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Summary
Conscious Beauty at Ulta Beauty™
- Clean Ingredients
- Cruelty Free
- Vegan
- Sustainable Packaging Brand
HALF MAGIC's Cheek Fluff Soft Blur Cream Blush is a pillowy cushion of blush that gives a soft, buildable flush with the blendability of a cream and the staying power of a powder.
Benefits
- Unique hybrid cream-powder formula
- Magically blurs on application to infuse cheeks with diffused color
- Buildable, mistake-proof pigment
Features
- Dermatologist tested
- Modular pans designed to fit in a customizable magnetic "Forever" Palette
- 100% compostable & recyclable PaperFoam compact
For the richest color payoff, use your fingertips to apply blush directly onto your skin. For a more diffused and airbrushed finish, use the Baby Paw Blush Brush (sold separately) to swipe blush lightly across the contours of your cheeks. Build to achieve desired color intensity.
Talc, Dimethicone, Mica, Hydrogenated Poly(C6-14 Olefin), Diisostearyl Malate, Silica, Synthetic Fluorphlogopite, Dimethicone/Vinyl Dimethicone Crosspolymer, Triethoxycaprylylsilane, 1,2-Hexanediol, Aluminum Hydroxide, Lauroyl Lysine, Tin Oxide, Methicone, Sodium Hyaluronate, Titanium Dioxide (CI 77891), Yellow 5 Lake (CI 19140), Red 7 Lake (CI 15850), Iron Oxides (CI 77491), Iron Oxides (CI 77499).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
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Ratings Distribution
Most Helpful Positive Review
Layerable and eco friendly
I was really impressed by both the product and the product packaging. The blush is layerable with a slight shimmer. You can see in my photo the first color closest to my wrist is 1 layer, the next is 2, and the last is 3. It's very buildable and can last. The product with the most layers didn't even...
Most Helpful Critical Review
Beautiful shade!!!....
Purchased this beautiful Color:Only Drama-magenta plum. Was search of a winter purple... upset over the talc ... more upset that the shade didn't last on skin. Used with BB Face base, both elf primers, all nighter and just faded. I'm medium beige to tan and my lil girl whom picked the color is ve...
59 results
AMAZING
I absolutely love this blush. The texture is so interesting. I apply it with a fluffy brush and it lasts ALL day with no fading. I do use setting spray, but its rare I get this kind of staying power. The color is so beautiful, I got (dont) be a doll. The packaging is different, and I would not recommend throwing it into your purse or makeup bag and taking it with you. However, the packaging does not deter me. I just repurchased my second one! Also the amount of product is good and it lasted me a long time even with daily wear.
holy grail
The texture of this product is so soft and bouncy. It reminds me of the MAC putty blushes but more clay like. It blurs my skin like crazy when I put it on and Magic Brownie is the perfect shade for my tan olive skin.
holy grail
The texture of this product is so soft and bouncy. It reminds me of the MAC putty blushes but more clay like. It blurs my skin like crazy when I put it on and Magic Brownie is the perfect shade for my tan olive skin.
awesome
Great color, great feel, and I love that the packaging is biodegradable. my only complaint is the latch on the compact broke pretty early on
Love the blush and the packaging
It's a fantastic blush, pigmented but super blendable while also being buildable. It wears well for more than 8 hours for me. The packaging is sturdy and i love the innovation, it isnt more plastic pretending it will get recycled or that you'll be able to get refills (no one ever makes refills easy to get). I'll try more from this brand.