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Summary
Conscious Beauty at Ulta Beauty™
- Clean Ingredients
- Cruelty Free
- Sustainable Packaging Brand
The jane iredale PureBrow Brow Powder is a silky-soft, easy-to-use brow powder fills in brows for a soft, full, diffused look.
Benefits
- Soft, cushiony, easy-to-blend brow powder
- Fills in sparse brows for a fuller appearance
- Creates a natural, diffused look - no harsh lines or fallout
- Formulated with naturally-derived powders for optimal adherence
- Skin-loving ingredients support brow health
- Available in 6 natural-looking shades
Key Ingredients
- Boron Nitride helps to optimize skin adhesion
- Panthenol (Vitamin B5) helps to condition and moisturize brow hair
- Glycerin helps to lock in moisture and helps to maintain healthy hair
Brush brows upward and outward with the Spoolie. Using the Angle Liner/Brow Brush, apply brow powder to brows, filling in gaps along your natural contour. Brush through brows to diffuse the formula and set brows in place.
Mica, Boron Nitride, Ethylhexyl Stearate, Lauroyl Lysine, Diisostearyl Malate, Zea Mays (Corn) Starch, Polyvinyl Alcohol, Isononyl Isononanoate, Calcium Silicate, Caprylyl Glycol, Panthenol, Caprylic/Capric Triglyceride, Triisostearyl Citrate, Glyceryl Caprylate, Glycerin, Triethoxycaprylylsilane, Potassium Sorbate. [+/- Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499)].
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Free gift with purchase
Free gift with purchase
Online only free Lash Fixation Mascara deluxe with $40 Jane Iredale purchase (valid thru 6/28/25 on shipped purchases only. Full or partial pickup or same day delivery purchases do not qualify. While quantities last)
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Reviews
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Ratings Distribution
Most Helpful Positive Review
Great Product for Defined Natural Brows!
I have used several of Jane Iredale's eyebrow products for the past 12+ years. I used to use the Great Shape Eyebrow Kit in Ash Blonde many years ago though this product is no longer available. It was a powder and had a separate waxy product to use after the powder to keep the brows in place and on ...
Most Helpful Critical Review
pure brow powder
The pure brow neutral blond powder is bad for me because the color is a cool tone and too light for me. I need something that is the color of your original pure brow gel which I used for years. I also reviewed the new pure brow gel and that neutral blond is the same color as the powder. Not good on...
120 results
APPLIES MUCH BETTER THAN A
Reviewed at
APPLIES MUCH BETTER THAN A BROW PENCIL. GOOD COVERAGE
An unexpected like
Reviewed at
I love pur brow so was skeptical that i would like a powder application but once I got used to using a small brush, my eyebrows look fuller.
Don't buy.
Reviewed at
The container is ridiculously tiny and it doesn't come with any applicator. How is it supposed to be applied? Fortunately, I have a brush left from an old eyebrow powder. A complete waste of money.
Brow powder
Reviewed at
Easy to apply. Comes out looking so natural
This brow powder does not
Reviewed at
This brow powder does not have great coverage for grey and blonde eyebrows. I feel like the Purebrow Shaping Pencil does a much better job at covering.