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Free Gift with purchase
Free Ultimate Repair Night Hair Serum with $55 Wella purchase (valid thru 11.28.26 in-store or shipped orders only; pickup and same-day delivery not eligible. While quantities last; in-store availability may vary)
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Summary
Wella Colorcharm Vivid Darks Permanent Cream Color achieves vibrant color on naturally dark hair. This permanent dye lifts color up to 3-4 levels, no bleach needed, and helps combat damage with a built-in metal purifier.
Benefits
- Made with 5 nourishing lipids to leave hair soft and smooth to the touch with seamlessly even tone from root to tip
- Lifts 3-4 levels with no bleach needed
- Built-in metal purifier helps to combat damage
Formulated Without
- Phthalates and Parabens
Disclaimers
- VIVID DARKS color to be used with 30 volume developer only
- This product is designed for Naturally Dark Hair ONLY (not to be used on previously colored hair)
Item 2639135
Mix 1 part Wella Colorcharm VIVID DARKS hair color with 1 part Wella Colorcharm 30 volume cream developer. Apply to the hair using a bowl and brush. Develop for 30-40 minutes, then rinse, shampoo, and condition.
Aqua/Water/Eau, Cetearyl Alcohol, Propylene Glycol, Ammonia, Dicetyl Phosphate, 1-Hydroxyethyl 4,5-Diamino Pyrazole Sulfate, Ceteth-10 Phosphate, Steareth-200, Trisodium Ethylenediamine Disuccinate, Sodium Hydroxide, Sodium Sulfate, Ammonium Sulfate, 1-Naphthol, Sodium Sulfite, 6-Methoxy-2-Methylamino- 3-Aminopyridine Hcl, Ascorbic Acid, Parfum/ Fragrance, Xanthan Gum, Disodium Edta, 2,4-Diaminophenoxyethanol Hcl, 1-Hexyl 4,5-Diamino Pyrazole Sulfate.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Hair Type
Most Helpful Positive Review
High Quality Product! Does what it claims! Will be purcha...
I did some reading into Wella ColorCharm Vivid Darks Permanent Cream Color in Crushed Copper and was really looking forward to trying out this product and doing a review! I love playing around with colors in my hair! Crushed copped looked like it would be a great compliment to my hair. I knew 1 tub...
Most Helpful Critical Review
Not Burgandy
I used this on my hubby's hair who already has bleach on it, and on my Mom's hair who doesn't have bleach, but she has gray hairs. I followed the instructions, and even then, the color came out very vibrant and more of a hot pink, not what it shows on the box, I will say it might have been my fault ...
173 results
this color was not for me
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
i'm going to be honest with you. I've tried this and I really didn't feel confident in this burgundy hair color. I don't know why but with my skin tone and this burgundy color I feel like it's not a match with me. I don't feel confident so I wouldn't ever dye my hair burgundy ever again. The brand is great. It's just a color that doesn't suit my personality
Pretty shade!
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
Vivid darks permanent color crushed copper turned out to be a beautiful shade, the color is lovely. Great coverage on my hair, and it didn't leave any staining around my head/ear . I like this brand and will continue using it
Easy
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
Easy to use. Color sticks beautifully and is so vibrant. No weird dye scent. Cute box and packaging. Love the color. No stains like usual hair dye.
Easy to use
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
I love this product from Wella!! Vivid darks permanent cream color. I git it in Ruby Red. No bleach required to lift dark hair. I haven't seen if it fades quickly but we'll see !!
Not for me
Verified Reviewer
Submitted as part of a sweepstakes entry
Reviewed at
Did not like it at all. The color was okay but made my hair a little rough. I would not recommend. The smell is okay and packaging was good but just did not like the outcome!