The best Chinese makeup for eyes, cheeks, and lips
By Ulta Beauty Advisors · Published October 2026
All products featured are available at Ulta Beauty. Ulta Beauty Advisors select products independently.
The best Chinese makeup depends on the look you want. For soft, wearable eye color, start with an eyeshadow palette in muted neutrals. For a natural flush, try an embossed powder blush or a liquid blush. For lips, choose between a soft matte lip cream, a glossy lipstick, or a glassy lip jelly.
Chinese makeup, often called C-Beauty, is known for detailed packaging, dessert and floral themes, and formulas that blend color with skin care ingredients. The sections below explain what to expect, how to choose, and how to build a look.
What makes Chinese makeup different?
Here is what you will notice when you shop Chinese makeup brands.
Packaging as part of the product: Blushes and highlighters have embossed designs, lipsticks have engraved cases, and palettes feature artwork.
Themed collections: Flower Knows organizes products into collections such as Strawberry Cupid, Strawberry Rococo, Swan Ballet, and Little Angel, so you can mix products from one collection that share a color story.
Soft, blurred finishes: Many of the lip creams, powders, and blushes here aim for a soft matte or soft-focus look.
How to choose Chinese makeup for your look
Pick the product type first, then the finish.
For eyes: Choose a palette if you want several shades in one place. Choose a liquid eyeshadow if you want one quick swipe of color.
For cheeks: Choose powder blush for a soft, buildable flush and liquid blush for a dewy, skin-like finish.
For lips: Choose a lip cream for a soft matte look, a lipstick for color with shine, and a gloss or jelly for a glassy finish.
For a finished look: Pick one hero product, such as a bold lip, and keep the rest soft.
Our picks for the best Chinese makeup
1 of 13: Best Eyeshadow Palette for Soft Neutrals
Flower Knows Little Angel Collection 9-Color Eyeshadow Palette
Matte and Shimmer Eyeshadow Palette | $45.00
Shop Flower Knows Little Angel 9-Color Eyeshadow Palette at Ulta →
If you prefer eye makeup that looks soft rather than dramatic, this palette is a good starting point. Shade 01 Eden's Angel (Divine Light) is a collection of cool, muted tones: soft beiges, delicate peaches, and muted grays. The mix of matte and shimmer shades lets you keep a look light or build it up in layers.
It is a powder formula that is described as long-lasting and highly pigmented. Apply it with your fingertips or a brush. This item is sold online only.
Key specs: 9 Shades · Matte and Shimmer · Muted Neutrals · Powder Formula · 0.37 oz · Online Only
Ulta Beauty Advisor Tip: Start with a matte beige or peach across the lid, then add a shimmer shade at the center for light. Build slowly if you want more depth.
2 of 13: Best All-in-One Palette for Eyes and Cheeks
Flower Knows Strawberry Cupid Collection Make-up Palette
Multi-Use Eye and Face Palette | $40.00
Shop Flower Knows Strawberry Cupid Make-up Palette at Ulta →
A single palette that covers several steps is useful when you want fewer products. Shade 01 Honey Canelé is made of earthy neutrals with five mattes and two shimmers. The shades are described as usable across the eyes, cheeks, and face.
The mattes are described as blendable and buildable, and the shimmers as soft sparkle.
Key specs: 7 Shades · 5 Mattes and 2 Shimmers · Earthy Neutrals · Multi-Use · 0.49 oz · Online Only
Application Tip: Apply shadows with fingertips or a brush. Check which shades are marked as not for use on the eyes, and keep those for cheeks and face.
3 of 13: Best Powder Blush for a Bright Pink Flush
Flower Knows Strawberry Rococo Series Embossed Blush
Embossed Powder Blush | $26.00
Shop Flower Knows Strawberry Rococo Embossed Blush at Ulta →
A powder blush is an easy way to add color if you are new to blush. The ultra-fine powder is described as soft and buildable, with a natural flush that blends smoothly.
The embossed design is part of the appeal, and you can swirl your brush over it without worrying about the pattern.
Key specs: Powder Blush · Bright Blossom Pink · Buildable · Embossed Design · 0.16 oz · Online Only
Ulta Beauty Advisor Tip: Swirl a brush in the blush and sweep it onto the cheeks. Start with a light layer and add more if you want a stronger color.
4 of 13: Best Soft Matte Blush for a Natural Look
Flower Knows Swan Ballet Series Embossed Blush
Embossed Matte Powder Blush | $26.00
Shop Flower Knows Swan Ballet Embossed Blush at Ulta →
When you want your blush to look subtle, a soft pink matte is a safe choice. Shade 02 Romanticism is a soft pink that gives a soft matte flush. The brand says it can double as a brightening setting powder or a light blush.
The design features a silver disc and a water ripple texture. This item is sold online only.
