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Highlights
Summary
Chromaddiction Matte Eye Paint + Eyeliner, HALF MAGIC's intensely saturated liquid eye shadow, doubles as an eyeliner and is perfect for all-over color or graphic designs.
Benefits
- Buildable pigment
- 24-hour waterproof color
- Transfer, smudge, & crease-proof
- Tested for eye safety
Features
- Cap, collar & vial are made with 30% post-consumer recycled materials
Item 2631511
Apply directly on your lids using the flat edge of the applicator for all-over color or apply with the tapered applicator tip or an eyeliner brush for more precise lining and delicate details. For best results, remove with bi-phase or oil-based cleanser.
Isododecane, Mica, Polybutene, Synthetic Beeswax, Dimethicone, Trimethylsiloxysilicate, Kaolin, Disteardimonium Hectorite, Propylene Carbonate, Tocopheryl Acetate, Hydrogenated Polyisobutene, Phenoxyethanol, Manganese Violet (CI 77742), Titanium Dioxide (CI 77891), Red 40 Lake (CI 16035).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Goes On Great and Stays Looking Great, but...
I did not expect this to go on as nice as it did, between the color payoff and that it didn't smudge around after it dried. It dries fairly quickly too, I had enough time to get it where I wanted. I did experience some sticky creasing a bit in my eyelid crease, but the areas it was placed higher and...
Most Helpful Critical Review
Great as an eyeliner but not as a shadow!
I was really eager to try the Half magic matte 2-in-one eye-shadow and eye-liner. The laviwinkle color and the product packaging is really pretty, but the consistency of the product did not work as an eye-shadow for me. It was patchy, not very buildable and on top of that did not last very long. Bu...
79 results
Not opaque
Verified Reviewer
Reviewed at

I ordered this in wild caught the salmon color and sky juice, the periwinkle. Sky juice applied nice and opaque, very pretty! But wild caught is kinda sheer, you have to layer it and by the time it's a color you like your eyeball is really thick and kinda uncomfortable. Still cute but if you're choosing between the 2 get sky juice
Magic
Verified Reviewer
Reviewed at

Products are magic, as the name of the brand says :- ) High quality, good lookin'! Thank YOU Half Magic Beauty team and wish YOU all the best, successes, development and more amazing products to come X
Chromaddicted
Verified Reviewer
Reviewed at

Such a great product, easy to use and gorgeous shade. Love it!!
Love it!
Verified Reviewer
Reviewed at

Cute packaging, very pigmented product, cute color options. Works well blended as eyeshadow or as eyeliner if applied with an angled brush. I just wish there was a bit more product in the tube. Other than that it's great and I'm buying all the colors!
Beautiful but creases slightly
Verified Reviewer
Reviewed at

Blends gorgeously but does crease slightly on me. Only reason this is not 5 stars
Questions
Q&A
Showing 1 out of 1 Questions
- Q
What happened to the shade "Serving Siren?"
- Asked by Rej
- Official Answer By Half Magic - Brand EngageHello, thank you for reaching out! Serving Siren is no longer available.Was this answer helpful to you