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Summary
Conscious Beauty at Ulta Beauty™
- Vegan
- Clean Ingredients
- Cruelty Free
- Give Back
Turn up the intensity with NYX Professional Makeup Ultimate Liner & Eyeshadow Primer! A vegan eye primer infused with vitamin E & in 4 skin-adapting shades.
Features
- Vegan eye primer infused with vitamin E
- Available in 4 skin-adapting shades for all skin tones light, light-medium, medium-deep, and deep
- Increases vibrancy of shades and extends wear of eyeshadow and eyeliner
- Super creamy formula with a soft blurring effect
- Wear alone for a lightweight, flawless natural look or under shadow and eyeliner for more vibrant, saturated color
- Apply to create no-smudge, no-crease, longwearing eye looks
- Unique doe foot applicator hugs eyelids for easy, gentle and smooth application
- Vegan formula* (no animal-derived ingredient or by-product)
- Cruelty-free.
Apply NYX Professional Makeup Ultimate Shadow & Liner Primer all over eyelid with doe foot applicator, before applying your eyeshadow and/or eyeliner. Wear alone for a natural, blurred look.
Isododecane, Trimethylsiloxysilicate, Isohexadecane, Dimethicone, Vp/Hexadecene Copolymer, Silica Dimethyl Silylate [Nano] / Silica Dimethyl Silylate, Phenyl Trimethicone, Polyglyceryl-3 Diisostearate, Polyethylene, Glycerin, Triethyl Citrate, Alumina, Caprylyl Glycol, Disteardimonium Hectorite, Ethylhexylglycerin, Tocopheryl Acetate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Sorbic Acid, Phenoxyethanol. May Contain: Ci 77491, Ci 77492, Ci 77499 / Iron Oxides, Ci 77891 / Titanium Dioxide, Mica.
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Best Uses
- 1Eyeshadow
Most Helpful Positive Review
Effective if you learn to work with the tackiness
I'm a little torn on this product. I've used UD Primer Potion (original formula) for years so that's my basis of comparison. This primer has good tack and hold for eyeshadow, but it's almost too good. It goes on sticky and dries slowly. It actually causes a bit of itchiness on the lid when I a...
Most Helpful Critical Review
Creases galore
They canceled my beloved proof it so I tried this, it feels and looks similar to the proof it but if you have oily lids or struggle with creases don't bother. Photo not even 45mins after applying my setting spray
417 results
Dry Lids + sensitive eyes
This transformed my eye makeup. I've hesitated to use an eyeshadow primer because most are drying and irritate the lid at removal. This is not like any of those primers and it works EXCELLENT for dry delicate eyes. Not only does it smooth and allow my shadow work to adhere and SHOW UP, it actually makes it much easier to remove because the shadow sticks to this, not my skin. I read all the reviews but decided to try it because something was just not working with my typical eyeshadow method. This solved the problem and made me feel more confident bc eyeshadow shows up just as intended. Try it if you have dry skin. A little bit at a time and smooth on with your fingers.
It goes on wet and stays wet and oily
It went on wet and oily and wouldn't dry enough to be able to put on shadow. I even tried putting on a stick shadow and it didn't work
Terrible!
I bought this as a replacement for my usual primer. Right away I knew something was off. First it went on sticky and within 30 seconds my eyelids were burning! I raced to wash it off and even afterwards my lids were red. I don't know what kind of demon chemicals are in this but I will be returning for a refund.
Not for me
Made my eye lids chalky and my shadow looked dry dry.
great not just for the price
I have already repurchased this eye primer twice. it sets itself but eyeshadow still sticks and blends on top of it very nicely. I have oily lids and it prevents creasing. I put this on the entire lid blend matt shadows in my crease and apply a glitter primer directly on top of this primer on the middle of my lid to place my shimmer and I never have issues with creasing on my shimmer anymore.