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Highlights
Summary
e.l.f. Cosmetics Power Grip Primer is a gel-based, ingredient-driven face primer that smoothes skin while gripping your makeup to help it last longer.
Benefits
- #1 Primer in America*
- Gel-based, hydrating face primer
- Gel formula grips makeup for long-lasting, all-day wear
- Moisturizes, preps & gives skin a natural finish
- Goes on clear with a translucent finish for all skin types & skin tones
- Non-comedogenic (does not clog pores!)
- Made in a Fair-Trade Certified facility
- *Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Face Primer Product Sales, 12 months ending December 2022 & Nielsen U.S. xAOC, Cosmetics Category, Face Makeup Segment, Primer Type, L52 weeks ending 12.31.22
Key Ingredients
- Hyaluronic acid helps skin retain moisture for a plump complexion
Formulated Without
- Phthalates
- Parabens
- Nonylphenol ethoxylates
- Triclosan
- Triclocarban
- Hydroquinone
- Sulfates
Item 2591795
Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup.
External use only. Stop use if irritation occurs.
Water (Aqua), Butylene Glycol, Glycerin, PEG-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/Leaf/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Propylene Glycol, PEG-240/HDI Copolymer Bis-Decyltetradeceth-20 Ether, PEG-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium EDTA, Trideceth-9, 1,2-Hexanediol. May Contain (+/-): Blue 1 (CI 42090), Yellow 5 (CI 19140).
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best Uses
Describe Yourself
Most Helpful Positive Review
Great dupe for Milk HydroGrip
I did my usual skincare before priming and compared the E.L.F. on my left to the Milk in my right. I couldn't tell a difference.
Most Helpful Critical Review
I like it
This primer works really good for anyone that has oily skin. The primer glides on so effortlessly and really does mattify and reduce my pores for a smooth finish once my concealer and foundation was applied.I also like that it's a very nice sized bottle and reasonably priced .I received this product...
4469 results
Good
[I received this product in exchange for my honest review] Power Grip Primer This primer is amazing for keeping my makeup in place all day. It has a slightly tacky texture that really grips foundation and prevents it from sliding. My makeup looks smoother, lasts longer, and doesn't separate. Definitely a must-have in my routine!
Don't walk RUN!
[I received this product in exchange for my honest review] This is the best primer I have ever used. Not only is it affordable, but it works. It is a bit thicker than I expected, but it spreads very easily and evenly. It's super sticky yet makeup just glides over it. Leaving your face feeling very lightweight. You don't feel the makeup sitting on your face. It also helps makeup blend very well into the skin. If you're looking for a great affordable primer look no more go grab the elf power grip primer.
Grips makeup, lightweight feel, boosts coverage, smooth flaw
The e.l.f. Power Grip Primer creates a smooth layer, feels lightweight, and enhances makeup coverage for a flawless look!
I love it
[I received this product in exchange for my honest review] It is very lightweight and durable. I liked it a lot. The makeup lasts all day. I have no words, I love it. The consistency I no heavy, it feels nice on the skin
Great primer!
[I received this product in exchange for my honest review] I'm always looking for a good primer. After using the E.L.F cosmetics power grip dewy primer a few times I really do like it!! Slight dewy look, not greasy or too sticky but still locks in your makeup look for the day. It's affordable and I will def be using this more often!
