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Summary
Highlights
Color your hair with confidence with Madison Reed Radiant Hair Color Kit. The award-winning hair color is formulated to deliver multi-dimensional color and 100% gray coverage for salon-gorgeous results at home. Plus, it's ammonia-free, cruelty-free and made with ingredients you can feel good about.
Benefits
- 100% gray coverage.
- Long-lasting, artisan-crafted salon color with beautiful multi-tonal results for all hair types.
- Works in as little as 35 minutes.
- Thick cream color: no drips, no mess, no harsh smell.
- Leaves hair feeling healthy, conditioned & shiny.
- Made from ingredients you can feel good about: keratin, argan oil, and ginseng root extract.
- Cruelty-free: not tested on animals.
- Sustainable packaging.
- Made in Italy.
- For best results, stay within two shades of your natural color.
- When coloring your roots, pair with Madison Reed Color Reviving Gloss to add brilliant shine to your mid-lengths and ends.
- Best paired with Madison Reed Color Protecting Shampoo and Conditioner to nourish and lock in your vibrant color.
- Pro tip: Need help finding your perfect shade? Text your selfie to 34757 to get instantly shade-matched! Message and data rates may apply.
Includes
- Radiant Cream Color (1.7 oz)
- Conditioning Color Activator (2.5 oz)
- Pair of Gloves (2 ct)
- Cap
- Barrier Cream (0.7 oz)
- Cleansing Wipe
- Color Protecting Shampoo and Conditioner (0.5 oz each)
Formulated Without
- Ammonia
- Parabens
- Resorcinol
- PPD
- Phthalates
- Gluten
- SLS
- Titanium Dioxide
Item 2508873
A few tips to help you color with total confidence:
Skin Allergy Test - Madison Reed always recommends you do a sensitivity test before coloring your hair. At least 48 hours beforehand, mix 1 part Radiant Cream Color (a small squeeze) with 1.5 parts Conditioning Color Activator (a few drops). Use a cotton swab to apply a quarter-sized amount to a small patch of skin behind your ear or inside your elbow. Keep dry. Wait 48 hours. If there is no sign of change to the area, then you're ready to color. Always consult your physician if you have questions or concerns. If you've had a sensitivity to hair color in the past, you may be more likely to have a reaction.
Please see the instructions included in your Radiant Hair Color kit for the best application to achieve your desired results.
Tips and tricks from the experts - Wear a shirt or smock that buttons or zips up the front to make cleanup easy. Begin with dry, unwashed hair. The day after your last shampoo is best for coloring. Make sure hair is free of styling products as they coat hair and may block the color.
Total Color Processing Time = 35 minutes (or 45 minutes for maximum gray coverage)
Precautions: Everyone is different, and all permanent hair color contains ingredients which can cause an allergic reaction, which in rare cases, can be severe. Therefore, you must follow the precautions listed on the included instructions.
Radiant Cream Color: Water, Stearyl Alcohol, Ethanolamine, Propylene Glycol, Cetyl Alcohol, Ceteareth-25, Cocamide Mea, Toluene-2,5-Diamine Sulfate, Ceteth-2, Polyquaternium-6, Argania Spinosa Kernel Oil, Hydrolyzed Keratin, Panax Ginseng Root Extract, Dimethicone, Palmitic Acid, Ascorbic Acid, EDTA, Sodium Hydrosulfite, Sodium Sulfite, Butylene Glycol, 2-Methylresorcinol, P-Aminophenol, 4-Chlororesorcinol, M-Aminophenol, 2,4-Diaminophenoxyethanol Hcl.
Conditioning Color Activator: Water, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Laureth Sulfate, Propylene Glycol, Dimethicone, Oxyquinoline Sulfate, Pentasodium Pentate, Phosphoric Acid, Tetrasodium EDTA, Etidronic Acid.
