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Highlights
Summary
The florence by mills Built to Lash Mascara is a lengthening mascara for lashes that will look *almost* too lush to be real. Mascara can create a natural look with one coat or a more dramatic look with 2+ coats!
Benefits
- Made with plant-based ingredients like bayberry fruit & rose wax
- Includes an all-in-one brush for buildable volume that lifts & lengthens
- Super-black mineral pigments make the most of every little lash
- No flakes, no smudges
Key Ingredients
- Vegan rose wax: A lash-conditioning plant wax that curls and coats as it lengthens lashes
- Bayberry fruit wax: A planet-friendly plant wax that keeps lashes in place
- Mineral pigments: The source of that super-black color that makes your eyes shine
Formulated Without
- Parabens
- Animal testing
- Animal by-products
Item 2554837
Comb through lashes - one coat, two coats, or three.
Water (Aqua/Eau), Copernicia Cerifera (Carnauba) Wax (Copernicia Cerifera Cera/Cire de carnauba), Oryza Sativa (Rice) Bran Wax, Hydrogenated Olive Oil Stearyl Esters, Helianthus Annuus (Sunflower) Seed Wax, Acacia Senegal Gum, Stearic Acid, Propanediol, Palmitic Acid, Myrica Cerifera (Bayberry) Fruit Wax, Caprylyl Glycol, Rosa Centifolia Flower Wax, Rosa Damascena Flower Wax, Aminomethyl Propanol, Phenoxyethanol, Galactoarabinan, Hydroxyethylcellulose, Hexylene Glycol, Arachidic Acid, Myristic Acid, Oleic Acid, Disodium Phosphate, Polysorbate 60, Sodium Phosphate, Iron Oxides (CI 77499).
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Reviews
Write A REVIEWReview Snapshot
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Ratings Distribution
Best Uses
Describe Yourself
Most Helpful Positive Review
My new go to!
I love how this mascara defines my lashes. I have fine hair (and lashes) and most mascaras weigh my lashes down and make them droop. This one doesn't! And it defines all my lashes, even the small ones! It doesn't clump them together like some other high end brands do. I've literally tried them all, ...
Most Helpful Critical Review
Clumpy goopy mess
I wanted to live this mascara. All of the great reviews... That just wasn't my experience. The first use or two was great. I loved it. But then by the time I used it a 3rd time (today) it was a clumpy goopy mess. For the record I have only had it open for like a week. Maybe I got a bad batch? 😕. On...
1388 results
MILLs
Verified Buyer
Reviewed at
So good🤍
Built to Lash Lengthening Mascara
Verified Buyer
Reviewed at
I loved it!
I LOVE THIS!!!
Reviewed at
I was looking for a new mascara and came across this one at Ulta. When i tried i knew this was for me. I LOVE IT SOOOO MUCH!!
Mascara
Reviewed at
Beautiful and lengthening!!! I love it, it doesn't give off a very dramatic look, but it is great for school or a natural make up look !💜🐳💜🐳
Best Mascara
Reviewed at
This mascara is amazing! It's lightweight and it lifts my lashes perfectly ✨ I Definitely recommend this product. Thx Mills 💜💜