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Highlights
Summary
Cake Theory is a formula that moisturizes, heals, shines, blurs, while reducing fine lines, hyperpigmentation, and fordyce spots. This oil has a non-sticky cushiony feel on the lips. Inspired by color filters and color theory, these oils even out lip tones by “neutralizing” light and dark spots.
Benefits
- A unique shade of yellow, derived from a 100% natural colorant, that neutralizes the appearance of purplish-brown lip liners, dark spots, freckles, and smoker's lips
- Shines with no stick
- Long-lasting
- Deeply moisturizes
- Repairs skin barrier
- Reduces fine lines and wrinkles
- Comfortable and moisturizing throughout the day
- Versatile - can be used solely or on top of a lipstick
- Smells sweet and refreshing
- Paraben-free
- Gluten-free
- Nut-free
- Soy-free
- GMO-free
Research Results
- Cake Theory is clinically proven to hydrate and strengthen the skin barrier with each wear, forms a dermo protective film against dryness on the lips, and protects, nourishes and moisturizes lips upon the first wear
- Instrumental test on 30 women ranging in age, race, and skin types
Key Ingredients
- AvenaPLex (derived from real oats): At an active level that visibly reduces wrinkles and boosts hydration
- Hyaluronic Acid: At an active level that draws in and locks moisture into your skin, keeping it plump, supple, and hydrated
- Achiote Oil: Derived from the Achiote plant, this added oil protects the skin from damage caused by free radicals
- Jojoba oil: Improves skin elasticity and prevents flakiness
- Ceramides: Found in our AvenaPlex and Jojoba oil to help the skin retain moisture by creating a barrier that prevents water loss
Item 2627812
- Twist off the cap and remove the applicator from the tube.
- Take the wand and swipe across your top and bottom lip.
- Apply as many or little layers as you need.
- Allow oil to absorb into the lips on its own.
- Can be used multiple times, throughout the day, everyday.
Polybutene, Hydrogenated Polyisobutene, Diisostearyl Malate, Cocos Nucifera (Coconut) Oil Extract, Persea Gratissima (Avocado) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Ethylene/Propylene/Styrene Copolymer, Avena Sativa (Oat) Kernel Extract, Ricinus Communis (Castor) Seed Oil, Glyceryl Caprylate, Tocopheryl Acetate, Aroma/Flavor, Butylene/Ethylene/Styrene Copolymer, Bixa Orellana Seed Extract, Sorbitan Olivate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Sodium Hyaluronate, Rosmarinus Officinalis (Rosemary) Leaf Extract, Caproic Acid.
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Love this Lip Oil!
I've been on a lip oil kick lately as my lips have gotten irritated by lipsticks and balms and such over the years. Was skeptical of this but LOVE the Poundcake Cake Theory Lip Equalizing Oil in both Melted Butter and Browning. Melted Butter evens out my lip tone to a lovely springy natural pinky sh...
Most Helpful Critical Review
I wanted to love this...
This review is for the Browning shade. The bottle leaks, it is so messy after you have it for a minute. I literally have it on my desk standing straight up, still leaking. This looks amazing in the bottle but WHERE IS THE PIGMENT!
111 results
Long Lasting Lip Oil
Color is nice looking. Very long lasting lip oil. Enjoy the scent. Might be better than my Clarins oil. Hydrating and comfortable. Fantastic shine. New favorite for sure.
My favorite lip oil
I was in store one day & decided to test this out & i fell in love! Smells sooo good, like sweet butter popcorn scent, not overpowering at all. Has no taste which is my biggest pet peeve when it comes to lip products. Its light, soft & leaves a beautiful shine to your lips. Im light skinned & got both colors.
Love this so much
Love this product so much, have bought it in both colors. Only major downside is that they leak :(
Smooth and not sticky
I chose the brownie color because my two-toned lips are darker. It equalizes by giving me an overall chocolate tint. Smooth and very, very slightly sticky but still extremely comfortable to wear. It will transfer on lighter colors but not sure if it stains. Smells like brownies. Will be repurchasing for the foreseeable future.
I am in love!
I purchased the yellow shade first and had to run back to get the brown shade. This lip oil is moisturizing and the color is gorgeous on the lips. I am not a big fan of vanilla or baked goods scents on lips but it's subtle enough for me.