Cleansing Wipe: Water, Isopropyl Alcohol, Glycerin, Polysorbate 20, Sodium Cocyl Glutamate, Sodium Lauryl Glutamate, Disodium Cocyl Glutamate, Tetrasodium Glutamate Diacetate, Ethylxexylglycerin, Phenoxyethanol, Fragrance.
Barrier Cream: Water, Mineral Oil, Dimethicone, Glycerin, PVP, PEG-40 Hydrogenated Castor Oil Stearic Acid, Argania Spinosa (Argan) Kernel Oil, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Glyceryl Stearate, PEG-100 Stearate, Disodium EDTA, Ethylhexylglycerin, Sodium Hydroxide, Phenoxythanol, Fragrance.
Color Protecting Shampoo: Water, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Disodium Cocoamphodiacetate, Aloe Barbadensis Leaf Juice, Glycol Distearate, PEG-120 Methyl Glucose Dioleate, Keratin, Hydrolyzed Keratin, Panax Ginseng Root Extract, Argania Spinosa (Argan) Kernel Oil, Hydrolyzed Lupine Seed Extract, Hydrolyzed Rice Protein, Hydrolyzed Quinoa, Glycerin, Panthenol, Cocamidopropyl Hydroxysultaine, Guar Hydroxypropyltrimonium Chloride, Trideceth-12, Polyquaternium-10, Sodium Cocoyl Glutamate, Phenoxyethanol, Ethylhexylglycerin, Trimethylsiloxyamodimethicone, C11-15 Pareth-7, Cocamidopropyl Dimethylamine, Butylene Glycol, Benzyl Alcohol, Caprylhydroxamic Acid, Sodium Chloride, Fragrance.
Color Protecting Conditioner: Water, Aloe Barbadensis Leaf Juice, Cetearyl Alcohol, Stearyl Alcohol, Polyquaternium-7, Behentrimonium Chloride, Stearalkonium Chloride, Hydrolyzed Lupine Seed Extract, Hydrolyzed Rice Protein, Keratin, Hydrolyzed Keratin, Panax Ginseng Root Extract, Argania Spinosa (Argan) Kernel Oil, Jojoba Esters, Panthenol, Beta-Glucan, Glycolic Acid, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Amodimethicone, Trideceth-12, Cetrimonium Chloride, Hydroxyethylcellulose, Guar Hydroxypropyltrimonium Chloride, Centrimonium Bromide, Phenoxyethanol, Ethlyhexylglycerin, Isopropyl Alcohol, Butylene Glycol, Fragrance.
This brand is excluded from most Ulta Beauty coupons.
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Questions
Ask a QuestionQ&A
Showing 20 out of 1292 Questions
- Q
I use 5N Calabria in Madison Reed Root Perfection Root Touch Up Kit wHAT COLOR SHOULD I USE FOR Madison Reed Radiant Hair Color Kit
- Asked by SNEHA
- Official Answer By Madison Reed - SyndicationHello! We suggest taking our Color Quiz to help you find your perfect match: https://www.madison-reed.com/color-advisor-ultaWas this answer helpful to you
- Q
I have naturally dark brown hair but have had it colored black for years.I've been using MR Pescara or Postiano for several years. I would like red highlights. Which of the Red Shades would work best? Also any specific details I need to pass on. I'm going to have my hair highlighted by a professional hairdresser. Like Trieste Red which is a dark mahogany but I like the Rimini which is a dark garnett red. I notice it is not as good at coverage of gray but the color is gorgeous. The only color available locally right now is Trieste Red. What do you recommend?
- Asked by HorseLady
- Official Answer By Madison Reed - SyndicationHello! After you have had your hair lightened, we suggest taking our Color Quiz to help you find your perfect match: https://www.madison-reed.com/color-advisor-ultaWas this answer helpful to you
- Q
Can color be used on a wig?
