Wella
Invigo Blonde Recharge Cool Blonde Purple Shampoo

Name: Invigo Blonde Recharge Cool Blonde Purple Shampoo
Brand: Wella
Price: 17.30 USD
Availability: InStock
Rating: 4.6 (128 reviews)

Size 10.1 oz|

Item 2541299

WRITE A REVIEW|Q&A

$17.30

Details

Wella INVIGO Blonde Recharge Color Refreshing Shampoo, for cool blonde tones, helps to fight brass and maintain the color of blonde tones.

Benefits

For cool blonde tones refreshes and maintains the brightness and vibrancy of natural or highlighted blondes
This purple shampoo prevents natural or colored blonde hair from yellowing and helps eliminate brassiness, leaving it soft to the touch
Apply to wet hair and lather
Leave for 3-5 minutes, then rinse thoroughly
Use with our Cool Blonde Shampoo for maximum effect

How to Use

Apply to wet hair and lather. Leave for 3-5 mins, then rinse thoroughly.

Precautions: Contains hair colorants. Do not apply this product if: you have ever experienced any reaction after coloring your hair, you have experienced a reaction to a temporary ''black henna'' tattoo in the past. Avoid contact with eyes. Rinse eyes immediately if product comes into contact with them.

Ingredients

Water/Aqua/Eau, Sodium Laureth Sulfate, Sodium Chloride, Cocamidopropyl Betaine, PEG-3 Distearate, Panthenol, Citric Acid, Fragrance/Parfum, Sodium Benzoate, Methylparaben, Tocopheryl Acetate, Propylparaben, Sodium Hydroxide, CI 60730/Violet 2, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Polyquaternium-10, Disodium EDTA, Benzoic Acid, Linalool, Hexyl Cinnamal, Benzyl Salicylate, Citronellol, Geraniol.

