Product Reviews Rated 4.1 out of 5 stars
137 Reviews
Most Helpful Positive Review Black/Dark brown hair to light brown My hair was really dark brown, almost black. I've been wanting to dye it light brown for months but was so afraid of my hair breaking off (it happened before). I was skeptical bc this is for blondes but I know the undertone color of my hair is light brown so I wasn't worried about it turning red or orange. (I would suggest everyone take a piece of their hair, spray it with peroxide and put it in the sun. That is your hairs undertone so the sun bum will fade it to that color.)I knew my undertone was light brown bc my ends were always a lighter brown compared to my dark roots.
I've used the sun bum three times so far, just spraying it in after I shower. My hair is turning into a beautiful light brown color. I absolutely love it. My hair is really dark naturally so so far it's not THAT noticeable all over my head. Someone would notice it in the light but I know with even three more applications I'll have my desired color. There is no damage and my hair is still soft. The color is the perfect brown for my skin tone. I'm going to continue using it. This is great to lighten hair with no damage.
Most Helpful Critical Review Only works on people with light hair I bought this product to enhance my natural highlights. I do have medium brown hair so I was weary about my hair turning red because of some of the reviews I read. After using it a little bit during the summer I was pretty happy with my results and my natural highlights were even lighter.
The following summer however, I decided to start using it again ( I only used it in the summer because I wanted to have lot's of sunlight on my hair to lessen the chance of it becoming orange). I decided I was going to spray more each time I washed my hair. While it looked nice for the time being, as my hair began to grow out I noticed that the spray had turned my hair a reddish, orange color. I knew that that was a risk because of dark my hair was. When my roots had grown out quite a bit, I decided to go to the hairdressers and get a semi permanent dye. I found that this worked very well for the time the dye stayed in and after three weeks the orange tone had faded a bit. I will probably go on to permanently dye my hair back to it's natural color
I would say in conclusion that this product works well but only for light haired individuals. For people like myself who have medium hair, this is a product you should use with cation as you may not be satisfied with the results
Reviewed by 137 customers TURNED MY HAIR ORANGE 1
Cara from Washington
I was the most disappointed that it turned my hair orange. I was so excited for blonde but it was orange. Do NOT recommend
Orange Hair 1
Taylor from Columbus, Ohio
I have naturally blonde hair and used sun bum hair lightener over the summer. At first it looked AMAZING. My hair was almost a white blonde. After a few months it turned completely orange and was very dry. My hair stylist almost wouldn't highlight my hair to cover the orange because of the hydrogen peroxide in this product. 10/10 do not recommend.
Smells amazing and really brings out the blonde 4
Vanessa from Pueblo co
I bought this for my daughter. she has dirty blonde hair with blonde highlights. It really lightens the highlights and makes her hair look really vibrant. The smell is an added bonus!!! I'm sold! I'll be buying this all the time now!
I would greatly recommend this product. 5
Krista from Timberville, VA
This product is a great product, it makes my hair feel so smooth, soft and has a fabulous smell to it as well. I would definitely recommend this product and I will buy it again and again! Just another one of Ultras wonderful products!
I will buy this again 5
Karen from Fairfax, VA
I use after I wash my hair and before expect to be outside for a while
Beware for Brass 2
Ella from Kentucky
I have virgin dark brown hair. Never wanted to add studio color, but I wanted something. I used this two summers ago every weekend and my hair is permanently brassy and blonde in some parts. It is also very dry and damaged. I still don't want to add salon color but I am trying darkening shampoos to try and get rid of the brass.
It works but use caution 5
Alyson from Colorado
This does work but I would use caution since the main ingredient is in fact Hydrogen Peroxide. My hair hasnt turned Orange or Yellow and I am a natural Blonde. I only use this product when I know I will be spending lots of time outside and I use CHI Silk Infusion to help combat the dryness that Hydrogen Peroxide brings. I am starting to experience flyaways so I will probably give this product a little rest. I use a very moisturising Shampoo and Conditioner. It's safe to use. I have been using it successfully, but I would use it with caution if you have healthy, silky hair as this can damage it. I highly recommend it being used in conjunction with CHI Silk Infusion since both are great products and my hair hasnt turned into straw yet.
Not great for thin hair 1
Suki from Portland
I used this every other day before a run then I'd shower and put the purple sun bum toner in later. My hair is lighter but brassy and super damaged. I have super thin hair though so it may work for others.
If you are a natural blonde this works! 4
Ellie from Illinois
I am a natural blonde and felt like my hair was dull this summer and needed some kind of pick up. Bought this hoping it would be an easy fix and it worked! You probably won't see results after first use but after a few uses i could really tell the difference and it smells really good! I'd say i got about ten uses out of this one bottle but i did spray generously every time and have very long hair.