- Asked by Ja
- Official Answer By Madison Reed - SyndicationWe do not recommend coloring wigs.Was this answer helpful to you
- Q
How do i find my match
- Asked by Chrissy
- Official Answer By Madison Reed - SyndicationHello! We suggest taking our Color Quiz to help you find your perfect match: https://www.madison-reed.com/color-advisor-ultaWas this answer helpful to you
- Q
I currently have a medium brown hair color with red/golden undertones. Will this color make me a dark/sandy blond
- Asked by Stewdew
- Official Answer By Madison Reed - SyndicationHello! The end result will depend on the starting point, and if the hair is colored or not. We suggest taking our Color Quiz to help you find your perfect match and ensure this will work for you: https://www.madison-reed.com/color-advisor-ultaWas this answer helpful to you
- Q
Hi! I was matched as Ravenna Brown, but I'm hoping to go lighter, closer to my natural, medium ash brown. Is it ok to still use a lighter shade?
- Asked by K- 40 with Grays :)
- Official Answer By Madison Reed - SyndicationHello! Hair color does not have the ability to lighten hair color, if going lighter is your goal, and your hair is colored, we recommend a salon service to lighten.Was this answer helpful to you
- Q
Will one box be enough if u have long hair?
- Asked by Erica
- Official Answer By Madison Reed - SyndicationHello! If your hair is longer, we do recommend two, however you can mix one first, and only mix the second if needed.Was this answer helpful to you
- Q
I have auburn hair reddish brown. I don't like it real red would the 7.5 nna umbra light brown work
- Asked by Hair buff
- Official Answer By Madison Reed - SyndicationThe Umbria Light Brown will be a more neutral shade with ash tones that will help neutralize unwanted red tones. If you are looking to keep some of the more natural warm tones and have minimal gray, you may consider the Lucca Light Brown. If you want to eliminate as much warmth as possible and have a significant % of gray we would recommend the Umbria Light Brown.Was this answer helpful to you
- Q
Is it permanent?
- Asked by Xtina
- Official Answer By Madison Reed - SyndicationHello! Yes, our Radiant Cream Color is permanent color.Was this answer helpful to you
- Q
I am a true light brown. Do I use this all over and root touch? Too, others always would sting my hair but I noticed there were several things not in this…compared to the cheaper ones. What makes hair color burn so bad?
- Asked by Foxy
- Official Answer By Madison Reed - SyndicationHello! How you apply depends on your hair needs, please make sure to read the instructions fully before using. As you have experienced sensitivities in the past, we do recommend doing a patch test 48 hours before applying every time.Was this answer helpful to you
- Q
If I am 6n medium brown in root touch up what do I use for the overall hair color?
- Asked by Sue
- Official Answer By Madison Reed - SyndicationHello! We suggest taking our Color Quiz to help you find your perfect match: https://www.madison-reed.com/color-advisor-ultaWas this answer helpful to you
- Q
Does Ulta carry Madison Reed hair color shades: Palermo Black (3NVV) and Trieste Red (5NRM)?
- Asked by Gab
- Official Answer By Madison Reed - SyndicationHello! Ulta does carry Trieste Red.Was this answer helpful to you
- Q
Hair color kit instead of using all in once , can i use half and half later on? After open the box. If i take half color and activater in bowl and left over unuse color can i use after couple weeks when i need?
- Asked by Naya
- Official Answer By Madison Reed - SyndicationMadison Reed Radiant Cream color kits are created to make at home hair coloring a convenient and seamless experience. We do not suggest mixing in small portions as this may affect end-results. It’s imperative to your results that enough product is used to fully saturate your strands. If you do mix smaller portions, we strongly suggest using a kitchen scale to get accurate measurements. Our mixing ratio is 1 part color to 1.5 parts activator. If your kit contains any of the following shade 9N, the mixing ratio changes to 1 part color to 2 parts activator. It is important to make sure to cap the remaining product separately and air-tight for future uses. Pro-tip! When mixing smaller portions be sure to use non-metallic items to do so.Was this answer helpful to you
- Q
I've turned my hair blonde /an orange brass color using bleach kits next I tired an ash blonde kit and it ended up with some bluish shading and still orange I'm okay with dying a light brown at this point to cancel out the orange/brass tones what would you suggest
- Asked by Help!!
