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Highlights
Summary
MAËLYS B-FLAT Belly Firming Cream is formulated to visibly support how belly skin looks - improving the appearance of firmness & smoothness while helping to visibly reduce the appearance of stretch marks. It absorbs effortlessly, releasing a gentle warming sensation for intentional application.
Benefits
- Promotes smoother-looking belly skin.
- Decreases the look of belly skin roughness.
Research Results
- Clinically proven to promote smoother-looking belly skin.
- Clinically proven to decrease the look of belly skin roughness.
- *Based on a 56-day clinical trial with 28 participants.
Key Ingredients
- Formulated without: Parabens, SLS, and Phthalates.
- Brazilian Peppertree: A powerful bioactive derived through supercritical CO₂ extraction that helps to reduce the appearance of visible puffiness and unevenness. Skin looks smoother, more toned, and more contoured with continued use.
- Bentonite Firming Complex: Unroasted Shea Butter Extract supports the look of contoured skin, Avocado Seed Extract supports the appearance of firmness, & Bentonite Clay acts as a progressive-release delivery system generally shown to help visibly reduce the appearance of stretch marks over time.
Item 2560649
Apply a generous layer to stretch marks and loose skin in the belly area. Massage into the skin in circular motions until fully absorbed. You may start to feel a warming sensation, that's totally normal! If you're not into the tingle, we recommend waiting at least 20 minutes after a shower before applying. Use twice a day for best results.
Water (Aqua), Hydrogenated Polyisobutene, Glycerin, C12-15 Alkyl Benzoate, Stearyl Alcohol, Caprylic/Capric Triglyceride, Acrylates Copolymer, Cetyl Alcohol, Dimethicone, Squalane, Butyrospermum Parkii (Shea) Butter, Theobroma Cacao (Cocoa) Seed Butter, Tocopheryl Acetate, Sodium Hyaluronate, Bentonite, Propylene Glycol, Butylene Glycol, Bisabolol, Paullinia Cupana (Guarana) Fruit Extract, Schinus Terebinthifolius Seed Extract, Persea Gratissima (Avocado) Fruit Extract, Butyrospermum Parkii (Shea) Butter Extract, Triticum Vulgare (Wheat) Germ Oil, Ethylhexylglycerin, Ceteareth 20, Phenoxyethanol, Vanillyl Butyl Ether, Chlorphenesin, Sodium Hydroxide, Sodium Carbonate, Fragrance (Parfum), Geraniol, Hexyl Cinnamal, Linalool, Yellow 6 (CI 15985),Yellow 5 (CI 19140), Red 33 (CI 17200).
This brand is excluded from most Ulta Beauty coupons.
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Reviews
Review Snapshot
by PowerReviews
Ratings Distribution
Best For
Describe Yourself
Skin Type
Most Helpful Positive Review
People Say "No Cream Can Do That" They Are SOOO WRONG!! THIS
I will admit I thought the same but after my 1st bottle I was all in. It's not a miracle weight loss cream, but it will smooth your stretch marks, tighten your skin, make it smoother, firmer, AND if you are on a weightloss or exercise journey then this cream (and all thr others) are a MUST!! For me ...
Most Helpful Critical Review
Be better than me and read the instructions first!
During the "21 days of beauty" promo I decided to buy both arms and belly tightening creams and used them at the same opportunity. It didn't even occur to me that I should read the instructions of use. After all, it was "just a moisturizer" and who reads the instructions to use a moisturizer? Well, ...
9208 results
Pumps
So i have bought 2 bottles now returned one and got aanother one same problem so i just said forget it and unscrew the pump every day, its a mess it flies everywhere a d im just over it. Anyone elsr have this issue?
Not sure about purchasing again
I have had this product for about 2 weeks and it has not lived up to what it says it can do. My stomach has not been affected by it and my stretch mark are still as visible from the day I brought it and started using it. May not purchase again.
Don't waste your money
I brought three of the beef flat products and none of them have work for me at all and no, I'm not overweight. I just have a little more stomach than I would like and they don't work.
