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Benefit Cosmetics They%27re Real%21 Lengthening Mascara Mini

Benefit Cosmetics

They're Real! Lengthening Mascara Mini

Black

Item #: 2242743 Size: 0.14 oz

Special Free Gift with Purchase! Click for Offer Details

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GIFT WITH PURCHASE

FREE mini They're Real! Lengthening Mascara with any $35 Benefit purchase (offer valid 2/19/17-3/11/17 or while supplies last)

FREE mini They're Real Mascara w/any $35 Benefit purchase

Online Only! FREE Hawaii Catalog Bag with any $50 Benefit Cosmetics purchase (offer valid 2/19/17-3/11/17 or while supplies last)

Online Only FREE Cosmetic Bag w/any $50 Benefit Cosmetics purchase

They're Real! lengthens, curls, volumizes, lifts & separates. The long-wearing formula won't smudge or dry out. A specially designed brush reveals lashes you never knew you had!

What else you need to know:

  • 94% saw dramatic length & volume*
  • 90% saw base-to-tip curl*
  • 94% saw visible lift*
  • 100% saw long-wearing results*


*Results observed in a consumer panel survey

They're Real! Lengthening Mascara is the #1 best-selling Prestige Mascara in the US*

*Source: The NPD Group, Inc. / BeautyTrends, US Prestige Makeup Item Dollar Sales, January 2015 - December 2015

Position wand horizontally & wiggle brush from side to side, base to tip, to achieve maximum volume, length & lift. Hold wand vertically & stroke upward to curl & separate. Layer generously as desired.

Beauty tip: Want a big, doe-eyed look? Fan corner lashes outward with the custom-domed tip. The precision bristles make it easy!
Water (Aqua), Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bis-Diglyceryl Polyacyladipate-2, C18-36 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium EDTA, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth-12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, BHT, Sorbic Acid. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Titanium Dioxide (CI 77891).

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Ingredients+

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Reviews

Product Reviews

REVIEW SNAPSHOT®

by PowerReviews
Benefit CosmeticsThey're Real! Lengthening Mascara Mini
 
4.2

(based on 1519 reviews)

84%

of respondents would recommend this to a friend.

Pros

  • Easy to apply (715)
  • Long lasting (650)
  • Good pigmentation (448)
  • Lengthens (436)
  • Adds volume (391)

Cons

  • Difficult to remove (165)
  • Flakes (92)
  • Messy (83)
  • Difficult to apply (48)
  • Sticky texture (47)

Best Uses

  • Anytime (438)
  • Daily use (425)
  • Special occasions (194)
  • Daytime (125)
  • Going out (117)
    • Was this a gift?:
    • No (8)
    • Reviewer Profile:
    • Natural style (609), Classic style (573), Trendy style (213)

Reviewed by 1519 customers

Displaying reviews 1-10

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5.0

The Best

By Catherine

from Belton, TX

About Me Classic Style

Verified Buyer

Pros

  • Easy To Apply
  • Good Pigmentation
  • Long Lasting

Cons

    Best Uses

      Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

      This is by far my favorite mascara! It goes on easily and lasts forever - I would say this is for sure water resistant although not water proof - does no flake or smear. I am lucky to have naturally long lashes so finding mascaras that don't flake, smear or wear off can really be a pain for me. I love this stuff - only one I use!!

      • Age:
      • 30-44
       
      3.0

      Adds length not volume

      By Julie B

      from Detroit, MI

      About Me Classic Style

      Verified Buyer

      Pros

      • Easy To Apply
      • Long Lasting

      Cons

        Best Uses

          Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

          It's a moth product that adds length. My eyelashes are naturally pretty long so I wanted something that added volume as well. I don't think it thickened them as much as I was hoping for but it's still a great mascara.

          • Age:
          • 18-29
           
          3.0

          Giving it a try

          By Looking for a good mascara

          from Racine wi

          About Me Natural Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Long Lasting

          Cons

          • Very hard to remove

          Best Uses

          • Normal Skin

          Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

          Used with roller lash as base and mascara was very hard to remove

          • Age:
          • 30-44
           
          5.0

          Actually good

          By Skeptic

          from WA

          Verified Buyer

          Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

          Didn't trust the recommendation... but I was wrong... this is great

           
          5.0

          My favourite mascara.

          By Anatha

          from Chandler, AZ

          About Me Classic Style

          Verified Buyer

          Pros

          • Easy To Apply
          • Good Pigmentation
          • Long Lasting

          Cons

            Best Uses

            • Daily Use
            • Special Occasions

            Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

            Very long lasting. Buildable. Take your time applying to prevent clumping. It needs some time to dry. I love this mascara.

