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PÜR Cloud Balm Hydrating Lip Treatment
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Highlights
Summary
PÜR Cloud Balm Peptide-Infused Lip Treatment with Bakuchiol and Shea butter repairs dry, chapped lips with intense hydration. This lip care formula provides both immediate relief and long-term benefits.
Benefits
- Instantly soothes & hydrates dry, chapped lips
- Peptide-infused formula helps plump & define lip contour
- Creates a protective barrier to prevent moisture loss
- Improves lip texture & tone with continued use
- Can be worn alone or as a base under lipstick
- Provides both immediate & long-lasting hydration
- Helps diminish the appearance of fine lines around the lips
Features
- Cushiony balm texture feels lightweight on lips
- Non-sticky formula with a subtle natural sheen
- Can be applied throughout the day as needed
- Dermatologist tested and approved for sensitive skin
- Works overnight as an intensive lip treatment
- Comfortable wear without waxy or heavy feeling
- Formulated without parabens, phthalates, mineral oil, sulfates, gluten, BPA, fragrance, or animal-derived ingredients
Key Ingredients
- Peptides help stimulate collagen for fuller-looking lips
- Shea Butter and Coconut Oil provide deep, lasting moisture
- Vitamin E protects lips from environmental damage
- Hyaluronic Acid helps lips attract and retain moisture
- Natural plant oils create a comfortable, protective barrier
- PÜR's proprietary Ceretin Complex improves lip texture over time
- Squalane helps condition and soften lip texture
Item 2635091
Apply generously to clean, dry lips throughout the day as needed; for an intensive overnight treatment, apply a thicker layer before bed; can also be used under lipstick as a hydrating primer for smooth, comfortable color application.
Diisostearyl Malate, Caprylic/Capric Triglyceride, Bis-Diglyceryl Polyacyladipate-2, Polybutene, Helianthus Annuus (Sunflower) Seed Wax, Butyrospermum Parkii (Shea) Butter, Euphorbia Cerifera (Candelilla) Wax, Synthetic Wax, Bakuchiol, Sodium Hyaluronate, Glycine Soja (Soybean) Oil, Tocopherol, Sucrose Tetrastearate Triacetate, Ricinus Communis (Castor) Seed Oil, Flavor (Aroma), Glyceryl Caprylate, Hydrogenated Castor Oil, Sodium Saccharin, Mica, Titanium Dioxide (Ci 77891).
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Reviews
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Ratings Distribution
Most Helpful Positive Review
Solid Lip Balm
"Cloud-like," the first words that came to mind after pressing the soft gel/ silicone slant applicator tip to my lips. So soft!! The tip of this balm is curved in a shape that feels so organic and RIGHT when applying to your lips. Most lip balms or lip glosses have a hard applicator; doe-foot, rolle...
Most Helpful Critical Review
Super soft lips
I have been really into peptide lip treatments recently, so I was excited to try out PUR's Cloud Balm Peptide-Infused Lip Treatment. I have dry lips that are constantly in need of extra hydration, so I was curious to see how this product would stack up against my other faves. As a brand, I like that...
91 results
Okay but not really for me
Verified Reviewer
Reviewed at

I almost love everything about this. A lot of midrange balms and glosses tend to feel sticky or heavy but this one doesn't. The scent is a light vanilla which I ended up loving and it leaves my lips pleasantly glowing and slightly plump.I also have to say I'm in love with the shape of the applicator. It contours to the shape of my lips and doesn't leave any product stuck to it. It makes me love applying it, lol! I will say compared to other more expensive (like $20) lip balms, this just isn't as long lasting or moisturizing. I live in the lovely but windy city of Chicago and my lips have take a permanent toll. I unfortunately do see myself continuously reapplying. While this may not be my go to for moisturizing, I find pairing it with a lip liner to make custom transparent colors has been the next best thing for this **This review was collected as part of a promotion.
PUR peptide infused lip balm
Verified Reviewer
Reviewed at

I've tried countless lip balms, but Cloud Balm's Peptide-Infused Lip Treatment truly stands out. From the first application, it delivers a rich, cushiony texture that feels incredibly soothing and luxurious. The formula is non-sticky and glides on smoothly, leaving a subtle, healthy sheen without feeling heavy or waxy.What sets this balm apart is its peptide infusion — after consistent use, my lips feel noticeably smoother, plumper, and more hydrated. It works beautifully as both a daily treatment and an overnight lip mask, especially during colder months when lips need extra TLC. I also appreciate the elegant, minimalist packaging and the light, barely-there scent.Whether you're battling dryness or just want a lip product that actually does something beyond basic moisture, Cloud Balm is a game-changer. It's now a permanent staple in my skincare routine. **This review was collected as part of a promotion.
New favorite lip product!
Verified Reviewer
Reviewed at

I have dry skin and lips all throughout the year and have trouble staying hydrated. I am also always on the go with my two kids, so I needed a lip product that could stay in my purse. I love this balm from PUR! It goes on super smooth and has such a buttery texture. The glossy finish is perfect for wearing during the day but not too much for using at bedtime. I love how soft and smooth my lips feel when I apply this product. The peptides in the formula are very innovative. The packaging is simple and sleek. The applicator is contoured so it glides over your lips perfectly and allows you to apply enough product without wasting any extra. I really appreciate the price point of this lip balm. To me, it is affordable and you get your money's worth. **This review was collected as part of a promotion.
Very good lip product with bakuchiol!
Verified Reviewer
Reviewed at

This Lip Treatment feels like a soft cloud on my lips—absolutely dreamy! Because it's a treatment rather than a typical balm, I recommend using it at night to let it work its magic while you sleep. A little truly goes a long way, and by morning, my lips feel incredibly hydrated, smooth, and plump.For the past few years, I've struggled with persistently dry, cracked lips and have tried countless oils, balms, and other "intensive" treatments—none of which delivered lasting results. This is the first product that's actually made a noticeable and consistent difference. It feels nourishing from the moment you apply it, and the moisture actually lasts. If you're dealing with chronically dry lips like I was, this treatment might be your new holy grail. **This review was collected as part of a promotion.
PUR - Cloud Balm
Verified Reviewer
Reviewed at

As someone with aging lips, I have been searching for a way to address my lip lines without getting fillers . PUR Cloud Balm Peptide-Infused Lip Treatment works really well . I love that Pur lip treatment is made of natural ingredients like shea butter and Bakuchiol that are good for my lips. My lips definitely feel hydrated and smooth when I apply . Even though it goes on like a gloss, it does not feel heavy, greasy or sticky. What I really love is that the lines within my lips are a bit less noticeable when I have this lip treatment on . Even though this can be worn as an overnight treatment , i actually have been wearing it all day with just some lip liner . It lasts for a decent amount of time before reapplication is needed . It has a subtle , pearly finish so with some blended lip liner it makes my lips appear fuller . The best part is it has a vanilla flavor and scent .I have only been using the PUR Cloud Balm Peptide Infused Treatment for a week, but I can say I am happy so far. I believe that with continuous use my lips will look even more hydrated and in turn look fuller and the lines will diminish. **This review was collected as part of a promotion.