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Summary
KVD Beauty Super Pomade Vegan Eyeliner, Shadow & Brow Pigment is a one-pot wonder for waterproof eyeliner, shadow and brows, in many long-lasting colors.
Benefits
- One pot of creative potential: Use for graphic lines, blown out shadows, brow transformations and more
- Smooth, creamy, instantly bold pigment payoff makes your artistry hassle-free
- 100% vegan
Features
- 96%* agree it has instant payoff
- 96%* agree it has a creamy formula
- 96%* agree it feels weightless
- *In a consumer study on 32 volunteers over 24 hours
Key Ingredients
- Kaolin Clay Blend - Vegan mineral clays help create a creamy, comfortable texture
Item 2570699
No water needed to activate!
Use the #70 Pomade Brush for eyeliner and brow application. Its firm, angled bristles give you extreme control and effortless strokes.
Choose your favorite synthetic eyeshadow brush, or use your finger, to apply Super Pomade as eyeshadow.
Close cap tightly after use.
Isododecane, Trimethylsiloxysilicate, Dimethicone, Kaolin, Silica, Polyethylene, Phenoxyethanol, Caprylyl Glycol, Disteardimonium Hectorite, Triethoxycaprylylsilane, Lecithin, Synthetic Fluorphlogopite, Propylene Carbonate, Tocopheryl Acetate, Bht, Blue 1 Lake (CI 42090), Titanium Dioxide (CI 77891), Ultramarines (CI 77007).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Most Helpful Positive Review
GENIUS POMADE! THE BEST POMADE I'VE EVER TRIED!
When I say it's the best ever, it's because I've literally tried a ton of them! I just bought awhile back, my 1st ever pomade from her & her MAGIC multidimensional looking eyebrow powder from her line & it was the best purchase I've made in Cosmetics in 2018. I kid you not!!! And No, you DO NOT Want...
Most Helpful Critical Review
Horrible to use as eyeliner!
This was recommended to me by an Ulta employee I got the white one and I was told I could mix it with my favorite eyeshadow to get it that color eyeliner or I could just put the powder over where I lined my eyes with this pomade. Unfortunately it's very difficult to work with on its own I did not tr...
2334 results
2 Stars
Verified Buyer
Reviewed at
I normally use this and I have for many many years, but what I got is so dry I have to warm it up to use it. It's not crusty dry, but you can barely get it on the brush.
Disregard the instructions
So i love this pomeade, specifically for brows BUT the instructions say you dont need water to activate this but i find is easier to work with, goes on easier & has a brighter pigment to it when activated. I personally use Evian facial spray to activate mine & seal it with Charlotte Tilbury setting spray.
It lasts on you eyes
Verified Buyer
Reviewed at
It lasts on you eyes for a long time
5 Stars
Verified Buyer
Reviewed at
My order came quickly (5 days~) and it was packaged nicely. I'm stock piling!!! Darkest pigment I've seen.
Aubergine was a major disappointment…
This pomade came very hard in the pan and picking it up on a brush is very difficult. I used it first as an eyeliner and the consistency was so waxy that it just crumbled and created a very dry and streaky line. I've used pomades from other brands as a liner before and have never had such a hard time getting one to work. I had to apply several layers for it to even show up on my light-medium skin and even after all the effort, it looked like I had applied my liner with an old cheap waxy crayon from a kid's art kit. I've tried a few more times since to get it to work by warming it up or applying oil. Warming it up gives a slightly smoother application but the pigmentation is still lacking and it still feels waxy and drags a lot. I added the tiniest bit of oil and it sheared the pigment out even worse. As a shadow, the application was patchy and extremely difficult. All in all, this was a total waste of money. I was excited because Aubergine is a great color that I would use a lot, but the final effect is not worth all the hassel AT ALL.