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Highlights
Summary
IT Cosmetics Do It All Sheer Tint Face Balm is your ultimate 4-in-1 tinted moisturizer that transforms skin instantly and over time. This next-generation serum combines sheer, buildable coverage with 92% skincare ingredients for a radiant look that firms, hydrates, and minimizes the look of lines.
Features
- Made with 92% skincare ingredients including Hyaluronic Acid, Collagen Peptide***, and Vitamin E.
- Buildable, radiant finish for a luminous glow.
- Next-generation tinted moisturizer starts as a solid serum and melts effortlessly into skin.
- Available in 15 flexible shades.
- ***A biosynthetic collagen peptide similar to a protein fragment found in collagen.
- Key Ingredients:
- Hyaluronic Acid: Hydrates and plumps for all-day moisture.
- Collagen Peptide: A biosynthetic collagen peptide similar to a protein fragment found in collagen.
- Vitamin E: Moisturizes and provides antioxidant benefits.
Benefits
- 92% Skincare Base with Collagen Peptide***, Hyaluronic Acid, and Vitamin E for better-looking bare skin after just 4 weeks**.
- 4-in-1 Makeup Benefits for Instant & Over Time Skin Transformation.
- Provides buildable, sheer coverage with a radiant finish for a healthy glow.
- Visibly firms and minimizes the look of lines for smoother-looking skin.
- Provides 24-hour hydration, leaving skin feeling plump and comfortable.
- Blends effortlessly with no mess for easy, on-the-go application.
- ***A biosynthetic collagen peptide similar to a protein fragment found in collagen.
- **Based on a consumer study on bare skin after 4 weeks of daily use.
- Ultra-lightweight, serum-like texture that adapts to a wide range of skin tones with 15 sheer, flexible shades.
Research Results
- 91% said it minimizes the appearance of surface imperfections, like wrinkles and fine lines.*
- 92% of skincare base visibly improves skin when used daily for 4 weeks.**
- Provides 24-hour hydration and instant radiance.*
- *Based on a consumer study after 1 week of regular use.
- **Based on a consumer study on bare skin after 4 weeks of daily use.
Item 2650289
Tap with Brush or Fingers: Thanks to its ultra-blendable texture, simply dip your Heavenly Luxe™ Complexion Perfection Brush #7 or clean fingertips into the balm.
Blend It: Apply starting at the center of your face. Blend outward onto your face, neck, and décolleté to achieve a radiant finish.
Build It: Complete your look by applying an even layer. Add more product as needed to build up your desired level of coverage---no mistakes!
Aqua / Water / Eau, Dimethicone, Isotridecyl Isononanoate, Glycerin, Candelilla Cera / Candelilla Wax / Cire De Candelilla, Dipropylene Glycol, Polymethylsilsesquioxane, Peg-9 Polydimethylsiloxyethyl Dimethicone, Dimethicone/Polyglycerin-3 Crosspolymer, Polyglyceryl-4 Isostearate, Cetyl Peg/Ppg-10/1 Dimethicone, Synthetic Fluorphlogopite, Caprylyl Glycol, Phenoxyethanol, Ethylhexylglycerin, Tocopherol, Disodium Stearoyl Glutamate, Sodium Hyaluronate, Aluminum Hydroxide, Butylene Glycol, Carbomer, Sodium Lactate, Polysorbate 20, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Palmitoyl Tripeptide-1, Palmitoyl Tetrapeptide-7. [+/- May Contain / Peut Contenir CI 77891 / Titanium Dioxide, CI 77491, CI 77492, CI 77499 / Iron Oxides].
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Such a versatile product!
I was gifted this product by Gloss Angeles Confidential to review. This is my first product I've tried from It Cosmetics and it did not disappoint. This honestly feels like I'm putting on a moisturizer that just so happens to have pigment. I got to select 2 shades for my review: 110 Neutral and 12...
Most Helpful Critical Review
The Jury is still out
Thank you so much to the ladies at Gloss Angeles and iT Cosmetics for the opportunity to try this new launch. After first application I liked the product. It left my skin looking dewy. The coverage was nice and did cover what I wanted it too. I really liked how my skin looked. I did feel like it ex...
468 results
Interesting product, wears nicely
[I received this product in exchange for my honest review] I like the effect of this IT Cosmetics Do It All Sheer Tint Face Balm. It basically has the coverage of a tinted moisturizer, which is generally all I use for a base. It looks like it applies quite sheer, but once it's applied all over the face, you can certainly tell the difference in how it subtly evens out tone. It may just be that I'm not used to this specific type of product, but I do always find myself wishing it somehow came out of a tube instead, as I tend to apply it with my fingers and it takes a while to pick up enough of the product from the pot. Overall, I do like this product and the way it wears on my skin.


Definitely recommend
IT Cosmetics Do It All Sheer Tint Face Balm feels lightweight and hydrating, evens out skin tone with a natural sheer finish, and is perfect for everyday wear when you want light coverage with skincare benefits rather than a heavy foundation.


Hard pass
[I received this product in exchange for my honest review] I'll admit this has nice coverage and color match and my skin feels nice after using this several times. The huge disadvantage is the way it lays on my skin, no matter the moisturizer or primer, this makes my skin look worse. Instead of having a natural look and finish, it makes skin look rougher. I was excited about how easily this was to use but I'd pass on this and look at a cushion foundation for better and smoother coverage.


My New Staple
[I received this product in exchange for my honest review] Love, love, love this product! I can't say enough good things about it. The consistency is that of an expensive serum or moisturizer that effortlessly glides on the face. The coverage is beautiful. Not full coverage but absolutely covers up any imperfections. The packaging is a cute glass casing with a screw on lid. I feel the value of the product is worth the cost. I highly recommend.
natural finish and healthy-looking, radiant skin
[I received this product in exchange for my honest review] This tint is wonderful; it's lightweight and absorbs very well into the skin. This tint is wonderful; it's lightweight and absorbs very well into the skin. Este tinte es maravilloso; es ligero y se absorbe muy bien en la piel. This ink is wonderful, it's light and absorbs very well into the skin. Esta tinta es maravillosa, es ligera y se absorbe muy bien en la piel. It has a beautiful natural finish with a subtle glow that makes the skin look healthy and hydrated. The texture is light, and the packaging contains a good amount of product. It's perfect for applying with a brush, as it's difficult to blend with your fingers or a sponge. It lasts approximately 6 hours on your skin without needing to be touched up, and it doesn't leave an excessive shine on your face. I recommend it for a natural finish, and it's fragrance-free.