Key specs: Powder Blush · Soft Pink · Matte Finish · Silver Disc Design · 0.18 oz · Online Only
Application Tip: Use a fluffy brush and a light hand for a fresh-faced look. You can also dust a small amount over the high points of the cheeks.
5 of 13: Best Liquid Blush for a Dewy Finish
Flower Knows Strawberry Cupid Collection Liquid Blush
Hydrating Liquid Blush | $22.00
Shop Flower Knows Strawberry Cupid Liquid Blush at Ulta →
Liquid blush gives a skin-like finish that powder does not. The milky texture is described as lightweight and blendable, with a dewy look.
It is infused with amino acids and hydrating ingredients.
Key specs: Liquid Blush · Coral Pink · Dewy Finish · Lightweight · Blendable · 0.25 oz · Online Only
Ulta Beauty Advisor Tip: Dot the blush on your cheeks and blend evenly, avoiding lips and eyes. Apply it before powder products so the finish stays smooth.
6 of 13: Best Highlighter for a Cool Starlight Glow
Flower Knows Little Angel Collection Embossed Highlighter
Embossed Powder Highlighter | $30.00
Shop Flower Knows Little Angel Embossed Highlighter at Ulta →
A cool-toned highlighter gives a different look from the warm gold glow you see often. Shade L04 Moon River is a blend of cool blue and purple with a white pearl shimmer, for a starry glow. The texture is described as feather-light with minimal fallout.
Use it on the high points of the face, such as the cheekbones. This item is sold online only.
Key specs: Powder Highlighter · Cool Starlight Shade · Pearl Shimmer · Minimal Fallout · 0.28 oz · Online Only
Application Tip: Dip a makeup tool into the product and gently brush it onto the desired area. Use a small amount first, since the shimmer is noticeable.
7 of 13: Best Pressed Powder for Touch-Ups
Flower Knows Strawberry Cupid Collection Pressed Powder
Pressed Setting Powder with Mirror | $35.00
Shop Flower Knows Strawberry Cupid Pressed Powder at Ulta →
Midday shine is easier to handle with a compact you can carry. This pressed powder has a built-in mirror and a dual-sided puff. It is a lightweight, fine powder that is described as controlling shine and keeping a matte finish without a cakey look.
Shade 01 Soft Lavender is a color-correcting tone that is described as neutralizing yellow undertones and brightening the complexion. This item is sold online only.
Key specs: Pressed Powder · Soft Lavender · Built-In Mirror · Dual-Sided Puff · Oil-Absorbing · 0.34 oz · Online Only
Ulta Beauty Advisor Tip: Gently dab the powder onto your face with the puff. Focus on areas that get shiny, such as the forehead and nose.
8 of 13: Best Everyday Nude Lipstick
Flower Knows Swan Ballet Series Shine Lipstick
High-Shine Lipstick | $20.00
Shop Flower Knows Swan Ballet Shine Lipstick at Ulta →
A warm nude lipstick is useful because it works with many looks. Mary Jane is a warm nude that you can wear casually or dress up. The lipstick glides on with glossy color, and the benefits include a high-shine finish, long wear, hydration, and a plumping feel.
It is described as smudge-proof. This item is sold online only.
Key specs: Lipstick · Warm Nude · High Shine · Hydrating · Long-Wearing · 0.12 oz · Online Only
Ulta Beauty Advisor Tip: Apply evenly on the lips. If you like more definition, outline first with a lip liner in a similar shade.
9 of 13: Best Soft Matte Lip Cream in a Jar
Flower Knows Strawberry Cupid Collection Cake Lip Cream
Soft Matte Lip Cream | $20.00
Shop Flower Knows Strawberry Cupid Cake Lip Cream at Ulta →
This lip cream comes in a mini jar designed to look like a strawberry cream cake. The finish is a soft matte that looks smooth and blurred.
The texture is described as velvety and weightless, with smooth oils for hydration. The color is described as smudge-proof and stain-free.
Key specs: Lip Cream · Soft Matte · Hydrating Oils · Smudge-Proof · 0.17 oz · Online Only
Ulta Beauty Advisor Tip: Apply evenly on lips with a fingertip or lip brush. Dab a small amount on the center of your lips for a blurred look.
10 of 13: Best Cloud-Soft Lip Cream in Warm Pink
Flower Knows Strawberry Rococo Series Cloud Lip Cream
Soft-Focus Matte Lip Cream | $20.00
Shop Flower Knows Strawberry Rococo Cloud Lip Cream at Ulta →
A blurred, soft-focus lip is a popular look in Chinese makeup. This lip cream has a soft-focus matte finish with nourishing ingredients for comfort.
It is described as barely-there, transfer-resistant, and smudge-proof. This item is sold online only.
