Beauty in 2 hours or less—order online, pick up in store.

Use the following zoom and pan buttons to control the image that follows them

Valentino Uomo Born in Roma Eau de Toilette #1
Valentino Uomo Born in Roma Eau de Toilette #1

 Uomo Born in Roma Eau de Toilette

$136.00

or

Replenish & Save

Pickup and delivery options

In stock and ready to ship

Save 5% on your first subscription order, then 5% on every recurring order. Enjoy free shipping and cancel anytime!

Details

Features

  • A sophisticated signature that twists classic ingredients like spicy ginger and mineral salt for a modern, edgy finish.
  • Inspired by the culture of Rome, where past and present coexist, this scent celebrates self-expression and those who live freely.

Fragrance Family

  • Warm & Spicy

Key Notes

  • Top - violet leaf
  • Middle - sage
  • Base - smoked vetiver

Item 2568848

How To Use

Apply on pulse points: wrist, inner elbow and neck.

Ingredients

Alcohol, Aqua/Water, Parfum/Fragrance, Limonene, Benzyl Salicylate, Linalool, Coumarin, Citronellol, Benzyl Alcohol, Geraniol, Alpha-Isomethyl Ionone, Isoeugenol, Citral, Benzyl Benzoate, Methyl Anthranilate, Benzyl Cinnamate.

Shipping & Coupon Restrictions

Shipping Restrictions : This item cannot be shipped via air.

This brand is excluded from most Ulta Beauty coupons.

See brand eligibility details

Frequently bought together

3 items

Current Product

Valentino

Uomo Born in Roma Eau de Toilette

Size

3.4 oz

4.7(3684)
$136.00

We think you'll like

12 items

Similar items for you

12 items

Sponsored products

12 items

FAQs

What does Valentino Uomo Born In Roma Eau de Toilette smell like?

Uomo Born In Roma is a modern, aromatic vetiver fragrance that balances classic couture elegance with a sharp, contemporary edge. It opens with a spicy burst of ginger, leading into a heart of aromatic sage and lavender. The composition is "shaken" by a cool, vibrating facet of mineral salt, which contrasts with a deep base of smoked vetiver and guaiac wood for a woody & earthy signature.

What are the key fragrance notes in Uomo Born In Roma?

This Eau de Toilette is structured around high-contrast notes that provide its unmistakable edge. The top note features spicy ginger for a fresh and energetic opening. The middle notes consist of aromatic sage, lavender, and a unique salty accord for a cool, vibrating heart. The base notes are anchored by smoked vetiver and guaiac wood for a sophisticated, woody finish.

What is the inspiration behind the Uomo Born In Roma bottle design?

The bottle is a tribute to the iconic Valentino stud, a signature element of Valentino Couture. This design is inspired by traditional Roman architecture, transforming the flacon into a piece of art that reflects both the heritage and the modern, edgy spirit of the fragrance within.

How should I apply Uomo Born In Roma for the best results?

To fully experience the aromatic and mineral facets of this fragrance, apply it to your pulse points. We recommend spraying the perfume onto the wrists, chest, and neck. These areas generate natural body heat, which helps the smoked vetiver and spicy ginger notes unfold effectively throughout the day.

What makes this fragrance a "modern" aromatic vetiver?

While it utilizes classic masculine ingredients like sage and vetiver, Uomo Born In Roma is considered modern due to its "vibrating" mineral salt accord. This unexpected salty element, combined with the sharpness of ginger, provides a fresh and unmistakable edge that subverts traditional aromatic expectations.

Review Snapshot

by PowerReviews

3684 ReviewsWrite a Review
97%
of respondents would recommend this to a friend
Ratings Distribution
Pros
Cons
Best For
Describe Yourself
Fragrance Type
Most Helpful Positive Review
Sweet but boldly masculine

It smells sweet and very pleasant but didn't fully convince me. I sprayed it on my wrist before I left the house to see how it developed and I have to say I was really impressed later on. It's very sweet yet fully masculine. I find the development of the fragrance to a sweet, powdery note and the su...

Versus
Most Helpful Critical Review
I wouldn't buy it

Valentino is such a great line when it comes to certain perfumes, colognes and even some skincare but this is by far my least favorite one. Thanks to Valentino for sending me this Uomo Born in Roma EDT. Presentation wise, great looking bottle giving it that punky edge with the studs I'd say and VALE...

2466 results

Intoxicating

Submitted 2 months ago

By Nikki

From N. Calif

I love this perfume! Don't judge when you first spray it. Let it dry down and oh my word! I had to have it. I am a woman and I think this is a unisex scent. I think it can be worn in any season. It's not overpowering, has a subtle richness and a scent I just can't get enough of. Wanted to try the toilette first and will be getting the perfume.

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Must have

Submitted 3 months ago

By Josely

From Kansas City, mo

[I received this product in exchange for my honest review] Perfect gift for any man , amazing scent that isn't overwhelming, lasts all day and night, packaging is also a plus and easy to apply with a spray that covers all areas.

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Great gift!

Submitted 3 months ago

By Kari

From Menominee, MI

Gave it as a gift for my boyfriend and he loves it!

User submitted media
Love it

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Amazing scent

Submitted 3 months ago

By Ilana

From NY

Smells amazing!!! Perfect mix of fresh woody and slightly sweet. Lasts for hours without being overpowering the dry down smells even better. Will definitely wear it in the spring/summer. Definitely a classy every day or date night sent. Got many compliments when I wore it.

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?
Lovely perfume I love it

Submitted 3 months ago

By Veronica maria

From Ohio

[I received this product in exchange for my honest review] This is one of those fragrances is that feels modern, polished and wearable without trying too hard. From the first spray, there is a slightly salty mineral freshness, mixed with violet leaf, which gives it a clean, but subtly edge opening. This a well-balanced Woody spicy fragrance, undeniably, pleasant easy to like and a great signature option, if you want something versatile with a bit of character. The design of the bottle and the packaging is just amazing. The bottle is very elegant intriguing and interesting. The fact that it's black makes it more elegant.

User submitted media
Born in roma, I love it

Bottom Line Yes, I would recommend to a friend

Was this review helpful to you?