            • Age:
            • 45-59
             
            5.0

            Great Mascara!

            By Guest

            from 4834

            About Me Classic Style

            Verified Buyer

            Pros

            • Easy To Apply
            • Long Lasting

            Cons

              Best Uses

                Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                Great mascara!

                • Age:
                • 60+
                 
                5.0

                Love it, and it doesn't smear!!!

                By Arlene

                from Gainesville, Florida

                About Me Trendy Style

                Verified Buyer

                Pros

                • Easy To Apply
                • Good Pigmentation
                • Good Value
                • Great layering to look longer.
                • Long Lasting
                • Versatile

                Cons

                  Best Uses

                  • Daily Use
                  • Special Occasions

                  Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                  I love trying new products at my age.

                  • Age:
                  • 60+

                  (1 of 1 customers found this review helpful)

                   
                  5.0

                  The Best Mascara Ever

                  By Sandie

                  from Florida

                  About Me Classic Style

                  Verified Buyer

                  Pros

                  • This is great for thin lashes.

                  Cons

                    Best Uses

                    • Oily Skin

                    Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                    My eyelashes really don't grow too much, due to medical issues I had indurred. I have tried so many other mascaras, but this is my Best!!! This is the only one I use now. I can't do without.

                    • Age:
                    • 60+
                     
                    5.0

                    Love it!! It does what it says.

                    By Liz

                    from Apache junction

                    Verified Buyer

                    Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                    Great MMA scars best ever!

                    • Age:
                    • 45-59
                     
                    5.0

                    Best mascara

                    By Ebony

                    from Chicago

                    About Me Trendy Style

                    Verified Buyer

                    Pros

                    • Easy To Apply
                    • Good Value

                    Cons

                      Best Uses

                        Comments about Benefit Cosmetics They're Real! Lengthening Mascara Mini:

                        If you're looking to make your eyes pop this is what you need. Great for applying on bottom lashes too!

                        • Age:
                        • 18-29

                        Displaying reviews 1-10

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                        Q&A

                        Product Q&A

                        Do you have questions about this product?

                        Get answers from in-house experts.

                        7 Questions | 7 Answers
                        Displaying questions 1-7
                        • Q:

                          What eye makeup remover is recommended with use of this product?
                          Asked on 1/12/2017 by Girl from Macon, GA

                          1 answer

                        • Q:

                          Is the mini mascara brown or black? It won't let me choose a color.
                          Asked on 12/19/2016 by A

                          1 answer

                          • Brand Expert

                            A:

                            Hi gorgeous! Our They're Real! mascara mini is in black! xoxo B

                            Answered on 12/20/2016 by Brand Expert from Benefit Cosmetics
                        • Q:

                          I'm going on a week long vacation, will this last me the whole trip?
                          Asked on 6/3/2016 by liv from US

                          1 answer

                          • Brand Expert

                            A:

                            Hello Gorgeous! It really depends on how often you use it and how much you use. I would say that if used daily, it can last 2 to 3 months give or take. Our unopened products typically have a shelf life of 36 months.

                            Answered on 6/28/2016 by Brand Expert from Benefit Cosmetics
                        • Q:

                          is this product okay to use for sensitive eyes?
                          Asked on 1/30/2016 by aly from US

                          1 answer

                          • Brand Expert

                            A:

                            Hi gorgeous!

                            Benefit does not test for or claim that our products are hypo-allergenic (least likely to cause an allergic reaction) or non-comedogenic (does not cause pimples & blackheads). If you have a specific allergy, please review the ingredients which are listed on the product page and contact your general practitioner to determine if a product is suitable for your skin.

                            xoxo, B

                            Answered on 2/3/2016 by Product POREfessional from Benefit Cosmetics
                        • Q:

                          Would you consider this a good on the go product?
                          Asked on 7/16/2015 by Mally from Philadelphia , U.S.

                          1 answer

                          • Brand Expert

                            A:

                            Hi gorgeous!

                            They're real! mascara mini is an AMAZING on-the-go product! The mini is the perfect size for quick touchups but still features the unique they're real! wand. Apply they're real! for instant beyond belief lashes!

                            xoxo, B

                            Answered on 7/17/2015 by Product POREfessional from Benefit Cosmetics
                        • Q:

                          How much product comes in a tube?
                          Asked on 12/10/2014 by kinggirl4 from Florida, USA

                          1 answer

                          • Staff Expert

                            A:

                            0.14 oz.

                            Answered on 12/12/2014 by Staff Expert from ULTA.com
                        • Q:

                          Is this mascara waterproof or smudge proof?t
                          Asked on 10/26/2014 by Beauty buff from Virginia

                          1 answer

                        Displaying questions 1-7

                        Do you have a question about this product?