Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
Summary
Highlights
Moroccanoil Blonde Perfecting Purple Shampoo is a sulfate-free, tone-correcting shampoo to fight brassiness in blonde, lightened brunette, and grey hair.
Benefits
- Neutralizes brassiness
- Lightweight, nourishing formula
- Enhances tone and shine
- For blonde, lightened, or grey hair
- Color-safe
- 87% PCR plastic packaging
Key Ingredients
- ArganID™ Technology: Infuses the antioxidant powers of argan oil into hair while simultaneously helping to repair and seal the cuticle
- Violet Pigments: Impart color and visual effect, enhancing depth, dimension, and provide a natural-looking sheen
Research Results
- 100% said hair feels soft
- *96% said hair does not feel stripped or dry
- *92% said highlights are refreshed
- *85% said warmth is neutralized
- **Independent consumer study of women ages 18–65, on the combined effects of Moroccanoil Blonde Perfecting Purple Shampoo and Conditioner
Item 2644219
Massage through wet hair and scalp. Leave on for 3-5 minutes. Rinse well. Follow with Moroccanoil Blonde Perfecting Purple Conditioner.
Caution: Use product only as directed. Avoid contact with eyes. In case of contact, rinse immediately with water. For external use only. Store in a cool, dry place.
Aqua/Water/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Cocamidopropylamine Oxide, Parfum/Fragrance, Guar Hydroxypropyltrimonium Chloride, Argania Spinosa (Argan) Kernel Oil, Peg-40 Hydrogenated Castor Oil, Acrylates Copolymer, Peg-150 Distearate, Glycol Stearate, Hydroxyacetophenone, Algin, Glycerin, Chitosan, Trideceth-9, C12-13 Pareth-9, C11-15 Pareth-7, C12-16 Pareth-9, Silica Dimethyl Silylate, Isopropyl Alcohol, Trideceth-12, Citric Acid, Coconut Acid, Cocamidopropyl Dimethylamine, Caprylyl Glycol, Cetrimonium Chloride, Sodium Glycolate, Ci 60730 (Ext. Violet No. 2), Trimethylsiloxyamodimethicone, Caprylic/Capric Triglyceride, Phenoxyethanol, Chlorphenesin, Potassium Sorbate, Sodium Benzoate, Tetramethyl Acetyloctahydronaphthalenes, Linalool, Linalyl Acetate, Vanillin, Alpha-Isomethyl Ionone. MOPPS03
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Hair Type
24 results
Definitely a new favorite in my blonde-care routine!
Hair Type Straight Hair
Gifted by Moroccanoil. I've been using the Moroccanoil Blonde Perfecting Purple Shampoo and I'm really impressed. The formula feels gentle but effective—it doesn't dry my hair out the way many purple shampoos do. The violet pigment instantly tones down brassiness and keeps my blonde looking fresh and bright between salon visits. It lathers nicely, has that signature Moroccanoil scent I love, and leaves my hair feeling soft and manageable. I also appreciate that it doesn't stain my hands like some other purple shampoos.
The perfect cool blonde
Hair Type Wavy Hair
I absolutely love the Moroccanoil Purple Shampoo! It has completely transformed my blonde hair. Unlike other purple shampoos that leave my hair feeling dry or straw-like, this one actually makes it feel soft and nourished. It tones out brassiness perfectly, leaving my hair a fresh, cool blonde after just one wash. The scent is amazing too; light and luxurious without being overwhelming. A little goes a long way, and I've already noticed such a difference in shine and vibrancy. Definitely worth every penny! Gifted by moroccanoil
Great product
Hair Type Straight Hair
This shampoo instantly tones down brassiness and brings out a fresh, cool blonde. It lathers well, doesn't dry out my hair, and leaves it shiny. Just rinse hands quickly to avoid purple staining. Complimentary from moroccanoil
Smells great and works really well!
Hair Type Wavy Hair
Gifted by Moroccanoil for my honest review. I've been using the Blonde Perfecting Purple Shampoo and Conditioner and they work so well at keeping my blonde bright and fresh. The violet pigments really knock out the brassiness and my highlights look revived without feeling dry. Plus, they smell amazing which makes wash day even better. Definitely a new staple in my routine.
Yes yes yes
Hair Type Straight Hair
I've been using this shampoo on my blonde highlights and I'm so impressed with how well it tones and keeps the brassiness away. It lathers nicely without feeling harsh or stripping, and my hair actually feels clean but still soft after rinsing. The purple pigment is strong enough to make a difference, but it's not overly drying like some purple shampoos I've tried. Plus, it has that signature Moroccanoil scent which makes washing my hair feel so luxurious. Complimentary from moroccanoil