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Highlights
Summary
A heat-protective foam hair styler + scalp treatment for an immediate increase in visible hair density + instant lift for all-day roots-to-ends volume. With a mix of peptides + antioxidants to help boost energy to the scalp, it's a must-have volumizer for all hair textures and especially fine hair.
Benefits
- Gives an immediate increase in visible hair density + 2X all-day volume instantly (vs. untreated hair).
- Volumizing root lift
- Thickens hair
- Scalp care
- Heat protection
Key Ingredients
- Strand Plumping Technology visibly expands each strand for voluminous full-bodied styles, as well as thickens and plumps to improve the look of thin or thinning hair.
- Density Rice Peptides to help create instant volume, thickness, and increased visible hair density.
- Antioxidant + Energy Complex helps boost energy as a scalp treatment and protects against external aggressors to create a healthy follicle environment.
Features
- Ideal for:
- Patterns: coily, curly, wavy, straight (1A-4C)
- Diameter: fine, medium
- Condition: untreated, color-treated, dry, or hair damaged from heat, chemical, or physical styling
Item 2650356
Do not shake bottle.
For highly dramatic hair styling, apply 3-5 pumps evenly through damp hair from roots to ends. (To use as a scalp treatment, before you use it as a styler, massage 5--10 pumps into the scalp as your first step.)
From the Pros: Blow-dry with a round brush for extra lift or with a diffuser for full natural coils, curls, and waves.
To encourage lift, prep by using this hair-thickening product, then blow-dry hair in the opposite direction you plan to style it. For coily and curly hair, apply the foam section by section. Twist or finger-coil your strands and diffuse on low heat to enhance thickness and definition. To prep for updos, use High Drama Styling Foam as your go-to blowout volumizing foam + a pre-styling treatment to add volume and grip to your hair before styling. It provides light hold, plus the added texture and volume will help your style stay in place.
Water\Aqua\Eau , Propanediol , Polysorbate 20 , Glycerin , Hydrolyzed Rice Protein , Caffeine , Arginine , Amaranthus Caudatus Seed Extract , Alpinia Officinarum Root Extract , Emblica Officinalis Fruit Extract , Zingiber Officinale (Ginger) Root Extract , Resveratrol , Polyquaternium-4 , Polyimide-1 , Citric Acid , Cocamidopropyl Hydroxysultaine , Sodium Hydroxide , Hydroxyethylcellulose , Fragrance (Parfum) , Hexyl Cinnamal , Linalool , Tetramethyl Acetyloctahydronaphthalenes , Hydroxycitronellal , Benzyl Alcohol , Linalyl Acetate , Citrus Limon (Lemon) Peel Oil , Limonene , Benzyl Benzoate , Citronellol , Citral , Carvone , Pinene , Terpinolene , Coumarin , Sodium Citrate , Sodium Phytate , Phenoxyethanol , Potassium Sorbate , Sodium Benzoate
Free of Parabens, Phthalates, Mineral Oil, Triclocarban, Triclosan, Monoethanolamine (MEA), Diethanolamine (DEA), Triethanolamine (TEA), Coal Tar, FD&C Black 2, and Formaldehyde Donors
Shipping Restrictions : This item cannot be shipped via air.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Describe Yourself
Hair Type
Most Helpful Positive Review
Thickening and sickeninggg
** Disclaimer: This is not a mousse! it will not hold your hair in place for hours, consider using a texture/holding hairspray on top of this product ** I have fine hair and figured I try this product as my first "thickening/high volume" stying product. I did my hair after I washed it, while it was...
Most Helpful Critical Review
Left wishing for more...
I received this product to test and review from Bumble and Bumble (via Topbox Circle). All my life i have struggled with super straight hair that just always kind of lays flat. As such, I am ALWAYS on the prowl for the latest and greatest in products that are meant to help with volume and root lift....
640 results
I really like it!
Verified Reviewer
Community Content
Reviewed at

I'm really impressed with this foam. I have thinning hair that usually falls flat, but this gives me actual volume and lift without that gross, crunchy feel. I love that it doubles as a scalp treatment and has heat protection built-in. It smells fresh and keeps my hair looking full all day! I received this product for free from Bumble and bumble for testing and review purposes.
This is exactly what my hair needed
Verified Reviewer
Community Content
Reviewed at