Key specs: Lip Cream · Soft-Focus Matte · Warm Pink · Transfer-Resistant · Lightweight · 0.12 oz · Online Only
Application Tip: Apply evenly on lips. For a gradient look, press color on the center and blend outward with a fingertip.
11 of 13: Best Lip Gloss for Jelly-Like Shine
Flower Knows Strawberry Rococo Series Glowy Lip Gloss
High-Shine Lip Gloss | $20.00
Shop Flower Knows Strawberry Rococo Glowy Lip Gloss at Ulta →
Gloss is a good layering step over lip cream or on its own. This formula has a high-shine, jelly-like texture with subtle shimmer and is described as non-sticky.
It is infused with moisture to keep lips soft and hydrated. This item is sold online only.
Key specs: Lip Gloss · Jelly Texture · Subtle Shimmer · Non-Sticky · 0.12 oz · Online Only
Ulta Beauty Advisor Tip: Apply a thin layer, press your lips together, and wait 30 seconds for it to form a film. Add a second layer for an ultra-shiny effect.
12 of 13: Best Tinted Lip Glaze for Hydration
Flower Knows Shell's Jewel Collection Nourishing Lip Glaze
Nourishing Lip Glaze | $20.00
Shop Flower Knows Shell's Jewel Nourishing Lip Glaze at Ulta →
If you want a lip product that feels like a treatment, this glaze is a good choice. It is described as a 3-in-1 hybrid that works as a lip treatment, oil, and gloss. It melts into a nourishing tint that leaves lips soft, hydrated, and glistening.
It includes squalene and botanical extracts.
Key specs: Lip Glaze · Tinted · 3-in-1 Hybrid · Squalane · Hydrating · 0.16 oz · Online Only
Application Tip: Apply evenly on lips. Reapply through the day for extra shine.
13 of 13: Best Glassy Lip Jelly for Everyday Wear
Flower Knows The Sweetie Bear Collection Coating Lip Jelly
Glossy Lip Jelly | $20.00
Shop Flower Knows Sweetie Bear Coating Lip Jelly at Ulta →
A lip jelly gives a glassy finish with a light feel. The formula is described as a lightweight, non-sticky, high-shine finish that sets into a smudge-resistant film and is mask-safe.
It comes in a mini canelé-shaped case.
Key specs: Lip Jelly · Oatmeal Brown · High Shine · Smudge-Resistant Film · Non-Sticky · 0.176 oz · Online Only
Ulta Beauty Advisor Tip: Apply evenly on lips and let the film set. You can wear it alone or layer it over a matte lipstick.
How to build a Chinese makeup look
You do not need all 13 products. Choose one path.
A soft everyday look
Dust Flower Knows Swan Ballet Embossed Blush in 02 Romanticism on the cheeks.
Sweep a matte beige from the Little Angel palette across the lids.
Finish with Flower Knows Swan Ballet Shine Lipstick in Mary Jane.
A dewy, fresh look
Blend Flower Knows Strawberry Cupid Liquid Blush in 04 Apple Glow on the cheeks.
Add Flower Knows Little Angel Embossed Highlighter in L04 Moon River on the cheekbones.
Press on Flower Knows Strawberry Rococo Glowy Lip Gloss in G01 Strawberry Macaron.
Frequently asked questions about Chinese makeup
What are the best Chinese makeup brands?
The Chinese makeup brand featured at Ulta Beauty in this guide is Flower Knows. Flower Knows is known for themed collections, such as Strawberry Cupid and Swan Ballet, with soft finishes and detailed designs.
What is C-Beauty makeup?
C-Beauty is a short name for Chinese beauty. In makeup, it often means designed packaging, soft blurred finishes, and formulas that include skin care ingredients. Individual products vary, so read the product details.
What Chinese makeup should I try first?
If you are new to the category, start with a product you already know how to use. A powder blush like the Flower Knows Strawberry Rococo Embossed Blush, or a lip cream like the Strawberry Cupid Cake Lip Cream, is easy to apply. Add a palette once you know which shades you like.
Can I use palette shades on my eyes and cheeks?
Some palettes are made for both. The Flower Knows Strawberry Cupid Make-up Palette notes that some colors are not recommended for the eye area, so check the shade details first.
How do I apply a lip jelly or glossy lip product?
Apply evenly on lips. For the Strawberry Rococo Glowy Lip Gloss, the directions are to apply a thin layer, press your lips together, and wait 30 seconds for it to form a film. A second layer adds shine. Lip jelly can be worn alone or over a matte lipstick.
Where can I buy Chinese makeup?
All products featured in this guide are available at Ulta Beauty, and each one is sold online only.
Prices and availability are subject to change. © 2026 Ulta Beauty, Inc.
Information provided is for educational purposes only and is not intended as medical advice or a guarantee of results. If irritation occurs, discontinue use and consult a doctor.
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