Waist money
Didnt do anything dont waste your money
Excellent
My experience with my mommy overhang was very small. I didn't feel like I needed a tummy tuck, so I decided to try these products instead. I've been using them consistently for three weeks, and they've helped firm up my stomach area. I started with the Body Whip, which gave me good results, and now I'm using B-Flat and have seen even more improvement. My pregnancy overhang is now gone. Keep in mind that everyone's body is different, so if your overhang is more significant, your results may vary.
Questions
Q&A
Showing 20 out of 51 Questions
- Q
Does it make your skin feel warm
- Asked by Maur
- Official Answer By MAELYS - Brand EngageThis may cause a warming sensation as part of the formula’s activity from the ingredient Vanillyl Butyl Ether (VBE). It’s totally normal and safe, though it may not happen to everyone. We recommend avoiding application after hot showers or workouts to keep the sensation mild. Also, a friendly reminder to always patch test when trying new products! 🌸Was this answer helpful to you
- Q
how long does it take to see results?
- Asked by Gloria
- Official Answer By MAELYS - Brand EngageResults vary, but many customers start seeing a difference within 4–8 weeks of consistent, twice-daily use. 💜Was this answer helpful to you
- Q
Is this product supposed to to tingle and make skin burn and hot to touch after you apply it?
- Asked by Candice
- Official Answer By MAELYS - Brand EngageSome of our products contain Vanillyl Butyl Ether (VBE), which can cause a warming sensation as it gets to work. It’s totally normal and safe, though the intensity varies for everyone. To keep the sensation mild, we recommend avoiding application after hot showers or workouts to keep the sensation mild. 💟Was this answer helpful to you
- Q
This is probably a stupid question, but does using this product or the "get dreamy" either one give the appearance of looking thinner after so many applications? I read that they both have properties that tighten the skin, which to me makes it sound like it'll help you look thinner, but wanted to ask just to know for sure if it were a possibility. After 4 kids spanning from age 20-37, I've done pretty good at staying small (for being 5'2, hung in around 125-130, size 3-5) then hit 40 & that weight # went up about 10 lbs or so & on my small frame it looks horrendous & has really hurt my self esteem & self worth & confidence
- Asked by RhiCara
- Official Answer By MAELYS - Brand EngageWe hear you! 🌸 While our products are not for weight loss, they are designed to firm and smooth the skin's appearance, which can help you look more toned. For the best results, we recommend pairing B-FLAT with GET-DREAMY. Just let the B-FLAT absorb fully before applying GET-DREAMY on top for an extra boost while you sleep! 💞Was this answer helpful to you
- Q
Can this be used other places on the body? Like neck or legs?
- Asked by Beauty Buff
- Official Answer By MAELYS - Brand EngageGreat question! B-FLAT is specifically made for the tummy! It’s clinically proven to help fade the look of stretch marks and give you smoother-looking belly skin. For the neck, you definitely want to check out B-POISED, which is proven to reduce the look of wrinkles in the neck and décolleté area for a younger appearance. 💖 For the legs, we recommend B-FOXY! This clinically proven reshaping cream helps to firm the appearance of thighs and contour the look of saggy skin, giving you an all-around smoother silhouette. 🌸Was this answer helpful to you
- Q
This is not on automatic reorder with ulta or with the company correct?
- Asked by Karol
- Official Answer By MAELYS - Brand EngageFor any order or subscription inquiries, please reach out to Ulta's Customer Service team directly! They are always ready to help! 💖Was this answer helpful to you
- Q
Is it normal to itch after applying?
- Asked by Shawn
- Official Answer By MAELYS - Brand EngageSome products may cause a warming sensation as part of the formula’s activity. It’s totally normal and safe, though it may not happen to everyone. We recommend avoiding application after hot showers or workouts to keep the sensation mild. 😊Was this answer helpful to you
- Q
About how much product should I use? 1-2 pumps? A quarter size amount?
- Asked by CMS
- Official Answer By MAELYS - Brand EngageDon’t be shy! 😏 We recommend applying a generous layer. Enough to fully cover the entire area you’re applying it to. Massage it in until fully absorbed for best results. 💕Was this answer helpful to you
- Q
The before and after photos claim 30 days, but the Maely's website shows the same photos, but say those are results after 56 days. Which is true?
