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Summary
KVD Beauty's lengthening and defining Full Sleeve Long + Defined Tubing Mascara creates 24-hour, flake-proof, smudge-resistant sleeves around every lash, and removes easily with warm water.
Benefits
- Mini size stashes away for maxed-out lashes on the go
- Clinically demonstrated to lengthen, curl, volumize & lift lashes
- 24H Tat-Tubing Technology builds 360 degree ultra-resistant polymer sleeves around every lash
- Stands up to humidity & sweat
- Flake & clump-proof, smudge-resistant 24-hour long wear
- Ink-black volume won't weigh your curl down
- Easily removes with warm water & gentle pressure from your fingertips
- First-of-its-kind brush features filigree bristles for clump-proof coverage & a fanned-out effect
- 100% vegan
Research Results
- 100% of users agree this mascara is easy to apply, build & layer*
- 100% of users agree this mascara stayed intensely black and did not weigh down their lashes*
- 97% of users agree this mascara easily & gently removes with just warm water*
- Non-irritating water removal - even on sensitive eyes*
- *Based on a clinical study on 31 volunteers, immediately after application and after 8 hours
Key Ingredients
- Acacia senegal gum helps the formula stretch over lashes for length & definition
- Berry wax creates lightweight, velvety volume without weighing your curl down
Item 2620724
Wipe off excess formula on the brush against the rim of the tube before applying. Start with one coat and build up while the formula is still wet to prevent clumping. Wiggle the wand at the base of lashes and comb through to coat each lash. Turn the wand vertically and lightly graze lashes for added length. Keep it turned vertically to reach the inner corner and lower lash line.
Easy Water Removal: Wet your fingers with warm water and press against your lashes for a few seconds. Use gentle pressure to easily slide the sleeves off your lashes.
Aqua/Water/Eau, Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire De Carnauba, Rhus Verniciflua Peel Wax, Polyurethane-35, Butylene Glycol, Polyglyceryl-10 Stearate, Cetearyl Alcohol, Palmitic Acid, Stearic Acid, Acacia Senegal Gum, Kaolin, Helianthus Annuus (Sunflower) Seed Oil, Bambusa Vulgaris Sap Extract, Phenoxyethanol, Potassium Hydroxide, Ethylhexylglycerin, Caprylyl Glycol, Hydroxyethylcellulose, Potassium Sorbate, Sodium Benzoate, Sodium Dehydroacetate, Methylpropanediol, Trimethyl Pentanyl Diisobutyrate, Phenylpropanol, Tocopherol, Disodium Phosphate, Sodium Phosphate, Iron Oxides (CI 77499).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Full-Cover
KVD Vegan Beauty has revolutionized the makeup industry by providing consumers with high-quality, cruelty-free products. Their Full Coverage Mascara is a game-changer in the mascara world, offering intense, voluminous lashes without the use of any animal-derived ingredients. One of the most appeali...
Most Helpful Critical Review
Would not buy even for $1
This mascara is SO BAD I want to warn others. No separation at all just clumps. Tried wiping extra off on tube, tissue paper; and even tried the applicator from my favorite mascara. It just blobs on. Thick and clunky. The wand is horrible too. Side bristles do not separate and tip holds way too much...
487 results
Not a tubing mascara
I've tried many tubing mascaras, I love the removal. The lack of raccoon eyes is the reason I stick with them. This mascara is NOT THAT. Its good coverage and length, but def not tubing. Stick with ulta brand or tarte.
I wish there was a waterproof version
It's very pretty but I can get similar results with cheaper formulas. My biggest issue is it flakes a lot! It becomes very irritating. It's not my first choice for a long day for that reason. And it does not tube. It makes your lashes look longer and thicker but it's not a traditional tubing formula. I prefer the waterproof version of lash paradise and will always recommend that one
It has taken me years to find a mascara this perfect.
I have tiny hooded eyes and not very long lashes at all. I'm so tired of all the other mascaras out there "melting" on the bottom of my eyes. This mascara absolutely does not smudge or smear. Its easy to wipe off & if you get a little bit on your eye lids its also easy to clean. My lashes alway come out looking long and never clumpy. As long as this product is around, I'll never buy another mascara.
Not a tubing mascara.
It looks pretty when you first put it on but it's itchy on the eyes, flakes, smears, and is not a tubing mascara when you remove it. Save the money and buy the milani tubing mascaea instead.
Always on point
Verified Buyer
Reviewed at

Love it! Still my fave eyeliner