Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
In stock and ready to ship
Usually ships out in 1-2 days
Summary
Conscious Beauty at Ulta Beauty™
- Cruelty Free
HOURGLASS Illusion Priming Moisturizer is a priming moisturizer that instantly nourishes and hydrates for soft, supple skin that’s perfectly prepped for makeup application.
Features
- Creates a perfect canvas for makeup application
- Clinically proven to visibly reduce fine lines and wrinkles
- Improves the look, feel, and wear of foundation
- Luxurious texture absorbs quickly into skin
- Feels fresh and lightweight
- Skin feels more moisturized and nourished
- Provides soft, supple skin
Research Results
- Clinically proven to reduce the appearance of fine lines and wrinkles.
- INSTANT
- 100% said this product applies evenly and melts into skin
- 96% said skin feels fresh and hydrated
- AFTER 12 HOURS
- 96% said skin feels moisturized
- 90% said skin feels nourished
- AFTER 2 WEEKS
- 90% said skin feels smoother, softer and supple
Formulated Without
- Parabens
- Phthalates
- Talc
- Mineral oil
- Gluten
Smooth desired amount onto skin with fingertips.
ARTISTRY TIPS: Use alone for a boost of hydration, or under makeup to extend wear.
Water/Aqua, Caprylic/Capric Triglyceride, Dicaprylyl Carbonate, Squalane, Propylene Glycol Dibenzoate, Butylene Glycol, Propanediol, Disteardimonium Hectorite, Niacinamide, Lauryl Peg-10 Tris(Trimethylsiloxy)Silylethyl Dimethicone, Polyglyceryl-2 Isostearate, Magnesium Sulfate, Coco-Caprylate/Caprate, Polyglyceryl-6 Polyricinoleate, Rosa Damascena Flower Water, Sorbitan Isostearate, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Ethylhexylglycerin, Adenosine, 1,2-Hexanediol, Sodium Hyaluronate, Tocopherol, Hyaluronic Acid, Hydrolyzed Hyaluronic Acid, Hydrolyzed Sodium Hyaluronate, Hydroxypropyltrimonium Hyaluronate, Potassium Hyaluronate, Sodium Hyaluronate Crosspolymer, Sodium Acetylated Hyaluronate, Ceramide Np.
Ingredient lists and claims may change or vary from time to time as part of our commitment to innovation and maintaining global compliance. Please refer to the ingredient list on the product packaging you receive to ensure the ingredients are suitable for your personal use.
This brand is excluded from most Ulta Beauty coupons.
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Very Pretty and Effective Primer
**purchased with my own money** I purchased this product with my own money from Ulta. I am a licensed Esti as well as freelance makeup artist, so I have used a good amount of products in my 20+ year career. For reference, I have drier skin with pores in my t-zone that are more visible than anywher...
Most Helpful Critical Review
Not what I expected.
The product seemed great in the store in my hand. However, when used with makeup in my face, it separated the makeup and felt cakey.
52 results
Not what I expected.
The product seemed great in the store in my hand. However, when used with makeup in my face, it separated the makeup and felt cakey.
Very Pretty and Effective Primer
**purchased with my own money** I purchased this product with my own money from Ulta. I am a licensed Esti as well as freelance makeup artist, so I have used a good amount of products in my 20+ year career. For reference, I have drier skin with pores in my t-zone that are more visible than anywhere else. My t-zone also gets a bit oily throughtout the day, but nothing to the extent that I must powder or look super greasy. I will, however, have to powder in the summer. It just is what it is, no matter what I use. This product feels really pretty and extremely comfortable on the skin once it dries down. I've tested it for about two+ weeks now and it plays well with all of my other products used, even my mineral spf. However, I do not use this as a primary moisturizer, as I do not think it's hydrating enough for my dry skin on its own. I'm ok with that because this works beautifully to prime and, as previously stated, it sits well on top of all of my other skincare. I apply this last over my normal AM routine and then I apply my makeup. I have found this has meshed well with both my water and silicone based foundations, tinted moisturizers and concealers. I also believe that it makes a substantial difference in the way my makeup looks and extends the wear-time. My skin/makeup still looks really pretty at the end of the day. I could actually see all skin types enjoying this because it doesn't feel like a moisturizing cream or lotion, it feels more like a primer. It's hard to explain, but it's a hybrid that's leaning more on the primer side . I would say that it feels more like a putty-like lotion-primer than moisturizer, so if you lean dry like me and think you can skip a step, you may be disappointed. When I say putty-like, it's not stiff. It is NOT a bad thing. I just don't want anyone thinking it's going to feel like a cream and spread like a cream. It does not spread like a traditional lotion or moisturizer, again, it's stiffer (but not in a bad way). I wish I could explain the texture a bit better, but it's difficult to describe. Overall, I do find myself reaching for this more frequently. I think with summer coming, I may have to use my stick primer on my nose to control the oils, but I'll have to determine that when it's warmer. It is typical for me though with any primer in the summer so thats why I mention it. That's not a deal breaker for me when considering repurchase this product (which I will do). I did knock a star off because I feel the cost is a bit excessive for what it is. I also don't go by the bottle design. While it may look pretty on a vanity or in IG pictures, just like people, it's what's inside that counts. I hope this review is helpful to those on the fence. I saw there were many incentivized reviews so I thought I'd write one up as someone who purchased it.
pore city
I loved the feel and glow of this but it made my pores look HUGE. No bluring what so ever. which was kind of the point for me.
Primer and moisturizer in one
I'm obsessed with this primer! I love how it's a primer and a moisturizer in one. It hydrates my skin, leaves it looking and feeling soft and plump, and is the perfect ex t base to put my makeup on. I notice my makeup and skin look so much fresher when I use this primer. My makeup looks fresh and doesn't crease or dry out. This was gifted by Hourglass.
New favorite primer
Loving the Hourglass Illusion Priming moisturizer. The texture is so luxurious and it absorbs beautifully into the skin. My skin feels soft, hydrated, and smooth with use. Foundation looks gorgeous with this primer! I love it. Gifted by Hourglass cosmetics.