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Summary
Create almost any look you want with one seriously nostalgia-inducing makeup pen. This all-in-one click pen packs four essential products into one sleek, easy-to-use, and even easier-to-stash design. Includes eyeliner, lip liner, brow pencil, and highlighter.
Benefits
- THE ORIGINAL VIRAL MAKEUP CLICK PEN: The iconic 4-in-1 makeup pen that started it all—nostalgia-inducing, endlessly useful, and frequently sold out. As seen on TODAY, InStyle, Into The Gloss, Teen Vogue, The Zoe Report, and more.
- 4 ESSENTIALS IN ONE: Brow pencil, eyeliner, lip liner, and highlighter—all in one sleek, pocket-sized pen. No sharpening required—just twist for precise, ready-to-use color anytime.
- CREAMY, HIGH-PIGMENT FORMULAS: Silky-smooth, tug-free textures glide on effortlessly for rich, buildable color that sets to a budge-resistant finish in seconds.
- INSTANT LOOKS, ANYWHERE: Designed for effortless beauty and touch-ups on the go—click, swipe, and blend to create defined eyes, sculpted brows, a naturally enhanced lip and glow in minutes. Available in 3 versatile shade combinations to suit every skin tone.
- TRAVEL-FRIENDLY, PURSE-READY DESIGN: Ditch the clutter. This all-in-one essential replaces multiple products with a lightweight, mess-free format you’ll actually reach for every day.
- VEGAN, CRUELTY-FREE, PARABEN-FREE, SULFATE-FREE
Features
- Comes in 3 shade collections: In a Rouge, Make a Mauve, Berry Busy.
In a Rouge (light skin tones):
- Eyeliner in black
- Brow pencil in taupe
- Highlighter in champagne
- Lip liner in a nude pink
Make a Mauve (light to medium skin tones):
- Eyeliner in black
- Brow pencil in a coffee brown
- Highlighter in champagne
- Lip liner in a mauve
Berry Busy (medium to deep skin tones):
- Eyeliner in black
- Brow pencil in a coffee brown
- Highlighter in champagne
- Lip liner in a deep berry
Key Notes
- Everything you need in a single twist. Super smooth, tug-free, vegan formulas deliver vivid, blendable color that glides on effortlessly for quick, polished looks anytime, anywhere.
Item 77002338
Click down on the tab of the shade you’d like to use, and apply: Eyeliner - use for tight-lining, waterline, and smudged smokey liner Highlight - pop on inner corner of eyes or under brows for an instant glow Lip Liner - use for lining lips, or filling them in for a soft, plush look Brow Pencil - use for filling in brows, soft eyeliner
Caprylic/Capric Triglyceride, Ozokerite, Tridecyl Trimellitate, Synthetic Wax, Microcrystalline Wax, Surose Tristearate, Sorbitan Stearate, Phenoxyethanol. May contain: Iron Oxides, D&C Red 7 Ca Lake, Blue 1 Lake, Iron Oxide Black, Mica, Iron oxide Red, Iron oxide Yellow, Titanium Dioxide.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Very Innovative!!
Very innovative product and thinking outside the box, well done! Thank you so much, It's a great idea, and I can't believe someone didn't do this sooner. I do gave a few comments on the product itself. The black is not really very black. It would be great to have a very, very deep black. Also, I fou...
Most Helpful Critical Review
Great form factor with too-generic colors
Pros: - Form factor like a pen is super fun and nostalgic. Is the main reason I ordered it - Form factor allows you to have 4 different make ups all in one small package. Its great for commuting, travel, or as an emergency backup Cons: - The eyebrow pen was way to dark for me and I'd like a thinner ...
3760 results
Its not long lasting
Reviewed at

I love the 4 in one idea. And the convenience. Instead of a highlighter I would have liked another color of lip, like a nude and a color. It is also not long lasting. It would be great to have a waterproof option. Because for me in Texas humidity is no joke so everything runs south after a few hours. The eyeliner smudges but still leaves a cast shadow of where it was; the lip liner goes away quickly when drinking a cup if coffee, highlighter and Eyebrow is harder to tell since I'm not rubbing but the highlighter has glitter which I'm not really a fan.
Great, but brow color could be darker
Reviewed at

Very convenient. Great for on the go make up, but I still carry my eyebrow pencil. For all shade ranges, the eyeliner, brows and the highligher are the same, only the lip color changes. I'm still probably on the lighter side of skin tones and the highlight is a bit ashy on me so I imagine people with darker skin tone can't use this as well. I wish this brand had a similar customization process to the subtle beauty brand. This would likely make the product more expensive, but it would be worth it to truly be able to only carry one pen around while traveling for light make up.
Not worth it
Reviewed at

Was excited to get this but was a bit disappointed
Love it! I'm hooked.
Reviewed at

I'm so enjoying the makeup pen! It's so portable and easy. I just learned a few minutes ago that turning it in the direction of the arrows pushes out more lip liner. I use the most of that but all of the multi pen products go on easy. I hope there is an option to get refills to install into the pen. I'm hooked!
Not enough product
Reviewed at

Loved the concept of this pen but there isn't enough product within it. I packed it for a twelve day trip involving air. While it helped me with packing, I ran out of the eye brow, highlighter, and lip liner with vacation to spare. I thought it twisted to get more out but mine was not the case. Not sure if I will purchase again.