're Real! Tinted Lash Primer:

                ...

                 
                5.0

                Love

                By Jena

                from North Dakota

                About Me Classic Style

                Verified Buyer

                Pros

                • Applies Evenly
                • Defines & Separates
                • Doesn't Clump
                • Great Brush
                • Lengthens

                Cons

                  Best Uses

                  • Anytime

                  Comments about Benefit Cosmetics They're Real! Tinted Lash Primer:

                  This is my go-to before every application of its matching mascara

                  Displaying reviews 1-10

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                  Q&A

                  Product Q&A

                  Do you have questions about this product?

                  Get answers from in-house experts.

                  12 Questions | 12 Answers
                  Displaying questions 1-10Previous | Next »
                  • Q:

                    Whenever I use mascara that's not waterproof, it uncurls my lashes right when I apply it. Will this do that?
                    Asked on 3/18/2017 by Jen from VA

                    1 answer

                  • Q:

                    I have very sensitive eyes and have to be careful what I use around my eyes. does this product contain ingredients that won't irritate eyes?
                    Asked on 3/4/2017 by AzDi from Arizona

                    1 answer

                    • Brand Expert

                      A:

                      Hi gorgeous! Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). If you have a specific allergy, please take the ingredient list (which can be found on the product detail page) to your dermatologist to determine if a product is suitable for your skin.

                      http://www.ulta.com/theyre-real-tinted-lash-primer?productId=xlsImpprod13281021&sku=2295079

                      Answered on 4/25/2017 by Brand Expert from Benefit Cosmetics
                  • Q:

                    With daily use, how long do you find this lasts?
                    Asked on 3/3/2017 by KT from Portland, Oregon

                    1 answer

                    • Brand Expert

                      A:

                      Hi gorgeous! It really depends on how often you use it and how much you use. I would say that if used daily, it can last 4 to 5 months give or take. Our unopened products typically have a shelf life of 36 months. xoxo B

                      Answered on 4/25/2017 by Brand Expert from Benefit Cosmetics
                  • Q:

                    I wear black mascara. Will the mink brown primer work with a black mascara or will it show through and alter the color of my mascara?
                    Asked on 10/28/2016 by Lash lover from Indiana

                    1 answer

                    • Brand Expert

                      A:

                      Hi gorgeous! Wear our They're Real! tinted primer with They're Real! mascara to dramatically boost length & separate for beyond belief lashes! My lashes look fabulous! xoxo B

                      Answered on 11/2/2016 by Brand Expert from Benefit Cosmetics
                  • Q:

                    How long does this product wear?
                    Asked on 9/18/2016 by momatu

                    1 answer

                    • Brand Expert

                      A:

                      Hi gorgeous! I have worn it for over 8 hours and still looked amazing! xoxo B

                      Answered on 9/21/2016 by Brand Expert from Benefit Cosmetics
                  • Q:

                    Can this be used with Benefit's roller lash mascara? because roller lash is supposed to replace an eyelash curler, will my lashes still curl if i use this primer and then use roller lash?
                    Asked on 4/14/2016 by Chicken Little from US

                    1 answer

                  • Q:

                    I have long, blonde, stubborn, straight lashes that I MUST curl before mascara. However...if I don't wear waterproof mascara (doesn't matter what brand, high end, low end...must be waterproof) my lashes fall flat immediately. Will this last primer hold a curl in my crazy, straight lashes or is it safe to curl my lashes after applying this primer? TY
                    Asked on 3/1/2016 by ems3dlashes

                    1 answer

                  • Q:

                    Can you wear this to bed ?? Is this going to lengthen my lashes ?
                    Asked on 1/30/2016 by Emily from sumner, WA

                    1 answer

                    • Brand Expert

                      A:

                      Hi gorgeous!

                      They're Real! Tinted Primer should not be worn to bed. When worn as a mascara primer, it dramatically boosts lash length & separation!

                      xoxo, B

                      Answered on 2/3/2016 by Product POREfessional from Benefit Cosmetics
                  • Q:

                    Does it only come in mink brown?
                    Asked on 1/25/2016 by Witbit from Reedley, CA

                    1 answer

                    • Brand Expert

                      A:

                      Yes, gorgeous! They're Real! Tinted Lash Primer is only available in mink brown.

                      xoxo, B

                      Answered on 1/26/2016 by Product POREfessional from Benefit Cosmetics
                  • Q:

                    is this product water proof
                    Asked on 1/23/2016 by Dusty from GA

                    1 answer

                    • Brand Expert

                      A:

                      They're Real! Tinted Lash Primer is not waterproof, gorgeous!

                      xoxo, B

                      Answered on 1/26/2016 by Product POREfessional from Benefit Cosmetics
                  Displaying questions 1-10Previous | Next »

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