Use the following zoom and pan buttons to control the image that follows them
Tab through the images or use the previous or next buttons to navigate each product image
or
Earn points on this purchase.
Summary
Fresh, elegant, and quietly confident. Be Earnest layers rhubarb and crisp apple with soft florals and grounding woods for a clean, unisex scent that feels serene and beautifully distinctive.
Features
- EWG Verified™ — meets strict standards for health, safety, and transparency
- Leaping Bunny Certified — globally recognized cruelty-free standard
- Vegan — made without animal-derived ingredients
- Created in collaboration with award-winning Master Perfumer Nathalie Feisthauer
Key Notes
- Top: Rhubarb, Apple
- Heart: Floral
- Base: Fir Balsam, Cedarwood, Musk
Item 77007931
Alcohol Denat., Fragrance (Parfum), Water (Aqua). All Fragrance Ingredients: Alcohol Denat., Water (Aqua), Methyl Dihydrojasmonate (24851-98-7), 1,2,3,4,5,6,7,8-Octahydro-2,3,8,8-Tetramethyl-2-Naphthyl-Ethanone (54464-57-2), Ethylene Brassylate (105-95-3), Triethyl Citrate (77-93-0), Ethyl Linalool (10339-55-6), Phenethyl Alcohol (60-12-8), Gamma Undecalactone (104-67-6), Cyclamen Aldehyde (103-95-7), 2-(2,2,7,7-Tetramethyl-5-Tricyclo[6.2.1.01,6]Undec-5-Enyl)Propan-1-Ol (929625-08-1), Oxacycloheptadec-10-En-2-One (28645-51-4), 8-Alpha,12-Oxido-13,14,15,16-Tetranorlabdane (6790-58-5), Amyris Balsamifera (Sandalwood) Essential Oil (8015-65-4), Citrus Bergamia (8007-75-8), Formaldehyde Cyclopdecyl Ethyl Acetal (58567-11-6) A Safe Fragrance Ingredient With Woody Notes — Not Related To The Preservative Formaldehyde, Juniperus Virginiana (Virginia Red Cedar) Oil (8000-27-9), Pogostemon Cablin (Patchouli) Leaf Extract (84238-39-1), Abies Balsamea (Balsam Canada) Extract (8024-15-5), 2-(1-(3’,3’-Dimethyl-1’-Cyclohexyl)Ethoxy)-2-Methyl Propyl Propanoate (141773-73-1), Methylcyclopentadecenone (82356-51-2), 6-Ethylideneoctahydro-5,8-Methano-2h-Benzo-1-Pyran (93939-86-7), Tinogard Tt (6683-19-8), 2,4-Dimethyl-3-Cyclohexene Carboxaldehyde (68039-49-6), 2-T-Butylcyclohexyl Acetate (88-41-5).
Shipping Restrictions : This item cannot be shipped via air.
This brand is excluded from most Ulta Beauty coupons.
Similar items for you
12 items
Use previous and next buttons to navigate the slides of the Similar items for you Product Carousel
Burberry
Burberry Goddess Eau de Parfum with Vanilla & Lavender
Prada
Paradoxe Sweet Chemistry Eau de Parfum
Yves Saint Laurent
Y Eau de Parfum with Fresh Geranium & Sensual Woods
We think you'll like
12 items
Use previous and next buttons to navigate the slides of the We think you'll like Product Carousel
Prada
Paradoxe Sweet Chemistry Eau de Parfum
Valentino
Donna Born in Roma Eau de Parfum with Bourbon Vanilla & Jasmine
Burberry
Burberry Goddess Eau de Parfum with Vanilla & Lavender
Prada
Paradigme Le Parfum with Amber & Vanilla
Sponsored products
12 items
Use previous and next buttons to navigate the slides of the Sponsored products Product Carousel
OCTAVIA MORGAN LOS ANGELES
LEGENDARY Eau de Parfum
Rosy & Earnest
Be Rosy Eau de Parfum
OCTAVIA MORGAN LOS ANGELES
DARK ROSE Eau de Parfum
Givenchy
Gentleman Society Eau de Parfum
Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Soft, clean fragrance
This is one of those fragrances that feels really easy to wear but still a little different from the usual fruity florals. The opening is fresh and slightly tart — you get that crisp apple and rhubarb right away, which keeps it from being overly sweet. It feels clean and bright without going into "s...
Most Helpful Critical Review
not my favorite perfume but i like!
Just received this product and it's ok! It's very fresh smelling but also a little reminiscent of my grandmother.
24 results
Lovely
Reviewed at
Tried the samples of rosy and earnest but used up Earnest first!
wonderful and unusual fragrance
Reviewed at
This is a beautifully constructed perfume--it starts with a burst of rhubarb and apple and (on me at least) dries down to a very soft rose. Long-lasting, too.
Fresh and Unique!
Reviewed at
Although subtle at first, Be Earnest has a strong and unique personality, which makes me feel confident and elegant when I wear it. Fresh, warm and bold in its own pure way, and major bonus: it's EWG Certification!
Dare to be different!
Reviewed at
Love this scent! It's fresh yet warm. Fruity but with an undertone of musk. If you're looking for a new scent for spring that will go well into the fall this is it!
Rosy
Reviewed at
I was disappointed that it had no scent of roses. However, I appreciate that it is so well rated on the EWG