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MILK MAKEUP KUSH Big Hit Lifting & Volumizing Mascara
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Highlights
Summary
Milk Makeup's KUSH Big Hit Lifting & Volumizing Mascara is a buildable volumizing mascara that amplifies every last lash for intensely fuller, thicker-looking lashes that won't flake, clump, smudge, or droop for up to 12 hours.
Benefits
- Fluffy tapered brush has unique criss-cross bristles that catch & coat every lash for a big hit of light-as-air volume and lift that lasts all day
- No clumping, smudging, or flaking
- Conditions & nourishes lashes so they feel soft, never stiff
- Alcohol-free, so it won't dry out lashes
- Easy mess-free application and removal
- Tight wiper deposits the perfect amount of formula in every swipe
- Non-irritating & paraben-free formula
- Safe for sensitive eyes and contact lens wearers
- Opthalmologist & dermatologist tested
- Shade: Boom (blackest black)
Key Ingredients
- Weightless Cloud Fiber Tech deposits cloud-like fibers that puff up lashes for light-as-air volume & lift that lasts
- Conditioning hemp seed oil helps nourish for softer, healthier-looking lashes
- Fortifying murumuru seed butter helps strengthen dry, damaged lashes
- Vegan waxes provide creamy, buildable texture that doesn't flake or clump
- 100% natural black pigment delivers intense color payoff without harsh synthetic dyes
Research Results
- In a consumer perception study of 33 people immediately after using the product:
- 100% said lashes have high volume and look longer
- 100% said mascara is buildable
- 93% said lashes are flake-free
- 90% said lashes aren't weighed down and look lifted
Item 2646164
-Wiggle the brush from the root of your lashes to the tip.
-Use the tapered end of the brush to reach and define inner corner and bottom lashes.
-Layer to your desired intensity. Conditioning formula never stiffens, so you can easily build it up.
Aqua/Water/Eau, Synthetic Beeswax, Glyceryl Stearate, Stearic Acid, Butylene Glycol, Palmitic Acid, Oryza Sativa (Rice) Bran Wax, Acacia Senegal Gum, Polybutene, VP/Hexadecene Copolymer, Ozokerite, Polyurethane-35, Hydrogenated Vegetable Oil, Aminomethyl Propanol, Cannabis Sativa (Hemp) Seed Oil, Astrocaryum Murumuru Seed Butter, Helichrysum Italicum Extract, Rayon, Silica, Synthetic Wax, Glycerin, Stearyl Stearate, Octyldodecanol, Xanthan Gum, Tropolone, Methylpropanediol, Caprylyl Glycol, Phenylpropanol, Phenoxyethanol, Iron Oxides (CI 77499).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Clean mascara girlies this is for you!
The Milk Makeup Kush Big Hit Mascara is bold, dramatic, and definitely lives up to its "big lash" promise. The formula is infused with hemp seed oil and conditioning butters, so it glides on smoothly and keeps lashes soft instead of stiff or crunchy. The crisscross brush really grabs onto every lash...
Most Helpful Critical Review
Not mine
Gifted by Milk cosmetics I had high hopes for the MILK Makeup mascara, but unfortunately it didn't live up to them. The promotional images show lashes that look full, long, and dramatic — however, on me the result was very different. Even though my natural lashes are already quite good, the mascara ...
372 results
love!!
gifted by milk i adore this mascara it has managed to give my eyelashes both volume like no other anddddd length??? it was not like super clumpy either which is a huge win all in all i would 1000% reccomend trying this out! i found that although it has a wider brush for application the bristles kept my lashes separated so it prevented the clumpy look which i hate
ADORE
I absolutely adore this mascara! It lengthens my lashes and helps my lashes stay curled. It works amazingly! There's a lot in the tube, so you don't need to worry about finishing the tube too fast, and the wand is very easy to use. Highly recommend! Complimentary from milkmakeup
love!
i was gifted by milk makeup. been loving this mascara! been into tubing mascara lately so i was hesitant to go back to a more liquid formula but it has not smudged as much as i thought it would! with the help of a lash primer, this mascara keeps my lashes lifted all day
LOVED
I loved this mascara because it just made my lashes look effortless. It gave me that lift and definition without feeling heavy, and I didn't have to keep layering it for it to look good. Complimentary from milkmakeup
Smudges.
This is the first Milk Makeup product that didn't quite work for me, though I can see how it might suit others. The KUSH Mascara does lift and add some volume, but the results were more subtle than I expected. The brush picks up quite a bit of product, which made my lashes look a bit clumpy rather than well-defined. I also found that the formula tends to build up at the tips, which was tricky to clean without affecting the rest of my makeup. Even after setting the eye area with powder, I noticed some smudging as the day went on—especially in humid conditions. I love Milk Makeup's clean beauty approach and was really hoping this would be a favorite, but unfortunately