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Summary
KVD Beauty Super Pomade Vegan Eyeliner, Shadow & Brow Pigment is a one-pot wonder for waterproof eyeliner, shadow and brows, in many long-lasting colors.
Benefits
- One pot of creative potential: Use for graphic lines, blown out shadows, brow transformations and more
- Smooth, creamy, instantly bold pigment payoff makes your artistry hassle-free
- 100% vegan
Features
- 96%* agree it has instant payoff
- 96%* agree it has a creamy formula
- 96%* agree it feels weightless
- *In a consumer study on 32 volunteers over 24 hours
Key Ingredients
- Kaolin Clay Blend - Vegan mineral clays help create a creamy, comfortable texture
Item 2570699
No water needed to activate!
Use the #70 Pomade Brush for eyeliner and brow application. Its firm, angled bristles give you extreme control and effortless strokes.
Choose your favorite synthetic eyeshadow brush, or use your finger, to apply Super Pomade as eyeshadow.
Close cap tightly after use.
Isododecane, Trimethylsiloxysilicate, Dimethicone, Kaolin, Silica, Polyethylene, Phenoxyethanol, Caprylyl Glycol, Disteardimonium Hectorite, Triethoxycaprylylsilane, Lecithin, Synthetic Fluorphlogopite, Propylene Carbonate, Tocopheryl Acetate, Bht, Blue 1 Lake (CI 42090), Titanium Dioxide (CI 77891), Ultramarines (CI 77007).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
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Most Helpful Positive Review
GENIUS POMADE! THE BEST POMADE I'VE EVER TRIED!
When I say it's the best ever, it's because I've literally tried a ton of them! I just bought awhile back, my 1st ever pomade from her & her MAGIC multidimensional looking eyebrow powder from her line & it was the best purchase I've made in Cosmetics in 2018. I kid you not!!! And No, you DO NOT Want...
Most Helpful Critical Review
Horrible to use as eyeliner!
This was recommended to me by an Ulta employee I got the white one and I was told I could mix it with my favorite eyeshadow to get it that color eyeliner or I could just put the powder over where I lined my eyes with this pomade. Unfortunately it's very difficult to work with on its own I did not tr...
2334 results
Holds up as long as you need it too!
Verified Buyer
Reviewed at

I'm so glad I found this! I went on a question for the blackest black eye shadow that wouldn't budge throughout my long days at work as well as stay on throughout sweating and dancing all night when I would go out. Stoked to say, THIS HAS WORKED BETTER THAN ANYTHING I HAVE TRIED. When I use this, I put in a black powder eye shadow over top immediately to blend it out better and give it the look I like with soft edges, and this also helps the powder not move. I have also used the deep plum with the black in the same way and it looks great. I wish I could add a photo! I agree with people's comments I've heard, such as can be hard to blend as it dries fast, but quickly adding powder to it and blending it with a brush that way has been perfect. Some people have mentioned they feel it dries out before you go through the whole container, and I'm here buying it again because that is true - but it has literally been months and months before I even had to replace them! (I like holding onto old makeup for body make up for Halloween, so I'm sure it will still be used!) I've received endless compliments since I've been using it. People are blown away that even after sweating and working all day and living life in the southern hear, it looks like I had just applied it. I will sing all the praises as I feel I've struggled with finding things as my skin gets really oily and I have creases under my eyes other shadows likes to accumulate and clump as the day goes on. I truly mean it when I say this stuff is wonderful if you get it on right! Totally worth the learning curve :sign_horns:
Far from "creamy"/extremely difficult& HARD 2 get on brush
I don't get it, I used the tester at ulta and it wasn't hard… it's rock hard & tester was creamy but also "broken in"… it's very hard to find a pomade to match my bright red hair so I was so excited.. Kylie's brand has been 5x better. Is it just me?
The best
Verified Buyer
Reviewed at

I use it on my eyebrows. It's the best I've ever used. I love it.
Meh other options are out there
Verified Buyer
Reviewed at

Its not very easy to use and I feel it drys really fast when trying to spread it out while putting on the brows.. back to Anastasia Beverly it is
Standard
I been using KVD products for a fee years by now. And when is about eyeliners, I can't play with that! Is literally the essence of the make up. They increase the price and the quality decrease. I cant even get it out of the pod. Some colors are amazing, and some colors had a very bad ingredients. It would be wonderful if what they use for the brown liner they use for all.