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Highlights
Summary
Pound Cake's Red Batter Cake Batter Liquid Lipstick is an innovative clean lip formula that applies like butter and can be used as a lipstick, lip tint, or lip stain. Built with color theory in mind, it comes in multiple shades for different lip tones - so everyone can get their perfect shade.
Benefits
- Non-drying
- Comfortable and moisturizing throughout the day
- No flaking or crumbling
- Long-lasting
- Vegan
- Gluten-free
- Smells sweet (like cake batter)
- Paraben-free
- Nut-free
- Soy-free
- GMO-free
Features
- 1x TIME Magazine Best Invention of the Year
- 2x Allure Best of Beauty Award
- 1x Essence Best in Black Beauty
- 1x Harper’s Bazaar Icon Award
- 1x Nylon Beauty Hit List Award
- 1x Glamour Best of Clean Award
- 1x Self Magazine Health Beauty Award
Key Ingredients
- Avocado Oil: To promote collagen in the skin and lock in moisture
- Vitamin E: To help prevent UV damage and toxic pollutants to the skin
Item 2614422
For Full Coverage: Take one dip and use the flat applicator to slowly and evenly apply product to your bottom lip. Press your lips slightly together so the product transfers to your top lip. Dip the applicator in the vial for one last dip, and apply the applicator to your top lip, filling in the rest of your lips with the Cake Batter.
For Light Coverage: Take just *one* dip and use the flat applicator to apply the product to your fingertip. Gently rub the pigmented product to your bottom and top lips for a more sheer tint.
Isononyl Isononanoate, Trimethylsiloxysilicate, Silica, Isododecane, Mica, Polyhydroxystearic Acid, Vp/Eicosene Copolymer, Dimethicone, Flavor (Aroma), Glyceryl Behenate, Hydrogenated Polycyclopentadiene, Isopropyl Myristate, Disteardimonium Hectorite, Polyethylene, Propylene Carbonate, Isopropyl Titanium Triisostearate, Triethoxycaprylylsilane, Stearalkonium Hectorite, Caprylyl Glycol, Ethylhexylglycerin, Persea Gratissima (Avocado) Oil, Tocopheryl Acetate, Coumarin.
May Contain: Red 40 Lake, Red 7 Lake, Red 28 Lake, Red 6 Lake, Red 33 Lake, Yellow 5 Lake, Yellow 6 Lake, Blue 1 Lake, Iron Oxides.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Can't Get Enough!!!
The smell alone makes this product already so delicious, but add on the fact that it delivers on its promise of coverage for multiple lip tones and you have a winner! The color is so beautiful - I never thought I'd be able to find a red that worked for me but also lasted on my lips with a single app...
Most Helpful Critical Review
I wanted to love it but…
I wanted to love it. The website says, "long lasting wears for 7-8 hours". I can't say that's true. I've used it twice and both times had ombré lips within an hour. Meaning, I applied, went for cocktails, walked into the bathroom and too much of the lipstick was left on the glass. I emailed to see i...
232 results
Delicious matte lippies
Reviewed at

Beautiful creamy matte liquid lipstick which smells delicious! Lobe the red shade that I picked ! It looks gorgeous and great for my olive tone skin color! Definitely recommend these shades and would love to try other shades in future! Gifted by Cake pound cake
Beautiful lippie
Reviewed at

I looove how this color looks on me! It compliments my brown skin so perfectly. There was very little transfer and my lips felt moisturized to the maximum. This was my first time trying Pound Cake but it will not be my last. I was gifted by poundcake
Gifted by poundcake
Reviewed at

I was gifted by poundcake in exchange for my honest review. I've always wanted to wear red lipstick but felt like every shade I tried never worked for my skin tone. Which is why I became interested in Poundcake, after learning about how their lippies were made with brown/black women in mind!! After following the brand's recommendations on which shade would look best on me, i picked red bean. When I tried it, omg. I felt like it was perfect. I didn't even need a dark lip liner to make it look good on me. Yes, the product is matte BUT it didn't make my lips feel/look dry and I wore it all night!! PLUSSSS, it smells SO SO good. Like actual cake😍 i was so impressed and happy that I finallyyy found a red lipstick that I feel confident wearing :')
Love!
Reviewed at

This lipstick by cake batter is so good!!! I've yet to find a red shade lipstick that looks good on me but this one is so beautiful!! I love the formula it applies very nice and isn't drying, another thing I loved was the packaging, I love cute packaging and presentation!! Also the smell is amazing! Gifted by pound cake for my honest review
Love the red
Reviewed at

I was gifted by pound cake. I received their lipst