Product Reviews Rated 4.04 out of 5 stars
2433 Reviews
Most Helpful Positive Review This eyeliner is awesome! This eyeliner does what it says, i went to the bar so many times with my best friend and to get there we walk and boy is it hot! So I'm thinking oh good my eyeliner but when i go look at myself in the mirror its still put! I went from being at the bar since nine at night until four in the morning and the eyeliner was put! Amazing! But i would suggest only the water line, i have dry skin idk if its cause of that but it does lady and doesn't smudge, it only smudges a tiny boot like when i make the wing at the end of the water line but it doesn't bother me cause i look nice haha , great product tho recommended it to allot of my friends.
Most Helpful Critical Review Good but... I bought this last year, it lasted a whole year until I bought a new one. It's a great cream eyeliner. It's hard to find a good cream liner. Hence, why I bought it twice. It smudges under the eyes a lot especially if you are at work or wear it for a long time. But it does it's good.
Reviewed by 2433 customers Oh So Fabulous 5
Babybop from Akron Ohio
A new applicator was included which is bent at the neck. This makes application much easier.
It does slide a bit during warmer temps but I do have oily lids.
This is the only brand I favor
Long lasting 5
Sal from Raleigh, NC
I usually use high end brand liners (Kat Von D, Tarte) but decided to switch because I found these liners would smudge throughout the day. This liner stays on from when I first apply it around 9 in the morning till I get off work till 5! Does not smudge even on my oily lids. The brush it comes with is great too and allows for precision. Will never buy high end products again as long as this is around!
Would give it more stars if possible. 5
Faith from New Hartford NY
Got this on my birthday and I absolutely LOVE it! Goes on smoothly, doesn't run, so easy to tight line with.
If you're familiar with Jentry Kelley Cosmetics, this is the idea behind her eye liner. I love the look I get with this product. I want to buy one for all my friends. I use only on the top lash line.
Great 5
Lingalew from Indiana
Gel liner. Pitch black. Easy to apply. Really like the brush it came with. 10/10 would recommend
No I wouldn't buy it again 2
Icublondie from Rialto
It's not safe for sensitive eyes. I used the eyeliner today, it caused my sinus infection. An eyeliner can the natural tearing process can funnel bits of makeup into the tear ducts, but they drain into the nose and out the nostrils. If you develop eye irritation and sinus symptoms after wearing eyeliner, you probably had an allergic reaction. I'm not buying this eyeliner again
Best affordable gel liner on the market! 5
Chey from Michigan
Compared to the Mac Gel liner this one does smudge a bit more but if you put black eyeshadow over it you wont have that problem! Gives you the perfect sleek cat eye everytime!
Better than any luxury brand 5
MissBus from St Louis, MO
I have tried dozens and dozens of pencil and retractable eyeliners and this by far has the best staying power on the market. I keep coming back to it and always have it in my make up bag because it is the most reliable and stays on all day even on oily eyelids. It helps even set the eyeshadow I put over it. The black is my favorite and has the most pigment. Thus isn't for those that only want a fine line, however, but it is very buildable and easy to control.
The Best 5
Star from Brooklyn NY
Bold and smooth eyeliner perfect for dramatic look
Bold, Dramatic, PERFECT 5
Magkneesium from Atlanta, Georgia
I've used this product for many years and have come to really appreciate gel liners!
This liner is very pigmented, a little goes a long way. It dries down quickly, and for my oily skin - it stays. Product lasts a long time...I use a different, thinner brush for application though.
Great product and affordable 5
Happy customer from Maryland
Easy application, the brush is perfect for top and low eye. Long lasting.
I will definitely buy again! 5
Lilliland from Erie, PA
Someone recommended this product and it's great - very black, glides on, no smudging. Narrow point so application is a dream. Great value too.
Good product for oily skin person. 5
Irene914 from Peachtree Corners, Georgia
I am a oily skin person, usually the eyeliner will disappeared 1 hour after, I saw the reviews said it works great so I give a try, very good for me, it stayed almost 7 hours on my oily face. I would recommend it.
I would buy this again. 5
myrn53 from Prairie Grove, Arkansas
Best eyeliner I have ever found.
No pigmentation 2
K from Atlanta
I really like the black liner but in my every day wear i prefer dark brown as my eyeliner so I bought this one. I've used the black one before and liked how it applies but this brown color leaves a lot to be desired for. The color payoff is not there. It goes on creamy like the black one but you get no pigmentation unless you set with an eye shadow and I'm not interested in going through all of that. Returning it since I won't be using it.
Wouldn't buy again 1
Tammy from Fort Worth Texas
I tried using it to do my winged eyeliner
One of my must-haves! 5
Bee from Salt Lake City
One of the best gel eyeliners that I have used. Stays on all day, can make it precise or smudged. Using it for 2 years now. Wish it came in more shades! I bought some sharp and angled brushes from ELF specially to use with this liner and it works great!
Really good for beginners 5
Niki from Texas
I just started wearing gel eyeliners and this has been one of the best ones yet and it lasts longer than the pencil ones for sure!
Excellent eyeliner 4
SharonS from Tulsa, OK
It applies smoothly, is more opaque than any liquid liner I've used (I've mostly used Senegence, Loreal, or Rimmel). It is comparable to the Stila gel liner pens, in my experience, and more waterproof and smudgeproof than other drugstore waterproof eyeliners. It does smudge slightly if rubbed, like if your eyes are itchy. The other potential con is that the brush it comes with is EXTREMELY precise, like a needle, so it makes a sharp wing but is difficult to get a good line above the lashes. That is only a small complaint though. I highly recommend this!
the product is very smooth 4
Des from Atlanta , GA
You can smudge the product for a smokey look , or let it dry for a nice sharp liner that won't move.
I wouldn't buy this again 1
Garcia91 from Dallas Tx
I didn't like that I kept going back and forth trying to color my waterline black. I don't
Think I'd buy this again even if it was my last resort. At the end it didn't give my waterline any color
My fav 4
Desa from Anaheim
Like the aplication but smears
Great dupe for expensive gel eyeliner 4
MrsA from Seattle, WA
Love this! Have it in brown for a natural look and just got the black as I find gel easily to do a cateye than a liquid eyeliner
Pretty good, would recommend for first timers 4
Lexi from Michigan
Lasts all day, and goes on smooth. Would recommend if you're new to gel liner
Pretty good, would recommend for first timers 4
Lexi from Michigan
Lasts all day, and goes on smooth. Would recommend if you're new to gel liner
Amazing for first timers! 5
Maggie from Hawthorne
I've always wanted to try to attempt to do a wing liner and I tried different things I tried so much and I bought this thinking not much of it so when I got it I tried it and it was so easy to apply the brush is amazing it does the job it's just great I'm super satisfied