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Urban Decay Cosmetics 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen
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Highlights
Summary
Urban Decay 24/7 Inks Easy Ergonomic Liquid Eyeliner is a colorful, long-lasting eyeliner with an easy-to-use grip, helping create vibrant and graphic looks with ease.
Features
- Easy to grip – easy to use: 24/7 Inks Vegan Liquid Eyeliner is inspired by professional paint brushes with a patented ergonomic grip that makes things easy for experts and beginners alike
- Precise lines: With an ultra-sharp precision tip, this all-day wear. smudge and water-resistant eyeliner puts you in control.
- Pick your color: With vivid, performance-packed colored liners in 9 daringly intense shades, like blazing blue, yummy yellow, and badass black.
- Smooth application: The vegan formula glides on smoothly to effortlessly accentuate any eye shape, with no skipping or tugging
- Get creative: Comes in either a felt tip or brush tip (depending on the color). Once liner is shaken, and the liner's tip is saturated, it's easier than ever to create a variety of eye makeup looks -- everything from natural makeup looks to more advanced artistry and graphic eyeliner looks.
Benefits
- Water-resistant: Can't cry this stuff off.
- Smudge resistant: It's gonna stay #cuzitsUrbanDecay
- All day wear
- Choose from 9 colors: From your best black liner to bold + funky-fresh shades.
- Cruelty free: Cool, not cruel.
Research Results
- In a self-assessment of 106 women ranging in age from 18 to 45:
- 97% of users said the grip makes application easy to control
- 92% of users said the grip allows for quick application
- 96% of users said the grip makes it easy to create a winged liner
- 94% of users said the grip makes it easy to draw thin to thick lines
- 90% of users said the grip makes application easier for all skill levels
- 91% of users said the product does not pull, drag, or skip during application
Item 2607511
Shake: Make sure you shake before you apply to ensure the brush or felt tip is fully saturated
For thin, precise lines: Lighten up your grip and reduce pressure.
Fill in gaps: Apply using small, light strokes.
To map your fierce cat eye wings: Stamp the liner at a horizontal angle.
For the perfect winged eyeliner: Increase pressure to thicken your line when moving towards the outer corner
For hooded eyes: Keep eyes open and look straight ahead as you map out your winged liner or graphic eyeliner looks
Check out videos above for more!
*Freak and Mucho Mucho's larger color pigments require an extra shake (or two), to truly saturate the felt tip with bold, pigment-packed color.
Shades •Zero (matte black, brush tip)
•Whiskey (matte dark brown, brush tip)
•Hi-Energy (blue shimmer, brush tip)
•Binge (matte sky blue, brush tip)
•Deep End (deep teal shimmer, brush tip)
•Oil Slick (gunmetal shimmer, brush tip)
•Mucho Mucho (matte yellow, felt tip)
•Ozone (matte white, felt tip)
•Freak (matte lime green, felt tip)
Aqua/Water, Ammonium Acrylates Copolymer, Butylene Glycol, Silica, 1,2-Hexanediol, CI 77891/Titanium Dioxide, Mica, CI 77000/Aluminum Powder, CI 42090/Blue 1, CI 77266 [Nano]/Black 2, Phenoxyethanol, Beheneth-30, Hydroxyacetophenone, Caprylyl Glycol, Microcrystalline Cellulose, CI 16035/Red 40, Polyglyceryl-3 Disiloxane Dimethicone, Cellulose Gum, Tin Oxide, Xanthan Gum, Aminomethyl Propanol, Citric Acid, Sorbitan Trioleate, Peg-40 Stearate, Peg-60 Hydrogenated Castor Oil, Polyglyceryl-10 Myristate, Polyglyceryl-10 Stearate, Tocopherol.
This brand is excluded from most Ulta Beauty coupons.
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Questions
Ask a QuestionQ&A
Showing 1 out of 1 Questions
- Q
is this eyeliner without chemicals
- Asked by Miri
- Official Answer By Urban Decay - Brand EngageHi there! Thanks for your interest in our 24/7 Inks Easy Ergonomic Liquid Eyeliner Pen. At Urban Decay, we are committed to upholding the highest safety standards for all our products, and the L'Oréal Group, which includes Urban Decay, rigorously screens and tests every formulation to ensure full compliance with safety regulations globally so you can use our products with complete confidence. We suggest reviewing the ingredient list to ensure the product is suitable for you and for your personal suitability.Was this answer helpful to you
Reviews
Write A REVIEWReview Snapshot
by PowerReviews
Ratings Distribution
Most Helpful Positive Review
Fun colors, reliable, and doesn't run/smudge!
I love this product. In the past, I have opted against liquid liners because they run easily. This dries quick and does not smudge. Now, Urban Decay absolutely NEEDS to create an eggplant color. Also a multi-color (depending on lighting, oil slick/chromy) one would be sick!
Most Helpful Critical Review
Not at all as a good as the old UD liquid eyeliner
I can't tell you how excited I was that UD brought back liquid eyeliner. I LOVE liquid eyeliner - been using it since I was a teenager in the Eighties, so for over 35 years. There are so few *true* liquid eyeliners that are available these days. but I was so disappointed and returned it - it's not...
1745 results
Nope, don't do it
I needed a replacement for my liquid liner so I got this one to try. It is so dry. Nothing comes out and when it does, it is so streaky and hard to spread. I ended up with these weird long lines and had to take it off never again..
product does not work!
I may have just been very unlucky with this product, but it didn't work at all. Fresh out of the package and never used, the product was completely dried out like there was nothing left in it. I went back to Ulta and showed the employee who let me exchange it for another one. I wanted to double check to make sure the new exchanged one worked, so I opened it in front of the employee and it didn't work either!! That's nearly $60 worth of product that didn't work even once!! BOTH of these eyeliners were completely dried out like they were old and empty. Again, maybe I just got very unlucky with this product, but I would think twice before buying this and definitely keep the receipt!!
Ok
The grip is wonderful but the pen as too long and actually gets in the way of your mirror. The applicator dries out super fast between eyes so you constantly have to shake it. The grip is the only plus here.
Hate it
I bought two of these and I love urban decay but this stuff is so dry I have to literally dip it in water to make it work. The color comes out bad when I do this but it literally doesn't come off the brush when I don't. Will not be purchasing again and annoyed that I can't return the second one.
Not Worth It
I tried shaking the pen, storing it upside down, praying...nothing worked. This pen has so little product and was dry. I thought perhaps just the texter in-store had been used to the point of no return, so I purchased this anyway. Well, the pen I bought was just as poor quality as the tester.