body{margin-left:12%}Product ReviewsRated 4.57 out of 5 stars128 ReviewsMost Helpful Positive ReviewCool Ashy Blonde/BrunetteThis product is hands down the BEST purple shampoo I have found; I have used 3 different ones for reference (Joico, Wella, and Kyn) and this is the only one that gives me what I'm looking for which is less brass all around. I have naturally light brown hair with goldeny blonde highlights and this shampoo takes EVERY bit of the golden brass tones right out. I used it for about 3 months and it turned the golden parts into a very ashy platinum blonde while make the brown parts very chocolate. My hairdresser even commented how nice it looked. It allowed me to go almost 6 months without getting my highlights touched up because everything blended so nicely. It also doesn't dye your scalp purple or dye parts of your blonde purple which is what i was experiencing with both of the other products. It also smells so good and does a good lather. It doesn't take any oil out for me but honestly I don't care because it does so good with my color. I use it maybe 2 times a week and a regular volume shampoo any other time. I can not recommend this product enough especially for the price.Most Helpful Critical Reviewgood product but certainly not the bestI normally use the redken purple shampoo & conditioner as I like those best but those are a bit pricey so was trying to save a little money & try new purple products that were a bit cheaper that works just as good as redken brand & smell nice so I decided to go with this as well as the conditioner after reading several great reviews. Overall it's a good product in my opinion but I have tried other purple shampoos & conditioners before using the redken that are slightly better than this wella brand. I regularly use purple shampoo & conditioner 3 times a week as I've heard if you use daily it can make your hair dry, Ive used these wella products a total of 4 times & left in for the max time it says on the bottle, I can still see some brassyness & I've used other products including the redken that took away the brassyness after just a couple uses. These products also do leave the lighter parts of my hair a very light purple color, I actually think it's pretty & I'm not sure if it's the shampoo, conditioner, or both but my hair does look shiny after using. I personally don't think neither shampoo or the conditioner smell all that great & I think for the price it should smell good, that is one issue for me when it comes to shampoos & conditioners is the smell which is why I never stuck with any other purple products before using redken. Honestly after I finish using this shampoo & the conditioner I'll probably continue my search to try a different shampoo & conditioner. I'd recommend this to anyone who is not worried about the smell & your hair looking lightly purple but if your like me & you like your shampoos & conditioner to smell nice then I suggest to pass on these wella products.Reviewed by 128 customersGreat shampoo for blonde hair5Kacie from OhioI use twice weekly on my platinum hair and also use the conditioner in combination. Shampoo and allow some time before rinsing to banish unwanted brass tones. I've tried tons of purple shampoo and this is one of the better brands I've tried. Great results and not too drying as purple shampoo can be. Smells nice too.Moisturizing purple shampoo!!!💜5Carlene from Vacaville, CaWash hair once a week to fight the yellow, does not dry hair out or mess with your toner.Hair feels GREAT!5Katie from San Diego, CAI've tried a few purple shampoos and they all leave my hair feeling dry and gross! This does not!!! I asked my new stylist what purple shampoo she suggested and I'm so glad I did! This left my hair feeling soft. Softer than a lot of shampoos I've tried! And it took out brass better than any other purple shampoo I've tried. It smells good. If you have blonde hair this is a must add to your routine. Highly highly highly suggest buying this!good product but certainly not the best3em from WashingtonI normally use the redken purple shampoo & conditioner as I like those best but those are a bit pricey so was trying to save a little money & try new purple products that were a bit cheaper that works just as good as redken brand & smell nice so I decided to go with this as well as the conditioner after reading several great reviews. Overall it's a good product in my opinion but I have tried other purple shampoos & conditioners before using the redken that are slightly better than this wella brand. I regularly use purple shampoo & conditioner 3 times a week as I've heard if you use daily it can make your hair dry, Ive used these wella products a total of 4 times & left in for the max time it says on the bottle, I can still see some brassyness & I've used other products including the redken that took away the brassyness after just a couple uses. These products also do leave the lighter parts of my hair a very light purple color, I actually think it's pretty & I'm not sure if it's the shampoo, conditioner, or both but my hair does look shiny after using. I personally don't think neither shampoo or the conditioner smell all that great & I think for the price it should smell good, that is one issue for me when it comes to shampoos & conditioners is the smell which is why I never stuck with any other purple products before using redken. Honestly after I finish using this shampoo & the conditioner I'll probably continue my search to try a different shampoo & conditioner. I'd recommend this to anyone who is not worried about the smell & your hair looking lightly purple but if your like me & you like your shampoos & conditioner to smell nice then I suggest to pass on these wella products.Spend your money elsewhere1Kay from New YorkI love wella but this line falls so short. I have naturally curly hair and this left my hair feeling stringy, a tangled mess, and did nothing for the color. I was using matrix purple shampoo and conditioner before and I will be going back to it. I use the wella fusionplex and absolutely love it, but for blonde care you're best to spend money elsewhere. This shampoo and conditioner is very watery and not moisturizing at all, and I noticed no difference in the brassiness of my hair afterwards. Extremely disappointed.Makes my highlights pop!5SackMom from FloridaBought this for the first time and was hesitant but I'm a Wella hair fan. Happy that I did as it really made my highlights stand out and I received lots of compliments! Highly recommend!Super good and well worth5Jayyy2 from AlabamaReally love this product made my hair look lighter and helped it stay platinum blonde 10/10 recommended!!!!The best!5561js from West Palm BeachThis is the absolute best purple shampoo for blondes. Buy it!Do your hair a huge favor!!!5Izzy from Detroit, MIIf you have blonde hair, You NEED this product. I have always