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Azzaro The Most Wanted Parfum
2 sizes

Azzaro

The Most Wanted Parfum

4.7 out of 5 stars ; 4043 reviews4.7(4043)
$120.00 - $145.00

Free Gift with purchase

Yves Saint Laurent MYSLF Eau de Parfum with Fresh Accord & Warm Woods
6 sizes

Yves Saint Laurent

MYSLF Eau de Parfum with Fresh Accord & Warm Woods

4.7 out of 5 stars ; 3927 reviews4.7(3927)
$38.00 - $210.00
Prada Paradigme Eau de Parfum with Bergamot
5 sizes

Prada

Paradigme Eau de Parfum with Bergamot

4.7 out of 5 stars ; 1992 reviews4.7(1992)
$37.00 - $200.00

Free Gift with purchase

Prada Paradigme Le Parfum with Amber & Vanilla
5 sizes

Prada

Paradigme Le Parfum with Amber & Vanilla

4.8 out of 5 stars ; 1018 reviews4.8(1018)
$40.00 - $240.00

Free Gift with purchase

Valentino Vendetta Uomo Eau de Parfum
4 sizes

New

Valentino

Vendetta Uomo Eau de Parfum

4.7 out of 5 stars ; 1430 reviews4.7(1430)
$38.00 - $170.00

Free Gift with purchase

ARMANI I Will Eau de Parfum
5 sizes

New

ARMANI

I Will Eau de Parfum

4.8 out of 5 stars ; 1732 reviews4.8(1732)
$38.00 - $170.00

Free Gift with purchase

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Cologne for men

Men's cologne adds a distinct dimension to your personality, serving as a silent yet powerful communicator. Not only that, but men’s cologne can also complement your personal style and leave a long-lasting impression. At Ulta Beauty, we offer a selection of top men's colognes, ranging from woody and robust scents to fresh, citrusy notes.

How to apply men’s cologne

While it’s easy to spritz-and-go, there are several ways to apply your cologne, so it lasts longer throughout the day:

  • Immediately apply cologne after showering directly onto dry skin. After a shower your pores are more open, helping the scent absorb deeper.
  • Hold the bottle 3-6 inches from your body. If you spray the bottle too closely, you risk over-applying. Any further, you may under-apply.
  • Apply cologne to warmer areas of the body like pulse points, inner elbows and your neck, to help the scent project and blend with your body’s unique chemistry.

What is a good cologne for men?

Selecting the right cologne is a personal journey. While we believe every cologne we offer is a great choice for men, make sure you choose a fragrance based on your liking. Find the best cologne for you by using our Fragrance Finder tool. Simply share your preferences and we’ll provide you with a choice of colognes we think you’d like best. For more on popular men’s cologne, check out our featured fragrance of the month.

To shop the latest in men’s fragrance, visit an Ulta Beauty near you or browse online.