I've been using the Thickening High Drama styling foam for a few weeks now and truth be told, I am loving how transformative it's been in my styling routine. I've had bad hair days at least six out of seven days a week since I was a kid. I was a pony tail princess. That seventh "good" hair day always occurred on a day off when no one would see it...so typical. So I'm by no means exaggerating when I say it's been transformative. I think I've worn my hair up twice in the past two weeks. I use it immediately out of the shower. A couple of pumps for the roots, I work that in and a few more pumps to work down my length. Then I blow dry. I use the diffuser on my Shark FlexStyle since my hair is pretty curly. Within a few minutes my hair is walk out the door ready. This product really works. It gives my hair volume from the roots. It gives it body and movement without crunchiness or stiffness. I appreciate that its several different products in one generously sized bottle, I especially appreciate the heat protection, though it's taken some time to get out of the habit of using it before blow drying. All that being said, I feel like this product has really changed the way I see my hair and my approach to styling it. Having great hair days can really do wonders for your confidence, who knew. I received this product for free from Bumble and bumble for testing and review purposes.
Great thickening foam!
Verified Reviewer
Community Content
Reviewed at

I used this after my shower before drying and curling my hair. My curls held all day which they usually don't as I have flat, lifeless hair. The scent is slightly citrusy but quickly fades away if that's not your thing. "I received this product for free from Bumble and bumble for testing and review purposes."
Just what I was looking for!
Verified Reviewer
Community Content
Reviewed at

The Thickening High Drama Styling Foam works perfect for adding some volume to my thin hair! It lifts my roots without weighing them down! It has an amazing smell as well! It's the perfect styling foam if you want some extra volume and hold without weighing your hair down! I received this product for free from Bumble and bumble for testing and review purposes.
What in the world?!
Describe Yourself Doesn't own any hair dryer, Flat hair, Straight hair
Verified Reviewer
Community Content
Reviewed at

As someone who was never able to make any volume or plump on my flat wall hair (even during curling back in the teenage days). This IS that product that made my hair with volume and plump and I didn't even use a hair dryer!! I'm a newbie when it comes to these products. Every time ive tried mousse, other "lifting" products they just never worked.. but holy cow does this have a lift! I provided a comparison side by side of the volume and that was just one piece of hair/just starting it out! My hands don't feel sticky. I didn't have to wash my hands. The smell is mild but flowery if you smell your hands. My hair is not crunchy either. I unfortunately dont own any hair straightener or blow dryer etc. But I was still able to add volume. I even tried a comb and the possibility are endless to add style of volume with this product. I received this product for free from Bumble and bumble for testing and review purposes.

Questions
Q&A
Showing 5 out of 10 Questions
- Q
Does this product make hair feel sticky and crunchy after sweating when working out?
- Asked by Brenda
- Official Answer By Bumble & Bumble USBumble and bumble Thickening High Drama Styling Hair Foam for Thinning Hair immediately adds volume and root lift, thickens hair, and protects from heat without feeling crunchy or hard. As always, your styling technique will be crucial in maintaining this soft feeling. We recommend beginning with 3–5 pumps evenly through damp hair, from the roots to ends. To use as a scalp treatment before styling, massage 5-10 pumps into the scalp, ensuring the product remains at the roots.Was this answer helpful to you
- Q
Do you need another product for volume or does replace it
- Asked by Reneeinca
- Official Answer By Bumble & Bumble USThanks for your quesetion! Bumble and bumble Thickening High Drama Styling Hair Foam for Thinning Hair will help volumize all hair textures, providing 2X all-day volume instantly. You can apply it as your volume step! To use, apply 3-5 pumps evenly through damp hair from roots to ends.Was this answer helpful to you
- Q
Would this be helpful to add volume to wet hair and not blow dry? I typically shower in the evening.
- Asked by Mfairbanks
- Official Answer By Bumble & Bumble USHi, thanks for your question! To encourage lift, we suggest prepping with Bumble and bumble Thickening High Drama Styling Hair Foam for Thinning Hair, then blow-dry or for curly hair - diffuse on low heat.Was this answer helpful to you
- Q
Safe for colored hair ? I am natural blonde and get purple highlights in it .
- Asked by Purple basset
- Official Answer By Bumble & Bumble USBumble and bumble Thickening High Drama Styling Hair Foam for Thinning Hair is suitable for color-treated hair!Was this answer helpful to you
- Q
Can you layer this with hair gel or mousse???
- Asked by TriedThemAll
- Official Answer By Bumble & Bumble USThanks for asking. Absolutely, you can layer this with your favorite Bumble and bumble product. We hope that helps!Was this answer helpful to you