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Highlights
Summary
Pound Cake's Red Batter Cake Batter Liquid Lipstick is an innovative clean lip formula that applies like butter and can be used as a lipstick, lip tint, or lip stain. Built with color theory in mind, it comes in multiple shades for different lip tones - so everyone can get their perfect shade.
Benefits
- Non-drying
- Comfortable and moisturizing throughout the day
- No flaking or crumbling
- Long-lasting
- Vegan
- Gluten-free
- Smells sweet (like cake batter)
- Paraben-free
- Nut-free
- Soy-free
- GMO-free
Features
- 1x TIME Magazine Best Invention of the Year
- 2x Allure Best of Beauty Award
- 1x Essence Best in Black Beauty
- 1x Harper’s Bazaar Icon Award
- 1x Nylon Beauty Hit List Award
- 1x Glamour Best of Clean Award
- 1x Self Magazine Health Beauty Award
Key Ingredients
- Avocado Oil: To promote collagen in the skin and lock in moisture
- Vitamin E: To help prevent UV damage and toxic pollutants to the skin
Item 2614422
For Full Coverage: Take one dip and use the flat applicator to slowly and evenly apply product to your bottom lip. Press your lips slightly together so the product transfers to your top lip. Dip the applicator in the vial for one last dip, and apply the applicator to your top lip, filling in the rest of your lips with the Cake Batter.
For Light Coverage: Take just *one* dip and use the flat applicator to apply the product to your fingertip. Gently rub the pigmented product to your bottom and top lips for a more sheer tint.
Isononyl Isononanoate, Trimethylsiloxysilicate, Silica, Isododecane, Mica, Polyhydroxystearic Acid, Vp/Eicosene Copolymer, Dimethicone, Flavor (Aroma), Glyceryl Behenate, Hydrogenated Polycyclopentadiene, Isopropyl Myristate, Disteardimonium Hectorite, Polyethylene, Propylene Carbonate, Isopropyl Titanium Triisostearate, Triethoxycaprylylsilane, Stearalkonium Hectorite, Caprylyl Glycol, Ethylhexylglycerin, Persea Gratissima (Avocado) Oil, Tocopheryl Acetate, Coumarin.
May Contain: Red 40 Lake, Red 7 Lake, Red 28 Lake, Red 6 Lake, Red 33 Lake, Yellow 5 Lake, Yellow 6 Lake, Blue 1 Lake, Iron Oxides.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Can't Get Enough!!!
The smell alone makes this product already so delicious, but add on the fact that it delivers on its promise of coverage for multiple lip tones and you have a winner! The color is so beautiful - I never thought I'd be able to find a red that worked for me but also lasted on my lips with a single app...
Most Helpful Critical Review
I wanted to love it but…
I wanted to love it. The website says, "long lasting wears for 7-8 hours". I can't say that's true. I've used it twice and both times had ombré lips within an hour. Meaning, I applied, went for cocktails, walked into the bathroom and too much of the lipstick was left on the glass. I emailed to see i...
232 results
So vibrant
Reviewed at

Didn't expect the color to actually be this vibrant and it's so pretty in person. Also, the packaging looks so high end. The formula is nice and smooth and would recommend to a friendddd!! Gifted by cake batter!!!!
WOW great shade of red
Reviewed at

first time customer - first off, I want to say that the color is beautiful! I got multiple compliments throughout the day and the application is nice and smooth. HOWEVER, I am slightly disappointed in the longevity of the product. The product is not "transfer proof" and it can rub off easily when drinking/eating. I had to apply once in the afternoon because the product was rubbing off (complimentary from poundcake)
So hydrating and smells amazing
Reviewed at

This lipstick is so good. I love how they have different shades for everyone! My lips felt amazing after applying. I hate how some lipsticks make your lips feel so dry, this one is so smooth and hydrating! The smell is also amazing it smells like vanilla in a way or like a cake. Definitely recommend but it is transferable ! Gifted by poundcake
Not transfer proof-messy
Disappointed that the product isn't transfer proof. So I returned it because it would make a mess to wear. One thing i like was the packaging and it smells really good.
Beautiful shades that work for all skin tones!
Reviewed at

Beautiful shades that work with a variety of skin tones! I love this raspberry shade for a night out! It goes on easy and feels nice on my lips. As the name implies, it smells like cake! Gifted by Pound Cake