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Highlights
Summary
dpHUE Gloss+ is a semi-permanent deep conditioning formula that deposits rich color in just 3-20 mins. The Gloss+ family includes 13 available hydrating pigmented shades and 1 sheer hue, leaving hair soft, luminous, and deeply moisturized for up to 8 washes.
Benefits
- Color boost with crazy healthy shine
- Works on natural or color treated hair
- Deep conditioning treatment
- Semi-permanent results
- Can be used as often as desired without any damage to hair
- No peroxide, ammonia or mixing
- Available in many shades
- Shades match and can be used with dpHUE Permanent Root Touch-Up Kit and dpHUE Color Touch Up Spray
- Cruelty-free and vegan
- 2022 Harper's Bazaar "Best Gloss" Hair Award Winner
Formulated Without
- Parabens
- Sulfates
- Phthalates
- Gluten
Item 2544614
Apply to clean, damp hair. Leave on for 3-20 minutes, depending on desired effect. Rinse thoroughly. Use as needed, whenever you want a color boost and to add extra shine. Lasts up to ten shampoos. All Gloss+ shades can be mixed with Sheer to create your ideal Gloss+ shade.
Water/Aqua/Eau, Cetearyl Alcohol, Propylene Glycol, Behentrimonium Chloride, Dimethicone, Polyquaternium-10, Triethanolamine, Parfum (Fragrance), Disodium EDTA, Phenoxyethanol, Ethylhexylglycerin, Basic Blue 99, Basic Red 76, Basic Brown 17, Basic Brown 16, Basic Yellow 57.
This brand is excluded from most Ulta Beauty coupons.
Questions
Ask a QuestionQ&A
Showing 5 out of 283 Questions
- Q
Can you put this product in clean dry hair and then rinse it out?
- Asked by Nicole
- Official Answer By dpHUE - Brand EngageFor best results, we recommend applying Gloss+ to clean, damp hair—not dry. Damp hair helps the product spread evenly and absorb more consistently. Applying on dry hair may lead to patchy results or uneven color payoff. So be sure to shampoo first, towel-dry, then apply Gloss+ evenly from roots to ends. Leave on for up to 20 minutes, then rinse thoroughly and follow with conditioner if needed!Was this answer helpful to you
- Q
Is the pigment from the glossy glaze the same pigment used in the Gloss+
- Asked by Allie
- Official Answer By dpHUE - Brand EngageGreat question! While both products add tone and shine, Glossy Glaze uses a temporary tint that gives subtle color and rinses out more quickly, while Gloss+ uses semi-permanent dye pigments designed to last longer and deliver deeper, more noticeable color. So no, the pigments are not the same—Gloss+ offers more intense, buildable color, while Glossy Glaze provides a sheer tint and shine that fades with each wash.Was this answer helpful to you
- Q
What's the difference between this product and the glossy glaze?
- Asked by sarah
- Official Answer By dpHUE - Brand EngageGloss+ is a semi-permanent that deposits color and deep conditions—perfect for boosting or refreshing your shade. Glossy Glaze is a quick shine treatment with a hue of tint. Some shades, like Cool Blonde, offer subtle toning effects, but it doesn’t deposit color like Gloss+.(some shades tone, like Cool Blonde) but doesn’t deposit color like Gloss+. Use Gloss+ for color, Glossy Glaze for shine!Was this answer helpful to you
- Q
would the color run if your and stain your clothes hair gets wet from the shower or pool or beach?
- Asked by Dee
- Official Answer By dpHUE - Brand EngageAfter your initial Gloss+ application and rinse, it’s normal for a small amount of color to wash out—but once your hair is dry, you’re good to go! The color won’t continue to run or stain your clothes if your hair gets wet at the beach, in the pool, or the shower. That said, chlorine and saltwater can cause color to fade more quickly, so if you're spending time in the sun or water, we recommend using a UV or color protectant spray to help preserve your tone and shine. Rinsing with clean water and applying a leave-in conditioner after swimming can also help maintain the vibrancy of your Gloss+ results.Was this answer helpful to you
- Q
Hi there! I have natural 60%gray with dark brown hair and want my gray hair to look more fresh and not yellow. Will this product work?
- Asked by Yezi
- Official Answer By dpHUE - Brand EngageGloss+ is a great way to add tone, shine, and softness to gray hair—but it won’t fully cover grays. If your goal is to freshen up dull or yellowing grays, we’d recommend trying Gloss+ in Sheer (for shine only) or pairing with a toning product specifically made to neutralize yellow tones—like our Gloss+ Toning Purple (if your hair is light enough for it to be effective). If you're looking to maintain contrast between your dark brown and grays while keeping them bright and clean-looking, Gloss+ Sheer can help enhance shine without depositing color. Just be sure to apply on clean, damp hair, and as always, do a strand test to see how your hair reacts!Was this answer helpful to you
Reviews
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Ratings Distribution
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Most Helpful Positive Review
Seems to work
I really hesitated to buy this because of the price and I wasn't sure how it would work but Ulta has such a libral return policy I thought I would try it. I used this when my hair had a lot of gray roots and I should have been using a box color like I usually do so this was a pretty tough test of th...
Most Helpful Critical Review
Does not work!
Discovered this at Ulta by accident. I was excited about this product. I'm getting tired of root touch ups every 2 weeks. Well it did nothing. I left it on for 40 mins. As I was waiting, it looked like my roots were turning golden brown. I needed darker, but I would have been fine with it. Washed ...
965 results
Will NOT Buy Again
Hair Type Wavy Hair
This product left my hair BLOTCHY as it did with other users. I Always read and follow instructions. Have used several similar products but never had results like this. Product was also so thick you could not pump it. Can't recommend to anyone. Maybe a bad batch? Returning.
Not for me
Hair Type Very Curly Hair
The two times I used DP Hue (one copper one auburn) the color on my hair was way off. I had brown hair with some strands of blonde poking through and using the copper I ended up with Maniac Panic bright red, which I was not expecting and slightly darker red with auburn. Could be my start point but these did NOT work for me.
Super impressed!
Hair Type Straight Hair
I am writing this after using this product because I am surprised at so many negative comments. I absolutely LOVED this product. I have naturally dirty blonde hair with light blonde highlights…. The golden blonde shade gave my hair life when it was dull…..it was unbelievably soft after using and looked like I just got fresh color. I made sure to wash and conditioner my hair first, as for a smell… I didn't notice anything and didn't need to use too much to cover my long hair. I would definitely recommend!!!
Splotchy Mess :-(
Hair Type Wavy Hair
Does NOT go on evenly. It picks up darker in different parts of the hair! If you have highlights hair and it's more dry in the highlights area- it will pick up very dark in those areas of highlights. My hair was very highlights light in the front and with this product now those highlights areas are SO dark- so dark compared to the rest. I do not like what this did to my hair sad :-(
Absolutely will keep buying!
Hair Type Straight Hair
I have a blonde balayage/full highlights. My natural hair color is light/medium brown with golden tips, like naturally. Ever since I started dyibg my hair a few years ago, I have never seen my virgin hair color again. With the Dark Blonde tone it quite literally took my hair back to how it looked when I was like 5 years old. Which I love, I also love that its temporary, and it made my hair super super shiny so I did not have to damage it.