Amazing for natural blondes! 5
Klmiddleton27 from Indiana
I started using this a few years ago, I had previously used other brands but this one just smells so much better/works so much better! I'm naturally pretty blonde but the winter months make my hair dull and I don't get it dyed so this is perfect to keep my locks looking sun kissed (works when I put it in my hair then blow dry it)!My hair gets very blonde in the sun and this helps it get that extra boost to getting blonder faster-which who doesn't want?! Doesn't make my hair look yellow or orange which is a plus. Highly recommend!:)
It really works! 5
Leo from Indiana
I was not born blonde or "dirty blonde." I have naturally black-brown hair, light-to-medium skin (depending on the season), and black-brown eyes. A while ago I lightened my hair, so it still was mostly medium brown when I picked up this lightening spray. I was a little worried that it would somehow ruin my hair because my hair is naturally very dark, but I tried it anyway. I sprayed it in my hair (especially the ends for a beachy ombre look) and the hair on my arms. After blow-drying the hair on my arms, it turned blonde (and looked much less "hairy"). And after blow-drying my hair on high heat and spending a few long days in the sun, my hair has become a beautiful caramel color with little ribbons of blonde. My boyfriend thought I had been to the salon, but no! With this spray you can look like you have been to the salon for a fraction of the price. I would recommend it to anyone who is interested, even if your hair is on the darker end of brown :).
Hydrogen Peroxide is the main ingredient!!! 1
Allie from Encinitas, CA
Yes, you read the right - this seemingly gentle, throwback to adding lemon juice to your hair packaging actually has Hydrogen Peroxide as the main ingredient! I used it 2 times, and my once silky hair has now turned to straw. I am so ridiculously angry, I should have looked closer at the label - don't make the same mistake I did.
Love for Naturally Blonde Hair 5
Blonde from Columbus, OH
I used this on my naturally dirty blonde hair and it got SO light. I would be nervous to try this on brown or black hair but if you have naturally blonde hair it works great
works on medium brown hair! 5
brooke from georgia
I have medium color on the tops of my hair to dark on the bottom layers and this took my already natural highlights and made them pop! I used this for a week at the beach and saw results after the first 2 days!
Love it 5
HER from Rochester NY
Love it. Smells great. Easy to use
nothing 3
Becky from ms
I have used almost the whole bottle, followed the directions exactly, and nothing has happened. not a bit of lightening. I have even been trying it with a hair dryer plus the sun to get something to happen. it never did. what it did do was make my hair tangled, sticky, dry feeling. I use deep conditioners for that. but it's not worth it for it to not lighten my hair at all.
Harsh on hair 1
Rikki from Ohio
I would not recommend using this product if your hair is dry. After 3 uses, my hair became so dry and brittle that is was break and falling out. I have spots in my hair that are shorter due to the breakage. Worst mistake ever using this product.
i definitely recommend this product 5
robyn from seattle, wa
i used to have blonde hair but over the years my hair has turned more dirty/dark blonde. the first time i used this product i noticed results instantly and even with a hairdryer. i definitely recommend if you already have blonde/dark blonde hair. it's very subtle so if you have darker hair i'm not sure how well it'll work.
Obsessed 5
Laura from Philadelphia
This is the best hair lightener I have ever used! Highly recommend for blondes!
Best hair lightener I've ever used 5
PiscesGal315 from North Liberty, Iowa
This is so much better than Sun-in. I get better and faster results with this. I can see a difference after the first use every year.
Brown hair, don't care 5
Tiffany from Rhode Island
I didn't see the warning about brown hair till my 3rd application. I use it only at the beach, not every wash so I feel like my results may be a little more dramatic. I have chestnut/medium brown color hair. It's naturally a little reddish/gold. I usually get honey colored highlights.
This pulled the natural blonde in my hair right out and I noticed a sun kiss glow after the first use and I love it. It's looks so natural and sun kissed. I will use it with a bit of caution now that I've ready some reviews. If you have brown hair just use it sparingly or just while at the beach for the best results.
love lovethis 5
Mmorrow from Wichita Falls, TX
It really works
Would buy again! Natural-looking lightening 4
Nicole from Somerville, NJ
My blonde hair has darkened over time to a darker blonde/dirty blonde. This product really made a change on my hair but nothing drastic overnight so I was able to control how much lightening I wanted. My hair looks naturally lighter. The highlights/color bring out more of my gold to yellow undertones. I maybe would have preferred it to look more like natural integrated highlights versus a complete lightening but this probably has to do with my technique. I am definitely still pleased! It brightens up my hair without costing a visit to the hairdresser! The only downside (which is more of a personal problem) is I tend to forget it works with sunlight and during the long workweek, I don't get much sun - so I often forget to use it when I do get outside!
I would buy this again 5
Nursedi from NY,NY
I usually get highlights in my brown hair & rely on summer to keep it light. Because of the quarantine, I did not get highlights. I have been spraying my hair before going to the beach, & it's giving me natural looking summer color
LOVE 5
Amber from Fairfield, IL
I was a little skeptical about this product due to some of the reviews. I decided to try it myself and I ABSOLUTELY LOVE THIS! This brightened up my hair in just TWO days! I have dirty blonde roots and my hair has highlights and it definitely brightened up my roots along with the rest of my hair. Will be buying again once I run out!