- Official Answer By Madison Reed - SyndicationHello! We suggest taking our Color Quiz to help you find your perfect match: https://www.madison-reed.com/color-advisor-ultaWas this answer helpful to you
- Q
Hair color kit and root touch, I do not see on the box expiration date. Do both product does have expiration date? Good for how long?
- Asked by Naya
- Official Answer By Madison Reed - SyndicationThank you for reaching out. Our color kits and root touch up kits are good for 3 years. You can find this on the crimped portion of the color tube or near the barcode on the root touch up kit.Was this answer helpful to you
- Q
8NN and 9NN Do you have colors like this? Also do you have a platinum color for roots or full color I'm trying to get to a color where I don't have to color my gray/ white roots
- Asked by S
- Official Answer By Madison Reed - SyndicationHello! Great question. The formula varies depending on the brand used. To find your best match we suggest taking our color quiz here: https://www.madison-reed.com/color-advisor-ultaWas this answer helpful to you
- Q
I used this product about a month ago, but i dont think i used enough. I have like 1/3-1/2 the bottle left. Can i use the product i have again, even though its been sitting in the bottle mixed for a month or should i just buy a new kit?
- Asked by Ashley
- Official Answer By Madison Reed - SyndicationHello! Once mixed the color is only good for about 90 minutes. The color and activator can be split prior to mixing in a color bowl, and can be applied with a brush. The caps must be replaced on the unused halves to save them.Was this answer helpful to you
- Q
if I am 5N dark brown in the root touch up what color would I be in the all over hair color
- Asked by LJ
- Official Answer By Madison Reed - SyndicationHello! Our closest match to 5N in Root Perfection, is our Torino Brown 5NA.Was this answer helpful to you
- Q
Is this keratin safe?
- Asked by Adrianna
- Official Answer By Madison Reed - SyndicationHello! Our keratin comes from wool. The wool used for our keratin is sustainable and comes from healthy herds of sheep through a routine and humane shearing process done to keep the sheep healthy. We use keratin simply because it is the best ingredient available for hair repair and conditioning, and it is the protein hair is naturally made of.Was this answer helpful to you
- Q
Does this product expire? I do not see an expiration date.
- Asked by Angelica
- Official Answer By Madison Reed - SyndicationHello! This product is good for 3 years.Was this answer helpful to you
Reviews
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Most Helpful Positive Review
BEAUTIFUL COLOR - But a bit dark
This color could not be more natural looking. I was previously coloring my hair a light brown/ash blonde and wanted to go a medium/light brown copper red. The preview photos of this color are all very different. I was hoping to turn out on the lighter side, but mine came out pretty dark, but it is o...
Most Helpful Critical Review
Never Again
My color quiz matched me with lighter shades of blonde but I opted for this (it was still one of my matches) because it was darker and I am always afraid of going too light at home. According to the swatch online it did not look too far off of my natural color so I didn't think anything would go wro...
2723 results
0% gray coverage for a 100% gray coverage product
The color is great, cool brown as my hair pulls red. I left the product on for 45 minutes per direction for gray coverage, unfortunately, my grays are still gray. This is not a formula for gray hair coverage. Better coverage from a drug store than this product priced almost three times higher.
I would like to buy this product again and again
Hair Type Wavy Hair
I love this product!
Only hair color Product I ever use
Hair Type Wavy Hair
Great products!! Covers grey and leaves my hair shiny and smooth
Love love this hair products
Hair Type Wavy Hair
I absolutely love this hair color. Highly recommend
Does Not Cover Gray
Well, I wanted to try this for the gray coverage. Didn't happen. It also turned my hair a brass color. I sure hope I can return it. For a box color to cost this much, it should be better.