struggled with my platinum hair looking yellow and have tried pretty much every purple shampoo you can think of. This one is IT. I noticed the difference as soon as I got out of the shower... It looked like I had just gotten back from the salon and got a toner gloss. For realz. This is some high quality stuff, 10/10. Thank you wella for making my blonde dreams come trueCool Ashy Blonde/Brunette5OP from North CarolinaThis product is hands down the BEST purple shampoo I have found; I have used 3 different ones for reference (Joico, Wella, and Kyn) and this is the only one that gives me what I'm looking for which is less brass all around. I have naturally light brown hair with goldeny blonde highlights and this shampoo takes EVERY bit of the golden brass tones right out. I used it for about 3 months and it turned the golden parts into a very ashy platinum blonde while make the brown parts very chocolate. My hairdresser even commented how nice it looked. It allowed me to go almost 6 months without getting my highlights touched up because everything blended so nicely. It also doesn't dye your scalp purple or dye parts of your blonde purple which is what i was experiencing with both of the other products. It also smells so good and does a good lather. It doesn't take any oil out for me but honestly I don't care because it does so good with my color. I use it maybe 2 times a week and a regular volume shampoo any other time. I can not recommend this product enough especially for the price.Hardly made a difference to my hair1Liv from Virginia charlottesvilleThe product smells amazing. That's literally all I can say good about it. It is very very drying. I tried the conditioner as well and I would not recommend. I washed my hair with both the shampoo and conditioner and notice a ton of yellow still in my hair so I did it again and waiting 10 minutes before washing. Still nothing. The conditioner did leave little silver streaks in my hair but no significant change. Purple shampoo usually bring my hair to a white blonde, all of it. So I was super disappointed because I paid so much for both products. I couldn't get what i typically buy because my stylists was out of bussiness due to covid. But I have used it about 6 times now in hopes it will do soemthing and still lots of yellow.Love Wella Toners, Purple Shampoo Not So Much!2Apy from Eastvale, CAI love having Wella toners used in my hair at the salon, so I figured this purple shampoo would work well. I was SO wrong. It did nothing to neutralize the yellow tint in my hair. I had switched over from Fanola No Yellow --I will be going back to using that. I also tried a new purple mask, B Uniq and it worked WONDERS.yikes3bryanna from Kingstonswitched to this from lanza shampoo. Did this make anyone else's hair feel thin after using this ?drying2Gary's Girl from Californiatoned my hair decently, but dried it out... matching conditioner isnt good either, this line is a pass for me.Tried many purple shampoos - won't be repurchasing this one2Stephanie from Long Island, NYI had an Ulta gift card and needed new blonde shampoo, so I switched from my Amika to this Wella shampoo. The Amika blows this one out of the water. I almost want to throw this one out and repurchase the Amika from another beauty supply store... I don't notice the shampoo taking any brass out of my hair, although the purple does deposit on my scalp.My favorite purple shampoo5L6 from Exton, PAI have tried many purple shampoos and this is my favorite and I'll never try another. Not only does it smell great, it leaves my hair soft and revived my blonde like I just left the salon!!LOVE WELLA, THEY DID IT YET AGAIN.5Brooke93 from MissouriI love all wella products I've tried so far. I'm dark brown with a blonde end balayage. This takes the yellow look out of the blonde SO fast. Blows my mind. And it's so soft after. I also use the conditioner to go with it.Love it after only 1 use!!5Golden girl from LouisianaI am going from black box dye to platinum blonde. It has been a process to find a good shampoo. I still have some brownish spots in my hair that are being stubborn and some brassiness. With only one use it has made my hair go from straw like to super soft! I have yet to see if it will take the brassiness out bc I don't see a difference there yet. But I would definitely buy it again on the account of it being so soft now!My hair felt so soft!4Dom from St. LouisThis product smells great and I love how it helps keep your hair toned. My hair was soft and moisturized. The only down fall is the blonde tape in hair extensions I've been using in the front of my temples for weight, started turning this rosy pink color. They went back to normal when I stopped using this product. I received this product complimentary for testing purposes.If you're a blonde you need this5Megan from Lost AngelesOne of the better blonde shampoos I have used. It didn't leave my hair feeling like straw and it took away all the brass color. I highly recommend it! * I received this product for free for testing pirposes*I would but this again5Vic from St louisI received this complimentary from influencer to test out and I absolutely love it! I've tried other hair products to deposit times to take away the brassy color of my hair but this one worked the best and I saw a difference even after one use. The smell wasn't overpowering, it left my hair hydrated and smooth, and I really like this product.Would buy again!!!4Twirlervicki from Wilkes Barre, PaI have been using this shampoo for a month now and I can honestly notice the difference in my hair.No more brassy and yellow tones in my hair. My one dislike about this product is that it doesnt leave your hair silky and shiny, so you really need the conditioner as well! I recieved this product for free for testing purposes.BEST product for blonde!5Jillian from Milltown, New JerseyLOVE this shampoo. I cannot stress how amazing it is. I've been coloring my hair blonde for years & have tried every purple shampoo in the books. I received this product complementary for testing purposes but I can 100% honestly say I'm going to be buying this again & again for personal use. With other purple shampoos I feel like it takes a few washes to see a difference but with one wash using Wella, I was already toned & back to my ashy blonde!Kept my blonde bright and fresh!5JLT from Blountstown, FlGreat shampoo for keeping blondes bright and fresh. Kept those brassy times away! I received this free for testing (will continue to purchase!)Smells amazing4Rubes from NCI received this shampoo for testing purposes. I have tried for about a month now and I honestly love it. It cleanses my hair but also tones my blonde nicely and I love how it's gentle bc it doesn't leave my hair feeling dry after!

WellaInvigo Blonde Recharge Cool Blonde Purple Shampoo

Details

Wella
Invigo Blonde Recharge Cool Blonde Purple Shampoo