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Paul Mitchell Platinum Blonde Violet Shampoo
Summary
Highlights
Keep your blonde hair cool with Platinum Blonde Violet Shampoo from Paul Mitchell. This purple shampoo banishes brassy tones and brightens hair.
Benefits
- Color-enhancing formula is gentle enough for daily use
- Eliminates unwanted brassy tones for light, bright hues
- Adds moisture + softens strands
- Ideal for light to medium blonde, silver, gray or white hair
Features
- Refreshing cucumber melon scent with soft floral notes
- Color safe
- Paraben free
- Made without gluten
- New packaging made with post-consumer recycled (PCR) materials + low-profile caps as part of Paul Mitchell's long-standing commitment to the environment. (Bottles + jars will be 50% PCR + tubes will be 25% PCR. Retail sizes only. Excludes pumps + select caps, which are made from virgin materials.)
Item 2637196
Massage into wet hair, allow to remain on hair for 1-5 minutes. Rinse. Repeat as needed. Follow with Platinum Blonde Violet Conditioner.
Pre-caution: Avoid contact with eyes. If any adverse reaction occurs, stop using the product. Inform your doctor if your condition persists. If eye contact or adverse reaction occurs, rinse with cool water. Keep out of reach of children. May stain fingernails, fabrics and other porous surfaces. A strand test is recommended on bleached or highly porous hair.
Water (Aqua, Eau), Sodium C14-16 Olefin Sulfonate, Cocamidapropyl Betaine, Cocamide MIPA, Glycerin, DI-C12-13 Alkyl Malate, Glycol Stearate, Guar Hydroxypropyltrimonium Chloride, Magnesium Nitrate, Magnesium Chloride, Citric Acid, Tetrasodium EDTA, Sodium Hydroxide, Methylchloroisothiazolinone, Methylisothiazolinone, Ext. Violet 2 (CI 60730), Fragrance (Parfum), Benzyl Benzoate, Hydroxycitronellal, Benzyl Alcohol
This brand is excluded from most Ulta Beauty coupons.
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Reviews
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by PowerReviews
Ratings Distribution
Hair Type
3 results
I loved the lather and of course the amazing scent!
Hair Type Straight Hair
I selected this one because y'all were out of my usual brand, but I think I have switched brands!
My hair fell out from this product
I used this product for the first time today. My hair felt extremely stiff during the washing proscess and i realized alot started falling out while i was shampooing/conditioning. Conditioner was kind of watery. I did not have this issue before this
Decent quality shampoo
Verified Reviewer
Reviewed at
I'm a balayage girlie for the last 15 years and I've tried so many purple shampoos. This is actually one of the more decent ones. It goes on real easy, doesn't smell too bad, and washes out easy. The best part is, it doesn't really leave my hair too dry like some others I've come across. It is pricey, but what purple shampoo isn't?