- Asked by Curious
- Official Answer By MAELYS - Brand EngageThe results shown in the before-and-after photos are based on real customers. Every body is unique, so results can vary from person to person! 🌸 Some may notice changes sooner, while for others it might take a little longer. Consistency is key, and using the products as directed makes all the difference.💟Was this answer helpful to you
- Q
If you stop using this, how long before the skin goes back to how it was before? I dont understand why if its actually really working, you have to use it forever. That sounds like it doesnt actually change anything, it just will look better temporarily.
- Asked by Goose
- Official Answer By MAELYS - Brand EngageJust like with exercise or a good skincare routine, consistency is key to maintaining your gorgeous results. Our products work to visibly improve the look and feel of your skin, and continued use helps keep those results lasting beautifully over time. ✨Was this answer helpful to you
- Q
This is not on automatic reorder with ulta or with the company correct?
- Asked by Karol
- Official Answer By MAELYS - Brand EngageFor any order or subscription inquiries, please reach out to Ulta's Customer Service team directly! They are always ready to help! 💖Was this answer helpful to you
- Q
Is it normal to itch after applying?
- Asked by Shawn
- Official Answer By MAELYS - Brand EngageSome products may cause a warming sensation as part of the formula’s activity. It’s totally normal and safe, though it may not happen to everyone. We recommend avoiding application after hot showers or workouts to keep the sensation mild. 😊Was this answer helpful to you
- Q
About how much product should I use? 1-2 pumps? A quarter size amount?
- Asked by CMS
- Official Answer By MAELYS - Brand EngageDon’t be shy! 😏 We recommend applying a generous layer. Enough to fully cover the entire area you’re applying it to. Massage it in until fully absorbed for best results. 💕Was this answer helpful to you
- Q
The before and after photos claim 30 days, but the Maely's website shows the same photos, but say those are results after 56 days. Which is true?
- Asked by Curious
- Official Answer By MAELYS - Brand EngageThe results shown in the before-and-after photos are based on real customers. Every body is unique, so results can vary from person to person! 🌸 Some may notice changes sooner, while for others it might take a little longer. Consistency is key, and using the products as directed makes all the difference.💟Was this answer helpful to you
- Q
If you stop using this, how long before the skin goes back to how it was before? I dont understand why if its actually really working, you have to use it forever. That sounds like it doesnt actually change anything, it just will look better temporarily.
- Asked by Goose
- Official Answer By MAELYS - Brand EngageJust like with exercise or a good skincare routine, consistency is key to maintaining your gorgeous results. Our products work to visibly improve the look and feel of your skin, and continued use helps keep those results lasting beautifully over time. ✨Was this answer helpful to you
- Q
Can I use this on old stretch marks
- Asked by Nasher
- Official Answer By MAELYS - Brand EngageHi there! 💕 B-FLAT is clinically proven to reduce the look of stretch marks and smooth the appearance of belly skin. It’s specially formulated to target stretch marks and loose skin on the belly area. Perfect for giving your tummy that extra boost! ❤️Was this answer helpful to you
- Q
How long do you use it for? Do you have to keep using it to keep the results or can you stop once it works?
- Asked by Court
- Official Answer By MAELYS - Brand EngageGreat question! 💕 For best results, we recommend using B-FLAT consistently. Like with most skincare, continued use helps maintain the results over time. ✨Was this answer helpful to you
- Q
Can I use this product on other parts of my body (other than my stomach) that have stretch marks?
- Asked by Reese
- Official Answer By MAELYS - Brand EngageGreat question! 😊 B-FLAT is specially formulated for the tummy area, but we’ve got targeted treatments for other areas too! Let us know which area you're looking to treat, and we’ll help you find the perfect match for your needs. 💖Was this answer helpful to you
- Q
How many ounces in the bottle?
- Asked by L
- Official Answer By MAELYS - Brand EngageGreat question! 😊 Our B-FLAT comes in a 100 mL (3.38 fl oz) bottle. 💕Was this answer helpful to you
- Q
Can i use it on my neck
- Asked by Miranda
- Official Answer By MAELYS - Brand EngageB-FLAT is designed for the tummy, so for the neck area, we recommend B-POISED! It’s clinically proven to smooth the look of wrinkles and firm the skin on the neck & décolleté for a more youthful look. 💕✨Was this answer helpful to you